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Frank Rubi
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All About Louisiana Real Estate

By Doug Rogers, Your Real Estate Resource!
(RE/MAX Coastal Properties)
Real Estate Sales Practice--Closing Should Be The BeginningFinding new lines of business is one of the toughest pieces to the real estate sales puzzle. Some agents phone prospect, others spend hours on social media. a few drop eye-watering amounts of money paying for leads. But what if there was a way to turn old business into new? Let's examine how closing can be a consistent source of NEW business. Ways to make more than a commission check at closing1) Get a seller review--The BEST time to get a seller review is when they are signing the powerful offer you brought them. This is especially true for former "expired" listings. The next best time is when all escrow conditions are cleared. Remember this for your next listing. For our purposes, just make sure to get one prior to closing. AF...
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By Doug Rogers, Your Real Estate Resource!
(RE/MAX Coastal Properties)
Pineville La Home Under Contract! 651 Ates RoadSearching for a large home around Pineville Louisiana? Need space, without breaking the bank? If so, 651 Ates Road could have been the perfect home. Thanks to an aggressive marketing campaign, this Pineville La home found a new buyer in only 25 days. Let's take a look at what made this home popular with local buyers.  6 Bedroom Home For Sale In Pineville Louisiana OverviewMapsPhotos $282,500 Single Family Home Main Features 6 Bedrooms3 Full Bathrooms1 UnitInterior: 3,134 sqftLot: 4.00 acre(s)MLS #: 2466496 Location 651 Ates RoadPineville, LA 71360USA     Doug Rogers RE/MAX Coastal Properties(318) 613-1994dougsoldit@gmail.comhttp://www.FloridaCondoHunter.com    Listed by: Bayou Properties  Realty   Our recent listings Condominium | $449,000 ...
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By Doug Rogers, Your Real Estate Resource!
(RE/MAX Coastal Properties)
Real Estate Sales-Don't Neglect The Fourth QuarterMost Americans invested time Sunday watching the NFL. Imagine if going into the fourth quarter the players only jogged down the field. Then with 2 minutes left the star quarterback went to the showers. Sounds silly, but that's how some agents approach the fourth quarter. Let's look at some potential fourth quarter pitfalls. 1) The feeling that there is plenty of time-- Take out a calendar and start counting days. Thanksgiving, Maybe a week at Christmas? Will you work Christmas Eve? How about the day before. Keep this up and that "90 days" morphs into 60 or less... 2) The holiday party trap-- After Thanksgiving title companies, vendors, and clients will have Christmas parties. Should you attend some? Sure. Everyone of them from bell to be...
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By Doug Rogers, Your Real Estate Resource!
(RE/MAX Coastal Properties)
Alexandria La  Real Estate- 5114 Mallard Is Now PendingSearching for an updated four bedroom home around Alexandria Louisiana? Unfortunately 5114 Mallard has found a buyer! Thanks to our aggressive marketing and some wise choices on the seller's part we are about two short weeks from closing. Let's take a look at what this home has to offer.  4 Bedroom Home For Sale in Alexandria La OverviewMapsPhotos $289,000 Single Family Home Main Features 4 Bedrooms2 Full Bathrooms1 Half Bathroom1 UnitInterior: 2,280 sqftLot: 0.32 acre(s)Year Built: 1996MLS #: 2449158 Location 5114 Mallard DriveAlexandria, LA 71303USA Doug Rogers RE/MAX Coastal Properties(318) 613-1994dougsoldit@gmail.comhttp://www.FloridaCondoHunter.com   Listed by: Bayou Properties  Realty Our recent listings 3 Bedroom Home For Sa...
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By Doug Rogers, Your Real Estate Resource!
(RE/MAX Coastal Properties)
Real Estate Advice- Seller Checklist For The Week Of ClosingGetting ready to sign the docs and hand over  keys to your Alexandria Louisiana area home? With all the chaos and confusion that comes with that final push, let's take a minute to review those last week chores.Seller last week of escrow checklist1) Collect receipts/invoices for any inspection response repairs-- The easiest thing to do is have a folder on the kitchen counter. When the buyer does their final review, here it is! As a bonus this folder can be a great place to list the contact information  for favored vendors. Who better for the buyers to call than someone who has worked on the home in the past? 2) Move out prior to closing-- Don't try to move right at the closing time. There is nothing worse than getting to closing...
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By Doug Rogers, Your Real Estate Resource!
(RE/MAX Coastal Properties)
Another Pineville La Home SOLD-1511 Masters DriveAfter a brisk TWO days on market, this large Pineville Louisiana home has a new owner. Thanks to our aggressive marketing, smart starting price, and cool features 1511 Masters Drive started collecting showings from the start. Let's take a look at what made this Pineville La so popular...Why 1511 Masters Drive1) Custom home designed by one of Central Louisiana's top builders. Everything from floor to ceiling was top notch! 2) Large lot boasts the benefits of country life with care free suburban living. 3) Like porch living? If so you will LOVE 1511 Masters Drive. The front porch is perfecting for welcoming guests, while the rear offers a more private escape. 4) Wildlife aplenty-- Song birds, squirrels, and a whole fleet of deer criss cross...
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By Doug Rogers, Your Real Estate Resource!
(RE/MAX Coastal Properties)
Who Is Your Second Best Client?Stay in the business long enough and you will earn/find that ONE client. Anytime his/her number shows on your phone a pay check is 30 days away. That's certainly great, but tell me who your second best client is? Why does it matter who your second best client is???1) Unless your number one client is Don Corleone, you will need more than one customer to make money in this business. 2) Client One may be a one hit wonder-- As your number one continues to buy and sell properties his/her needs may change. Your number one may stop sending business. What then? 3) Cultivate a flock of number two's-- Who are these folks? Past clients, perhaps friends/family that you knew prior to real estate. Word of warning with friends and family. Do not assume they will be advoc...
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By Doug Rogers, Your Real Estate Resource!
(RE/MAX Coastal Properties)
In Real Estate Why Trumps HowEarly in the business I had the opportunity to list a home in my neighborhood. I gathered my materials (remember flip charts?) and headed to the house. At some point in the evening I asked why they were moving, the answer was job opportunities in another town. With ZERO follow up questions, I returned to the flip chart. Something about my company and the internet? So how did it turn out? I took the listing, that flip chart was fire circa 2009. The home lingered on the market because, well 2009. I did notice the owner was pretty nervous each time we talked. Finally after a time on the market he reached out, "Hey Doug, what happens if we can't pay our mortgage"? Based on the home and what I knew about the family, I assumed everything was great in their financi...
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By Doug Rogers, Your Real Estate Resource!
(RE/MAX Coastal Properties)
Deal Killers 2024 Edition And How To Prevent (sometimes)During my sixteen years I have seen it all. Of course no sooner than I type this there will be a newly flavored "real estate lesson." That said, deal killers in the real estate industry seem to follow common (and repeated) themes. For the purpose of our post, let's assume the buyer and sellers have agreed to terms and are cruising toward the closing table. What could possible go sideways???1) Home inspection issues--Fan of the horror movie genre? Everyone is happy and relaxing by the campfire, then suddenly Jason appears in the distance...First time sellers often assume that a signed contract means their house is SOLD. Nope, Let's see what the professional home inspector (and the buyer's father in law) has to say.Cheat CodeSellers ...
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By Doug Rogers, Your Real Estate Resource!
(RE/MAX Coastal Properties)
How To Manage Stress From Real Estate SalesIn my 16 years in the sales business I have worked up markets, down markets, and a few flat ones. The one common thread? There is ALWAYS stress in the day to day practice. Here are some ways I learned to manage stress...1) Separate yourself from the transaction--This is a tough one due to the fact that agents typically get paid at closing. The deal dies the night before? No money for you! What this arrangement breeds is the agent sharing the same emotions as the buyer or seller. Our power comes not being connected to the deal. People in a sinking boat have a tough time teaching others how to swim. 2) Have ample savings-- Try to keep at least 90 days worth of bill money in the bank. This will help keep you for stressing out over every deal. 3) E...
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By Doug Rogers, Your Real Estate Resource!
(RE/MAX Coastal Properties)
The Perfect Home Is A MythOne of the first steps I take when working with Alexandria Louisiana area home buyers is the buyer consultation. At some point in this meeting the prospective buyer will reference their "perfect home". Here are some talking points I use to help the would be buyers flesh out the perfect home myth.1) Regardless of price point, no home is "perfect"-- I sold a Condo this year for north of 1.5 million bucks. The laundry room was so small even a juvenile snake would have a struggle stretching out.. 2) Compare the home to others in the same price range, not HGTV--Do other homes at your price point boast one bathroom? If so, that 1.5 bathroom is actually a bonus not a demerit. Life is all about perspective! 3) Focus on 1-2 core "musts" not 12--Perhaps your growing fami...
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By Doug Rogers, Your Real Estate Resource!
(RE/MAX Coastal Properties)
4 Bedroom Home For Sale In Pineville La 71360Searching for a large home near Pineville Louisiana? Need space, and a pool to help keep cool? If so, 1518 Masters Drive needs to be on your must tour list. Let's take a look at what this great home has to offer...  4 Bedroom Home For Sale In Pineville La OverviewMapsPhotos $485,000 Single Family Home Main Features 4 Bedrooms3 Full Bathrooms1 UnitInterior: 2,481 sqftLot: 1.57 acre(s)MLS #: 2467152 Location 1518 Masters DrivePineville, LA 71360USA     Doug Rogers RE/MAX Coastal Properties(318) 613-1994dougsoldit@gmail.comhttp://www.FloridaCondoHunter.com    Listed by: Bayou Properties  Realty   Our recent listings 4 Bedroom Home For Sale In Pineville La | $485,000 | Pineville, LA6 Bedroom Home For Sale In Pineville Louisiana | $282,500 | Pinev...
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By Doug Rogers, Your Real Estate Resource!
(RE/MAX Coastal Properties)
Real Estate Sales-What Can We Do To Help NewbiesI remember when I started waaaay back in the day (remember fax machines and cable tv ads). My broker trained me from start to finish, up, down, and sideways how to work with both buyers and sellers. My goodness there were checklists...And if I had a question she or the full time secretary were steps away. At a time when the average sales price was just north of 100k, I kept 50% of my commission. Did I get rich? Nope, but those basics have allowed me to survive and even thrive in a challenging business. Based on my conversations with newbie agents, things have certainly changed since 2009. Here are some things I suggest to help the newbies thrive...1) Encourage the newbie to ask questions--We were all new at some point. In my early days I d...
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By Doug Rogers, Your Real Estate Resource!
(RE/MAX Coastal Properties)
Homes For Sale In Pineville La-250,000-325,000Getting ready to purchase a home near Pineville Louisiana? Or perhaps 2024 is the year you cash in equity and move from the area. Either way, local market knowledge is key. Let's see how the Pineville Louisiana real estate market is performing In September 2024...Homes For Sale in Pineville Louisiana 250k-325kThis price range appeals to a wide range of the local buying population. As of September there were 19 homes for sale at this price point. Pineville La home buyers can pick from homes with acreage (as 651 Ates Road pictured), homes in subdivisions, and a few mobile. Come here looking for Pineville LA area condos? We have a couple at a lower price point. With an average size north of 2,400 heated, Pineville La home buyers can command a n...
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By Doug Rogers, Your Real Estate Resource!
(RE/MAX Coastal Properties)
Real Estate Advice-The Perils Of Shopping Near The Top Of Your RangeIs 2024 the year you put down deeper roots and purchase a home near Alexandria Louisiana? One of the first steps in the process is getting loan approval. Let's examine some of the potential risks shopping near the top of that range.Potential risks shopping at the top of your housing budget1) You could get the home-- Being house poor sucks (this is from personal experience). Are you prepared to make lifestyle adjustments for some extra heated square feet? Is your income about to increase or other bills about to disappear? Then you should be fine. Otherwise skip that coffee house on the way to work! 2) Bidding wars will be a challenge-- As rates go down, housing demand will likely rise. If the tip top of your budget is th...
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By Doug Rogers, Your Real Estate Resource!
(RE/MAX Coastal Properties)
Starting The Week Right, Best PracticesThe last thing any NFL team wants to do is start the season with a loss (looking at you Cincinnati Bengals). Real estate is the same way. A non-productive Monday sets the tone for the rest of the week. Here are somethings I do to start the week off right. 1) Create a to do list--The last thing I do Friday is generate a list for the following week. George Washington was famous for his lists. If it can beat the British, such can help you sell a home or two...2) Check something off the list-- Just like making your bed gets the day going, checking item one off helps the workday. 3) Stick tight to your schedule--Super Bowl teams typically script their opening drives. Why? That way everyone is on the same page. Once the first drive is over the nerves cal...
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By Doug Rogers, Your Real Estate Resource!
(RE/MAX Coastal Properties)
Homes For Sale In Alexandria La -275k-325kResidents (or folks moving to the area) are able to get a nice home for a modest price compared to the national average. Let's take a closer look at the local Alexandria Louisiana housing market in the 275,000-325,000 price range. Homes Active For Sale In Alexandria La from 275,000-325,000In our target range there are currently 21 homes for sale. Within this point we have homes in neighborhoods (like 5114 Mallard Drive above), properties in unrestricted areas, and even condo/townhomes. A little something for everyone! Need some space? These properties average over 2,400 heated square feet! Home That have Recently SOLD in Alexandria La from 275,000-325,000In the last six months, the Alexandria Louisiana housing market has remained stable. Even in...
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By Doug Rogers, Your Real Estate Resource!
(RE/MAX Coastal Properties)
Selling a Home During Divorce Although not a pleasant undertaking, selling a home during a divorce situation can be done as long as both parties share the same goal. Let's review some tips for selling your Alexandria, Louisiana area home under such an environment. Advice for selling your home when the marriage ends  Make sure each of you share the same goal--As a real estate broker trained in helping such individuals this one is key. Usually one party is more interested in separation Than the other. This can torpedo the transaction on multiple levels. Have a frank (or series) of open and honest conversation regarding expectations.  Seek legal advice concerning the timing--Normally liquidating the home upfront  is the path of least resistance, especially if there is a joint mortgage invo...
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By Doug Rogers, Your Real Estate Resource!
(RE/MAX Coastal Properties)
Pineville La Real Estate Market Report-Late Summer 2024Getting ready to sell your home around Pineville Louisiana? Or perhaps 2024 is the year you become a home owner! Either way, real estate market knowledge is key. Let's see how the market is doing near the end of summer. Homes Active For Sale In Pineville Louisiana 71360In the 85,000-600,000 dollar price range there are currently 83 homes on the market. Why this range? Anything less is likely an investment home, and anything beyond is luxury. Within this bracket, the average home is an impressive 2,015 heated square feet. That's a bunch of space for the dollar! In the last six months, 70 homes have entered the market. Homes That Have Recently SOLD In Pineville Louisiana During the past six months, 150 homes have successfully found a ...
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By Doug Rogers, Your Real Estate Resource!
(RE/MAX Coastal Properties)
6 Bedroom Home For Sale In Pineville LouisianaSearching for a large home in Pineville Louisiana? Need space, but don't want to invest a fortune to get it? If so, 651 Ates Road should be on your must tour list.Why 651 Ates Road Six full size bedrooms-- Not a typo! This many bedrooms under one roof is rare in Pineville.  four acres of land-- Got extra vehicles or tools? Imagine owning a four acre estate minutes from the heart of Pineville. Run out of S'Mores camping in your backyard? Just make a quick trip to Walmart-Mart down the way!  Not in a flood hazard zone- Save money on your insurance cost by not having the expense of mandated flood insurance.  Has a game room and living space-- entertain multiple groups under the same roof. Speaking of which... 651 Ates has a metal roof protectin...
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By Doug Rogers, Your Real Estate Resource!
(RE/MAX Coastal Properties)
Alexandria La Real Estate Market Report Late Summer 2024With the first taste of cold weather in the forecast (okay upper 80's but that beats the swamp heat of late), let's check the temperature of the Alexandria Louisiana housing market. Considering purchasing or selling anytime soon? Knowing the market is key!Homes Active For Sale In Alexandria Louisiana As we enter the heart of September, there are currently 140 homes for sale in Alexandria La in the 85,000-600,000 dollar price range. With an average asking price of 254,451 homes in this area remain affordable for a wide segment of the population. Homes That Have Sold In Alexandria Louisiana In the last six months, 197 homes have successfully closed escrow. How long should it take your Alexandria La home to find a buyer? Every propert...
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By Doug Rogers, Your Real Estate Resource!
(RE/MAX Coastal Properties)
How  Do You Deal With Rejection?Work in this business long enough (read more than three seconds) and you will come face to face with rejection. Even in the face of your best "pitch" a consumer (don't call them clients without a signature) will opt in a different direction. Let's look at some practical ways to confront real estate rejection...Dealing with rejection 1) Understand that "no" will be a major part of your business--As my coach Mike Ferry says, "logic makes people think, emotion makes them act". Your presentation could be spot on. The next agent that interviews may show up wearing the same sweater as the seller. Yes, sometimes you lose for silly reasons. 2) "No" could mean "not yet"-- Think back to the last time you went to a department store. What was your response to the sal...
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By Doug Rogers, Your Real Estate Resource!
(RE/MAX Coastal Properties)
Real Estate Practice- One Deal Away from BrokeIs 2024 the year you invest in yourself and get that real estate license? Worried about living the commission only lifestyle? In most cases agents are only paid at closing. Literally all the work on a file is complete before the agent gets a penny. So how does this work in a "troubled" economic time? Let's look at some ways to keep the cash flowing! 1) Talk to people you know everyday- The BEST source of business is folks that already know/trust/like you. Call them on a consistent basis. Yes, call. In 2024...Don't assume they saw and remembered some random social media post. 2) Talk to people you don't know everyday-These calls can be tougher. Examples can be for sale by owners, expired/cancelled listings, and neighborhood dials. There are f...
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