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Real Estate Sales and Marketing

Do the old-school real estate marketing methods still work? Is a postcard campaign worth the money? How about cold calling or buying real estate leads?


Those are good questions and fortunately you've come to the right place for answers. ActiveRain's 300,00+ real estate industry professional chat about these topics and many more on a daily basis right here on the following pages.


If you're looking for more information on how to use social media and blogging to promote your business, you'll find it here. Lead generation and lead conversion ideas – you'll find those here too.


Everything a real estate professionals needs to know about marketing his or her business can be found in this section of every agent's favorite social networking site, ActiveRain.

Recent blogs on Real Estate Sales and Marketing
By Richard Weeks, REALTOR®, Broker
Here is the north Texas real estate market update as of December 8 2024..New properties for sale 192Back On Market 27Price Decrease 168Price increase 10Active kick out 0Active option contract 107Active contingent  16Pending listings 108Sold listings 147Expired listings 46Cancelled listings 36Withdrawn listings 2Temporary off market listings 38Coming soon listings 27
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By Bill Salvatore - East Valley, Realtor - 602-999-0952 / em: golfArizona@cox.net
(Arizona Elite Properties )
On our bucket List to see this in person. Bill  Homer Alaska is Full of Beautiful Surprises! Bay Realty Homer Alaska Selling Real Estate in Homer Alaska Since 1974 BayRealtyAlaska.com Facebook @BayRealtyAlaska For More Information Call 907-235-6183 #AlaskaRealEstate #BayRealtyAlaska #HomerAlaskaRealEstate Celebrate Bay Realty 50 Year Anniversary! Bay Realty Offers You the Knowledge You Need to Sell, Rent or Buy Property on the Kenai Peninsula.  Information is Power and we give You the Power to make the Right Decision for YOU! Our area offers Beautiful Homes, Recreational Cabins, View properties, Private Remote Property, Beach And Waterfront Properties, Islands, Waterfalls, Bluff Homes and Bluff Land, River Property, Small Acreage, Large Acreage, Commercial Land and Business Opportunity....
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By Leanne Smith, The Grit and Gratitude Agent
(Dirt Road Real Estate)
Often professional real estate agents become so focused working IN their real estate practices, they fail to work ON their practices.  Taking time to Assess and Clarify is essential before agents can Execute (ACE) if those agents want to make the future better than the past. For some, this is referred to as looking into the Rearview Mirror. Today’s strategic thinking questions are fairly simple:During the current year how many clients (sold real estate transactions) did you have?In what geographic, demographic and types of real estate did these sold transactions happen?For me my geographic area has been 50% Golden Valley, 30% Kingman and the balance between Bullhead City, Meadview and Yucca. Demographics have been mostly individuals over 50 looking for secondary home, relocating for bet...
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By Leanne Smith, The Grit and Gratitude Agent
(Dirt Road Real Estate)
Possibly one may remember the TV series Mission Impossible.  The top agency agent portrayed by Peter Graves, would receive a self destructing tape message about the mission if the agent would decided to accept it.  The message would specifically state what had to be achieved (who, what, where, when and often why) for the mission to be successful.Today many Mission Statements are more like Vision Statements as they lack specificity. What I have always encouraged my clients including professional real estate agents to do is to look at their Mission Statement and then ask employees or themselves what did they do to achieve the current Mission. More often than not, these clients could not answer.An executable Mission Statement is measured in physical dollars, a percentage of growth, physica...
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Here is the north Texas real estate market update for the week ending Decenber 7 2024..New properties for sale 2687Back On Market 661Price Decrease 3859Price increase 381Active kick out 53Active option contract 1236Active contingent  261Pending listings 1956Sold listings 2135Expired listings 1238Cancelled listings 1025Withdrawn listings 76Temporary off market listings 435Coming soon listings 311
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By Richard Weeks, REALTOR®, Broker
Here is the north Texas real estate market update as of December 7 2024..New properties for sale 547Back On Market 109Price Decrease 640Price increase 45Active kick out 7Active option contract 219Active contingent  39Pending listings 279Sold listings 434Expired listings 52Cancelled listings 176Withdrawn listings 7Temporary off market listings 58Coming soon listings 58
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By Debra Leisek
( Bay Realty,Inc Homer Alaska)
Homer Alaska is Full of Beautiful Surprises!Bay Realty Homer AlaskaSelling Real Estate in Homer Alaska Since 1974BayRealtyAlaska.com Facebook @BayRealtyAlaska For More Information Call 907-235-6183#AlaskaRealEstate #BayRealtyAlaska #HomerAlaskaRealEstateCelebrate Bay Realty 50 Year Anniversary!Bay Realty Offers You the Knowledge You Need to Sell, Rent or Buy Property on the Kenai Peninsula.  Information is Power and we give You the Power to make the Right Decision for YOU! Our area offers Beautiful Homes, Recreational Cabins, View properties, Private Remote Property, Beach And Waterfront Properties, Islands, Waterfalls, Bluff Homes and Bluff Land, River Property, Small Acreage, Large Acreage, Commercial Land and Business Opportunity. We Also Have a Bona Fide Property Management With a L...
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By John Moran, For Your Place At The Beach
(Keller Williams Realty's At The Beach Team)
Listing Details: 10343 E Co Highway 30A B284, Inlet Beach, FL 32461MLS #: 964253Price: $520,000Beds: 0Baths: 1Sq feet: 507 Call Courtney Ledezma (850) 608-0677 to see if this property is still available.This is a quintessential second floor chic beach residence located between Alys Beach and Rosemary Beach right off of Highway 30-A is just a short walk, bike ride, or quick tram trip to the beach! Fully furnished and generating amazing rental income make this LARGE studio a fantastic rental opportunity. This location is amazing with multiple windows allowing for an abundance of daylight to peek through. The floor plan is so spacious with an oversized kitchen area, breakfast bar seating, and a large bed tucked around the corner for ultimate privacy in a studio space. The Village is the ep...
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By Richard Weeks, REALTOR®, Broker
Here is the north Texas real estate market update as of December 6 2024..New properties for sale 558Back On Market 94Price Decrease 654Price increase 70Active kick out 11Active option contract 196Active contingent  30Pending listings 276Sold listings 332Expired listings 47Cancelled listings 142Withdrawn listings 20Temporary off market listings 88Coming soon listings 53
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By Lawrence "Larry" & Sheila Agranoff. Cell: 631-805-4400, Long Island Condo and Home Specialists
(The Top Team @ Charles Rutenberg Realty 255 Executive Dr, Plainview NY 11803)
Renovated Woodridge Strathmore Terrace Condo for SaleMt. Sinai, Long IslandSituated in one of the premier locations within the popular Woodridge Strathmore Terrace 55+ Community & across from clubhouse, this rare 1-bedroom, 1-bath unit has been recently renovated. It features brand new eat-in kitchen w/ stainless steel appliances & high-end quartz countertops. The spacious bedroom has an attractive bay window & 2 closets, while the impressive new bathroom includes a step-in shower. There is recessed LED lighting, and elegant waterproof flooring that carries throughout. Open floorplan allows natural light to fill the space. There's a living room with its cozy fireplace & stylish feature wall, and the unit is complemented by a versatile bonus room that can serve as a dining room, den, off...
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By Karina Gafford, Military PCS/ VA Home Buying & Selling Specialist
(Homefront United Realty Group)
Attention agents! 155 Brushy Road Cir in the highly sought-after Serenity Oaks community has just hit the market. This custom-built 2022 luxury home by Michael Adams offers 2,868 SF of upscale living on 1.16 acres.Your clients will love: Two master suites with spa-like bathrooms and oversized closets. A chef’s kitchen with quartz countertops, custom cabinetry, and high-end stainless appliances. Vaulted ceilings, a stunning floor-to-ceiling limestone fireplace, and a light-filled living area with electronic shades. A covered patio with tongue-in-groove ceilings, mature landscaping, and access to a greenbelt. Serenity Oaks is a gated community featuring river access, hiking trails, a Junior Olympic pool, and proximity to an 18-hole golf course. Located in Comal ISD, this home is ideal for...
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By Rhonda Gustitus, Real Estate's A Dream With Rhonda Gustitus Team!
(The Rhonda Gustitus Team)
🌅 Welcome to Paradise! Nestled in the tranquil 55+ waterfront community of Lazy Lagoon, this charming 1-bedroom, 1-bath mobile home offers the perfect blend of comfort and convenience. Fully furnished and move-in ready, this gem is waiting for you!🏠 Home Highlights:✅ New Roof (2022) 🌟✅ Brand-New A/C Unit (2024) ❄️✅ Covered 1-Car Carport 🚗✅ Extra Storage Shed 🛠️Step inside and be greeted by a bright, airy great room with sliding doors and large windows, letting in plenty of natural light. ☀️ The cozy kitchen is equipped with:🍳 Stove & Microwave🧊 Newer Refrigerator🗄️ Ample Cabinet Space🎯 Community Perks:Lazy Lagoon isn’t just a home; it’s a lifestyle!🏞️ Private Boat Ramp – Perfect for launching your boat or kayak into Shell Creek. 🚤🎣 Fish Cleaning Station – For all the anglers out there!🏡...
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By Peter Mohylsky,, Call me at 850-517-7098
(PMI. Destin)
Thinking about hanging your stockings in a new spot this year?Tis the season to hang stockings?  🎄December isn’t just for holiday deals—it’s also a prime time to find your dream home!With fewer buyers in the market, you could unwrap some serious savings.Let’s make your homeownership wishes come true—message me to get started today!#thehelpfulagent #home #houseexpert #house #listreports #wrappedup #realestate #a120524 #investment #deckthehalls #realestateagent #realtor #dreamhome
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By Leanne Smith, The Grit and Gratitude Agent
(Dirt Road Real Estate)
For many, vision is the first step when engaging in a strategic thinking and planning process. In my workbook Triage Business Planning, I include this short story.Alice in Wonderland comes across the Cheshire Cat sitting in the tree where there are several paths. She politely asks the Cat “Which path should I take?” The Cat then replies with a question: “Where are you going?” Alice answers: “I don’t know.” So the Cat quickly responds “Well, then any path will take you there.”To continue building a Strategic Business Growth Action Plan, individuals must start with a Vision for their companies. Vision is the clear picture of where the business is ultimately heading. The Vision Statement is a well-articulated statement that clearly describes the desired future, supports consistent goal ach...
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By Richard Weeks, REALTOR®, Broker
Here is the north Texas real estate market update as of December 5 2024..New properties for sale 488Back On Market 112Price Decrease 779Price increase 71Active kick out 5Active option contract 193Active contingent  36Pending listings 244Sold listings 302Expired listings 49Cancelled listings 162Withdrawn listings 12Temporary off market listings 69Coming soon listings 53
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By Richard Weeks, REALTOR®, Broker
Here is the north Texas real estate market update as of December 4 2024..New properties for sale 399Back On Market 103Price Decrease 692Price increase 82Active kick out 6Active option contract 217Active contingent  49Pending listings 316Sold listings 401Expired listings 44Cancelled listings 196Withdrawn listings 8Temporary off market listings 73Coming soon listings 45
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By Kelly Broaddus, 100+ Northern AZ Homes Sold in 2021!
(eXp Realty)
Kelly Broaddus |  eXp Realty | 888.446.5602 | Contact Kelly Charming 3-Bedroom Cabin with Income-Generating ADU on 2.45 Acres in Flagstaff3 BD| 2 BA | $749,000 Discover Your Dream Retreat in Flagstaff: A Perfect Blend of Charm and OpportunityWelcome to your slice of paradise in the heart of Flagstaff! Set on an expansive 2.45-acre lot, this stunning property offers the perfect mix of rustic charm and modern comfort. Whether you're looking for a forever home, a peaceful retreat, or a place with income potential, this 3-bedroom, 2-bathroom home has it all—and then some.A Home That Tells a StoryAs you step inside, you'll feel the warm embrace of an updated cabin aesthetic. Natural wood accents and thoughtful design details bring a cozy yet sophisticated ambiance to the 2,770 sq. ft. of liv...
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By Karina Gafford, Military PCS/ VA Home Buying & Selling Specialist
(Homefront United Realty Group)
Agents, if your clients are looking for a move-in-ready home with charm, functionality, and a fantastic location, 2042 Oedipus Drive in Texas Research Park is an incredible option.This 3-bedroom, 2-bathroom home features 1,834 sq. ft. of well-designed living space on an HOA-owned greenbelt. The open floor plan with high ceilings is bright and inviting, complemented by a kitchen with 42” white shaker cabinets, black granite countertops, a custom stone backsplash, and stainless steel appliances.The primary suite offers a private retreat with a walk-in closet and spa-like bathroom, while two additional bedrooms share a Jack-and-Jill bathroom. Outdoor living is a dream with an extended patio featuring both a covered area and a custom pergola.Your buyers will love the neighborhood amenities,...
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By Rhonda Gustitus, Real Estate's A Dream With Rhonda Gustitus Team!
(The Rhonda Gustitus Team)
You’ll fall in love with this stunning Coastal-style gem, built in 2020, offering the perfect blend of luxury and comfort! 🏖️ This spacious 3-bedroom, 2-bathroom home with a separate den/study and 2-car garage boasts 2,040 sq. ft. of beautifully designed living space. Nestled in a peaceful North Port neighborhood, this home is your tranquil retreat. 🌳🕊️🍳 Chef’s Dream KitchenThe heart of this home is its upgraded kitchen, featuring:✨ Granite countertops✨ A large center island perfect for meal prep & gathering✨ 42-inch wood cabinets with crown molding✨ Sleek stainless steel appliancesThis kitchen seamlessly flows into the spacious great room, making it ideal for both entertaining and everyday living. 🍽️👨‍🍳🛋️ Flexible Living SpacesEnjoy the versatility of the formal dining room and the coz...
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By Leanne Smith, The Grit and Gratitude Agent
(Dirt Road Real Estate)
Mention the word passion and people will share what they really love to do, what motivates them. Yet the origins of this word might surprise many.Passion is from the Greek word “pascho” and means to “suffer.” I would imagine many would not be able connect their beliefs about passion to suffering. However, if we ponder the origins of this word, we may have greater clarity.When we are passionate about something, other aspects of our lives may take a back seat. In other words, those other areas of our lives “suffer” because we are so focus on the passion of the moment. Think about a recent disagreement where passion escalated into negative behaviors. Did not the relationship between you and the other person suffer?Professional real estate agents usually are passionate about their real esta...
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