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Real Estate Sales and Marketing

Do the old-school real estate marketing methods still work? Is a postcard campaign worth the money? How about cold calling or buying real estate leads?


Those are good questions and fortunately you've come to the right place for answers. ActiveRain's 300,00+ real estate industry professional chat about these topics and many more on a daily basis right here on the following pages.


If you're looking for more information on how to use social media and blogging to promote your business, you'll find it here. Lead generation and lead conversion ideas – you'll find those here too.


Everything a real estate professionals needs to know about marketing his or her business can be found in this section of every agent's favorite social networking site, ActiveRain.

Recent blogs on Real Estate Sales and Marketing
By John Moran, For Your Place At The Beach
(Keller Williams Realty's At The Beach Team)
Listing Details: 4613 Paradise Isle, Destin, FL 32541MLS #: 941332Price: $1,895,000Beds: 7Baths: 5.5 Sq feet: 3,830 Call Courtney Ledezma (850) 608-0677 to see if this property is still available.'Sea Pearl' defines luxury in the vacation rental market and is an investor's dream with 7 bedrooms, 5.5 baths, and capable of sleeping 17 guests. Built in just 2017, this premier property features luxury landscaping, a private salt-water pool, and an outdoor shower. Complete with two kitchens each with granite countertops, stainless-steel appliances, two living areas, hardwood floors throughout, a space for entertaining which accommodates ping pong and foosball tables. A rare find at the beach is a three car garage and plenty of driveway space for parking, all within 500 yards to the beautiful...
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By Scott Garrison, Top ORLANDO AREA Realtor…this Realtor WORKS!
(Re/Max Town & Country Realty)
CURRENT INTEREST RATES BEING REPORTED ACROSS THE NATION:Mortgage News Daily:     30 Year 7.09%     15 Year 6.60%Mortgage Bankers Association:     30 Year 6.84%     15 Year 6.37%Freddie Mac Reports:     30 Year 6.74%     15 Year 6.16%To find out what today's INTEREST RATES are here in Central Florida>>>>>  CLICK HERETo find out about the State of Orlando's Real Estate Market, check our Youtube playlist>>>>> CLICK HERE           CALL US for a personal Referral to one of my expert Mortgage Broker Partners who can answer All your Mortgage Questions…at no cost or Obligation! We want to help!          These are rates directly from these entity's published information and have no bearing on the rates or fees you may have to pay to obtain a mortgage. Your rate will always depend on your scenari...
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By Hugh Grant, I help investors and consumers with real estate
(RealMax Realty)
Did you know that real estate agents' charges can vary significantly based on different factors? Understanding how much real estate agents charge is crucial when you're looking to buy or sell a property.From commission rates to flat fees and percentage-based fees, the costs can vary. But there's more to it than just these common fees. Exploring additional marketing costs, negotiating fees, and other hidden charges can give you a comprehensive view of what to expect when engaging with a real estate agent. For instance, you might want to consider agencies like AB Realty, which may offer competitive rates and transparent fee structures.Key Takeaways: Real estate agents charge commissions ranging from 5% to 6% of the property's selling price. Flat fees offer fixed pricing regardless of the ...
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By Joe Jackson, Clintonville and Central Ohio Real Estate Expert
(Keller Williams Capital Partners Realty)
Innovative strategies! Effective real estate marketing is key to attracting qualified buyers. This blog likely offers creative ideas to help sellers reach their target audience and sell their homes faster. Looking forward to learning more about these marketing tips!Have a super fantastic week!Joe Jackson, Realtor-KWCP In the competitive world of real estate, attracting qualified buyers to your listings can be a challenge. To stand out from the crowd, it's crucial to employ innovative marketing strategies that capture attention and showcase your properties in the best light. With the proper approach, you can connect with potential buyers who are ready and eager to make a move. Understanding your audience is key to any successful real estate marketing plan. By honing in on the lifestyles,...
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By Peter Mohylsky, Beach Expert, Call me at 850-517-7098
(PMI. Destin)
The house plant trend is definitely growing.  This might be a slight play on words but it kinda grows on you.  I can kill a plant with the best of them  Did you know keeping these little guys indoors can help clean your air (in addition to adding color to your space)?When it comes to houseplants, would you consider yourself a novice, a lover, or a hoarder?Leaf me a comment and let me know!#thehelpfulagent #home #houseexert #house #listreports #homeowner #realestate #realtor #homestyle #hometips #homedecor #plants #houseplants #happyhome
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By Richard Weeks, REALTOR®, Broker
Here is the north Texas real estate market update for  March 18 2024.New properties for sale 127Back On Market 27Price Decrease 144Price increase 10Active kick out 15Active option contract 204Active contingent 36Pending listings 164Sold listings 76Expired listings 18Cancelled listings 13Withdrawn listings 1Temporary off market listings 21Coming soon listings 38
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By Peter Mohylsky, Beach Expert, Call me at 850-517-7098
(PMI. Destin)
It's time to make your own luck when it comes to real estate!Celebrate St. Patrick's Day by finding the perfect real estate agent to help you find your dream home at the end of the rainbow.  I have decided to become Irish Today.  I am working so if you have a question, give me a call and we can chat.  🌈#realestate #stpattys #realestateagent #listreports #buying #selling #realestateexpert #homeowner #financehub #dreamhome #homeownership #homebuying #homesearch #buyingahome
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By Richard Weeks, REALTOR®, Broker
Here is the north Texas real estate market update for  March 17 2024.New properties for sale 242Back On Market 50Price Decrease 145Price increase 31Active kick out 5Active option contract 185Active contingent 28Pending listings 207Sold listings 107Expired listings 32Cancelled listings 26Withdrawn listings 1Temporary off market listings 34Coming soon listings 46
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By KAREN SANCHEZ, ...Marketing your home like no one else will.
( Reputable Realty)
 I am a referral resource you can trust. Call me, and we can talk. I serve the Victor Valley of CA and the Hill Country area deep in the heart of Texas.I'm Karen Sanchez, REALTOR."Marketing your house like no one else will." 760-684-0250Licensed in two states: CA and TX.Working in the Victor Valley and South Bay area, with some other SoCal areas by request, and the Hill Country of Texas.Legal stuff to follow.Karen L. Sanchez Broker, Reputable Realty License #01804752 Email: karen@karensoldit.netBerkshire Hathaway HomeServices Don Johnson Realtors, New Braunfels, TX Cell: 760-684-0250 Office: 830-624-8272Texas Real Estate Commission Information About Brokerage Services Texas Real Estate Commission Consumer Protection Notice
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By Peter Mohylsky, Beach Expert, Call me at 850-517-7098
(PMI. Destin)
Feeling lucky?  I feel lucky,  I can share my luck with you.  It’s said that we make our own luck, but I’ve got a few (Pat)tricks up my sleeve!I’ll help you find a home so dreamy that it will make your friends say “Irish I was so lucky!“.Send me a message today so we can shamrock and roll.#thehelpfulagent #home #houseexpert #house #listreports #homeowner #househunting #newhome #happyhome #stpaddysday #realestate #realtor #realestateagent #happyhomeowners #luckycharm
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By Brian Lipsky
(Long & Foster Real Estate, Inc.)
The Taneytown office of Long & Foster Real Estatecongratulate its top producing agents and teams for February 2024.#taneytownJohn FelknerIndividual Top Producer, Top Sales, & Top Listings$1.0 million + total productionThe Hayes Group Group Top Producers & Top SalesEmerald Club Stephanie Myers
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By Brian Lipsky
(Long & Foster Real Estate, Inc.)
The Eldersburg office of Long & Foster Real Estatecongratulates its top producing agents and teams for February 2024.As an office sales volume increased 28% and the number of units sold increased 32% vs. February 2023.#eldersburgtopproducersKim FitzgeraldIndividual Top Producer & Top Sales $3.0 million + total production on 6 unitsJanet KrausIndividual Top Listings $1.5 million + total productionTimothy Dorsey TeamTeam Top Producers & Top Listings$1.1 million + total productionSwinton TeamTeam Top SalesDixon/Kluge GroupGroup Top Producers & Top Sales Agent of the MonthKim FitzgeraldSapphire ClubJulie Byrd, Teena Galford, Sharon Brady, Tammy BarnesEmerald ClubSandra Serrao, Glenn & Fab Holden, Mike Carpel, Janice Kirkner, Kathy Spinks, Jamie Dunn, Luster, Ripley & Team, Brayan Bautista, ...
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Here is the north Texas real estate market update for the week ending  March 16 2024.New properties for sale 3367Back On Market 685Price Decrease 2798Price increase 358Active kick out 59Active option contract 2081Active contingent 355Pending listings 2289Sold listings 1990Expired listings 203Cancelled listings 458Withdrawn listings 54Temporary off market listings 249Coming soon listings 695
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By Richard Weeks, REALTOR®, Broker
Here is the north Texas real estate market update for  March 16 2024.New properties for sale 716Back On Market 123Price Decrease 483Price increase 10Active kick out 11Active option contract 284Active contingent 55Pending listings 329Sold listings 473Expired listings 64Cancelled listings 59Withdrawn listings 15Temporary off market listings 49Coming soon listings 107
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By Debra Leisek
( Bay Realty,Inc Homer Alaska)
Sure N Begora! Hoping You have a Happy St Patrick's Day!Call Bay Realty 907-235-6183 or visit us at www.BayRealtyAlaska.Com#HomerAlaska  #kachemakbay #BayRealtyAlaska #VisitHomer #AlaskaLiving #KenaiPeninsula #homesweethomer @BayRealtyAlaskaBay Realty Offers You the Knowledge You Need to Sell, Rent or Buy Property on the Kenai Peninsula.  Information is Power and we give You the Power to make the Right Decision for YOU! Our area offers Beautiful Homes, Recreational Cabins, View properties, Private Remote Property, Beach And Waterfront Properties, Islands, Waterfalls, Bluff Homes and Bluff Land, River Property, Small Acreage, Large Acreage, Commercial Land and Business Opportunity. We Also Have a Bona Fide Property Management With a Longstanding Reputation For Good Service To Both Landow...
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By Leanne Smith, The Grit and Gratitude Agent
(Dirt Road Real Estate)
Some recent data from NAR suggested 81% of the sellers and 71% of the buyer’s only interviewed one agent whom they subsequently hired.  Possibly the reasons are several such as referrals from family and friends, a property down the street just sold or a for sale sign caught the consumer’s attention or they met the real estate agent at a local event.With these staggering statistics, how do you leverage your opportunities to make a positive impression with potential clients during your first interaction? And that is the question to be answered.First, do not spew what you do.  People buy from people they know and trust. Professionals do not spew that is what unlicensed unprofessional salespeople do. Second, demonstrate emotional intelligence while educating the potential client or clients....
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By Hugh Grant, I help investors and consumers with real estate
(RealMax Realty)
Estate sales can be a great place to find unique and valuable items at a fraction of their original price. Whether you're an avid collector or just looking for a good deal, there are certain things you should keep an eye out for at these sales. In this article, we'll explore six key items to look for at estate sales and why they're worth your attention.First and foremost, it's important to understand what an estate sale is. Essentially, an estate sale is a type of auction where the contents of a deceased person's home are sold off to the public. These sales can be a treasure trove of vintage and antique items, from furniture and artwork to clothing and jewelry. However, not all estate sales are created equal, and it's important to know what to look for in order to find the best deals. C...
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By Wanda Kubat-Nerdin - Wanda Can!, St. George Utah Area Residential Sales Agent
(Red Rock Real Estate (435) 632-9374)
Southern Utah Mini-Market Report Currently, there are 1,220 properties for sale on the MLS in Washington County, Utah starting from $75,000 for a Mobile Home/Rented Lot in Veyo to $8,500,000 for a 10,835 sq ft speawling estate on the Entrada Golf Course in St. George, Utah. Speaking of Entrada...Just Listed: 2,190 sq ft modern adobe style home at Toroweap at Entrada for $799,00 and built in 2013. Red rock views set this home apart from others. Location is everything! 2085 N Tuweap Drive #68, St. George, UT 84770 DOM vary per City in Washington County, Utah as the graph displays: Vacation-home buyers and real estate investors made up the bulk of all-cash buyers over the last six months. Only 6% of first-time home buyers made a cash purchase in 2023 compared to 26% of repeat buyers, who l...
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