Jordan  Ayan, Luxury Market Expert, CLHMS,Million Dollar Guild (The Lifestyle Collection)

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Rainmaker
895,685
Candice A. Donofrio
Next Wave RE Investments LLC Bullhead City AZ Commercial RE Broker - Fort Mohave, AZ
928-201-4BHC (4242) call/text

A good question that you should get very good answers to from the group:

What do you feel was the best thing about how we handled your transaction?
How did our service compare with services you received in the past?
Why?
Would you be willing to recommend our company to friends family colleagues looking to buy or sell in the future?

Mar 21, 2018 06:30 AM
Rainmaker
5,592,655
Ron and Alexandra Seigel
Napa Consultants - Carpinteria, CA
Luxury Real Estate Branding, Marketing & Strategy

Jordan,

I am with Nina Hollander on this.  The whole concept of video taping someone giving a testimonial invites in our super humble opinion a bit of artifice on both sides of the camera.  

We ask for written testimonials, and each one of our has differed based on what our services meant to them.   All the best in your shoot.  A 

 

Mar 21, 2018 06:45 AM
Rainmaker
4,123,299
Nina Hollander, Broker
Coldwell Banker Realty - Charlotte, NC
Your Greater Charlotte Realtor

I've never done this... for me it seems a bit forced. I just do videos of unsolicited client testimonials. But Candice A. Donofrio has provided you some great suggestions.

Mar 21, 2018 06:37 AM
Rainmaker
1,723,705
Lyn Sims
Schaumburg, IL
Schaumburg Real Estate Agent Retired

What were you looking for in a home & how did Jordan help you find it?

Did Jordan explain the processes to you?

Mar 21, 2018 06:50 AM
Rainmaker
1,926,309
Anthony Acosta - ALLATLANTACONDOS.COM
Harry Norman, REALTORS® - Atlanta, GA
Associate Broker

Questions you would like to know regarding your services and what you can change to be more efficient.

Mar 21, 2018 03:16 PM
Rainmaker
6,614,423
Roy Kelley
Realty Group Referrals - Gaithersburg, MD

I like  the response by Candice A. Donofrio

Mar 21, 2018 07:31 AM
Ambassador
1,209,134
Amanda Christiansen
Christiansen Group Realty (260)704-0843 - Fort Wayne, IN
Christiansen Group Realty

How was your experience working with us?  

Did we help you with your fears of buying or selling?  

Would you recommend us to your friends and family, and why? 

Mar 21, 2018 06:40 AM
Rainmaker
1,459,827
Michael Setunsky
Woodbridge, VA
Your Commercial Real Estate Link to Northern VA

Jordan Ayan What was your selling/buying experience working with XYZ Realty? How did XYZ Realty fulfill their commitment to get your home sold? How did XYZ Realty fulfill their commitment to insure a smooth buying experience. Would you recommend XYZ Realty to your friends and neighbors? Ask open ended questions to insure a response other than a yes or no.

Mar 21, 2018 06:39 AM
Ambassador
3,986,710
Debbie Reynolds, C21 Platinum Properties
Platinum Properties- (931)771-9070 - Clarksville, TN
The Dedicated Clarksville TN Realtor-(931)320-6730

How would you rate the communication you had with your agent during the transaction. 

Jul 10, 2018 09:54 PM
Rainmaker
4,945,384
Joan Cox
House to Home, Inc. - Denver Real Estate - 720-231-6373 - Denver, CO
Denver Real Estate - Selling One Home at a Time

Have never done a video testimonial, but they send me them via email.

Mar 23, 2018 05:44 AM
Rainmaker
4,799,501
Gabe Sanders
Real Estate of Florida specializing in Martin County Residential Homes, Condos and Land Sales - Stuart, FL
Stuart Florida Real Estate

I don't ask questions, I let them talk.

Mar 22, 2018 04:50 AM
Rainer
1,015
Kazi Rehman
Blast My Deals - Albany, NY
UK Hot Deal | Hot UK Deal | Blast My Deals

Blast My Deals is one stop solution where any business can head to promote its current products, seasonal offers and deals. This website is aimed at all those ecommerce businesses that are selling their products on websites like eBay, Amazon etc. The merchants can directly post their hot UK deals on our website to rocket launch your UK hot deals to the top of the page to attract more and more customers. The popularity of any ps4 or Xbox one deal is controlled by the merchants and the site members themselves and the deals are categorized based on their expiry date or on the basis of the likes and dislikes. https://blastmydeals.com

Mar 21, 2018 10:54 PM
Rainmaker
1,519,811
Inna Ivchenko
Barcode Properties - Encino, CA
Realtor® • GRI • HAFA • PSC Calabasas CA

What value I provided with my service?

Mar 21, 2018 10:19 PM
Ambassador
4,312,759
Praful Thakkar
LAER Realty Partners - Andover, MA
Andover, MA: Andover Luxury Homes For Sale

Jordan Ayan - make it a 'free-flow' testimonial, I'd suggest.

Mar 21, 2018 08:35 PM
Ambassador
2,571,547
Fred Griffin Florida Real Estate
Fred Griffin Real Estate - Tallahassee, FL
Licensed Florida Real Estate Broker

        Give them the questions in advance, just like if you were appearing on a TV show.  That way they won't have "duh" moments or long pauses while they think about the question.

      Did you find what you were looking for, or sell your house?   Did Jordan help you accomplish your objective?  What did Jordan do that went above and beyond?   Will you use Jordan in your next real estate purchase, or sale?   Would you recommend Jordan to someone buying or selling a lot or a house?  What else do you want to say about working with Jordan on the purchase or sale of your lot or house?

Mar 21, 2018 06:48 PM
Rainmaker
4,215,238
Wayne Martin
Wayne M Martin - Chicago, IL
Real Estate Broker - Retired

Not sure if I am a fan of video testimonials. Maybe because I have not done any?

Mar 21, 2018 11:58 AM
Rainmaker
4,433,703
Gita Bantwal
RE/MAX Centre Realtors - Warwick, PA
REALTOR,ABR,CRS,SRES,GRI - Bucks County & Philadel

I have not done it.

Mar 21, 2018 10:57 AM
Rainmaker
3,985,875
William Feela
WHISPERING PINES REALTY - North Branch, MN
Realtor, Whispering Pines Realty 651-674-5999 No.

Really, if they are giving a testimonial, I want it genuine and not full of leading questions

Mar 21, 2018 10:35 AM
Rainmaker
822,262
Olga Simoncelli
Veritas Prime, LLC dba Veritas Prime Real Estate - New Fairfield, CT
CONSULTANT, Real Estate Services & Risk Management

In a video people might feel pressured. If you asked "leading" questions, it might have the appearance of being staged or scripted.

Mar 21, 2018 10:23 AM
Rainmaker
5,571,934
Barbara Todaro
RE/MAX Executive Realty - Retired - Franklin, MA
Previously Affiliated with The Todaro Team

our testimonials are always in writing.... not everyone has that natural flavor with a video.... and they can be themselves hitting a keyboard....

Mar 21, 2018 09:35 AM
Rainmaker
1,114,132
Nick Vandekar, 610-203-4543
Long & Foster Real Estate Inc 610-225-7400 - Devon, PA
Tredyffrin Easttown Realtor, Philly Main Line

Have asked clients to simply share what they enjoyed about the transaction and why?

Mar 21, 2018 09:29 AM
Ambassador
3,058,497
Kathleen Daniels, Probate & Trust Specialist
KD Realty - 408.972.1822 - San Jose, CA
Probate Real Estate

I just let clients speak from their heart. If there was a particular issue that I handled that we can talk about publicly, I would ask about that. 

Mar 21, 2018 08:32 AM
Rainmaker
1,387,928
Ryan Huggins - Thousand Oaks, CA
https://HugginsHomes.com - Thousand Oaks, CA
Residential Real Estate and Investment Properties

I don't do videos, but if I did they would be more scripted than live.  Only ask questions you know you'll get a good answer to.

  • How did you find me?
  • How did you like the process?
  • Were there any problems?
  • Did I keep you in the loop?
  • Were you satisfied at the end?
Mar 21, 2018 08:20 AM
Rainmaker
889,337
Annette Lawrence , Palm Harbor, FL 727-420-4041
ReMax Realtec Group - Palm Harbor, FL
Making FLORIDA Real Estate EZ

Jordan,

Understand first who the video is for. Not for you or the one talking.

The video is for folks who haven't met you yet.

All of these 'not mets' have the same basic five questions.

However, you can not ask these questions of the subject, but their testimonial must include the answer to one question the viewer needs to ask but do not know this.

For example, lets be simple and basic. 

The 'haven't met you yet' viewer really wants to know if you know your stuff or if you are a newbie charlatan. (the newbie needs to answer this question also but using different narrative)  The interviewee should provide the answer to the question in a narrative that exhibits how your EXPERIENCE delivered a solution. (solutions are not letters appended to a name). 

It might start with asking the speaker if they recall how they finally got hat house.  Just tell the folks who will be watching how that worked out.  Starting in 5, 4, 3, 2, ......

Example: "Jordan worked with Mike and me diligently for 3 months. We must have talked or messaged everyday. It was assuring to be connected every step of the way. The house I wanted appeared on the market and before we could see it, under contract. I was heartbroken. Jordan said 'Wait a minute. This isn't over." He investigated the type of financing the buyer had in place and knew we would be in the game if I was patient. As promised, the deal fell through and my backup was accepted.  He's a miracle worker!"

Did the question "Does Jordan know his stuff?" get answered?

And, in the narrative the speaker also added you are a great communicator and encourager.  That is icing on the cake. 

Your goal should be to obtain the answer to ONE question at a time.

Instead of one person answering five questions have five people answer a different question. 

Translated: Everyone WILL answer the five questions, but one at a time. You in essence get five testimonials from each one. You will find this highly engaging for those determining is you are their guy. More work? Yes. Better strategy? You bet.

Let the text in the video title present the question.

Mar 21, 2018 08:01 AM
Ambassador
5,414,913
Bob Crane
Woodland Management Service / Woodland Real Estate, EXP - Stevens Point, WI
Forestland Experts! 715-204-9671

Why are you delighted that you hired Jordan?

Mar 21, 2018 07:55 AM