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Emily Medvec, Broker | Realtor | Serving Santa Fe & Northern NM (eXp Realty LLC)

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Nina Hollander, Broker
Coldwell Banker Realty - Charlotte, NC
Your Greater Charlotte Realtor

Our mls is unbranded only. By the same token, the public can find these branded tours on their own.

Oct 02, 2016 03:22 AM
Michael Jacobs
Pasadena, CA
Pasadena And Southern California 818.516.4393

At the current time, our mls does not allow any branding.   That is an interesting development.  I wonder about the back story.  

Oct 01, 2016 11:59 PM
Gabe Sanders
Real Estate of Florida specializing in Martin County Residential Homes, Condos and Land Sales - Stuart, FL
Stuart Florida Real Estate

Wow.  What a terrible idea.  This will make many agents stop sending links and discontinuing auto searches.

Oct 01, 2016 11:56 PM
Lyn Sims
Schaumburg, IL
Real Estate Broker Retired

Not cool.  I haven't heard of that change here so that is good. I don't want to see 'commercials' with the listings. That's what started the whole thing in the 1st place.

My MLS is so tough on this they block out signs in front pics also. Just a square blob that's distorted.

Oct 02, 2016 03:31 AM
Kathleen Daniels, Probate & Trust Specialist
KD Realty - 408.972.1822 - San Jose, CA
Probate Real Estate Services

My MLS allows branded and unbranded tours.  The way I see it ... that information is already OUT THERE in oh so many ways.  There is nothing to hide.  A loyal client won't jump ship because of branding.  

Oct 02, 2016 01:53 AM
Susan Haughton
Long and Foster REALTORS (703) 470-4545 - Alexandria, VA
Susan & Mindy Team...Honesty. Integrity. Results.

Wow, that's not a good move, imho.  Our MLS thus far only allows unbranded tours although I guess a prospect or client could stumble across the branded tour, anyway...still, I prefer not to hand feed them the info. 

Oct 02, 2016 01:23 AM
Annette Lawrence , Palm Harbor, FL 727-420-4041
ReMax Realtec Group - Palm Harbor, FL
Making FLORIDA Real Estate EZ

I agree with your MLS.

As long as the MLS, Franchises and broker allow agent created IP to be sent to Zillow or any advertising site, the AGENT should BRAND the be-jeebies out of it. It is interesting that the MLS will brand the information they forward to these secondary and tertiary destination. They brand but I can not.

When branding is standard, all agents can say,"Steal any thing of mine you want" with all the sincerity of the smiley face.

Be aware, I DO create a branded and non-branded version of the movie tour. Unbranded is by request only to a qualified requester.


Oct 03, 2016 12:09 AM
Debe Maxwell, CRS
Savvy + Company (704) 491-3310 - Charlotte, NC

I wouldn't send them unless I had a buyer agency agreement with the buyers.  However, our MLS still doesn't allow branded tours so, we do send them out often!  That stinks that yours was changed.  I just don't think it's smart to do dual agency and that only encourages dual in my opinion!

Oct 02, 2016 02:15 PM
Fred Griffin Florida Real Estate
Fred Griffin Real Estate - Tallahassee, FL
Licensed Florida Real Estate Broker

Must be nice.

      We have Paragon MLS, but thanks to NAR (who supposedly works for us Realtors) we cannot brand our listings... we cannot even have a yard sign with our phone number on it as a picture in the MLS.

    ** I would never send another Realtor's contact info via email.  It is giving away clients and customers!

Oct 02, 2016 11:40 AM
Kevin J. May
Florida Supreme Realty - Hobe Sound, FL
Serving the Treasure & Paradise Coasts of Florida

Unbranded is always best but with so many public portals available many associate's names will be attached to it when all is said and done. It boils down to the strength of your relationship with the Buyer.

Oct 02, 2016 05:07 AM
Ron and Alexandra Seigel
Napa Consultants - Carpinteria, CA
Luxury Real Estate Branding, Marketing & Strategy


With all the info available on the web about each home, I don't see the problem.  On the IDX on agent's websites, we have courtesy of brand name.  If they are not loyal, you really don't want to work with them.  A

Oct 02, 2016 04:57 AM
Barbara Todaro
RE/MAX Executive Realty - Happily Retired - Franklin, MA
Previously Affiliated with The Todaro Team

if your buyers are loyal to you, go for it....if not, you may have a problem.... depends on your relationship with the buyer....

Oct 02, 2016 03:57 AM
Ryan Huggins - Thousand Oaks, CA
https://HugginsHomes.com - Thousand Oaks, CA
Residential Real Estate and Investment Properties

I've been wanting to take my board to the state's legal counsel for some time now over not allowing us to brand our photos.  Our state's lawyers said that they should allow it, it'll just take a lawsuit I really don't want to deal with at the moment to get it.

Oct 02, 2016 03:37 AM
Candice A. Donofrio
Next Wave RE Investments LLC Bullhead City AZ Commercial RE Broker - Fort Mohave, AZ
928-201-4BHC (4242) call/text

Our MLS requires unbranded virtual tours. As it should be. If I'm sending information on a property directly, I will link to the property website that I created for the property.

Oct 02, 2016 12:55 AM
Susan Emo
Sotheby's International Realty Canada - Brokerage - Kingston, ON
Kingston and the 1000 Islands Area

I can't see what difference it makes unless someone is attempting to pass off another's listing as their own?

Oct 02, 2016 12:32 AM
Toronto, ON

Links in our MLS are to unbranded virtual tours only.  Branded tours must not be via the MLS.

Oct 02, 2016 12:06 AM
Michael J. Perry
KW Elite - Lancaster, PA
Lancaster, PA Relo Specialist

We have both (branded and unbranded )

Oct 01, 2016 11:47 PM
Tammie White, Broker
Franklin Homes Realty LLC - Franklin, TN
Franklin TN Homes for Sale

Our MLS only allows unbranded photos, but they do allow branded virtual tours. Have I ever sent a virtual tour branded with another agent's info to a buyer? Yes,  but only if an unbranded option isn't available and I have a signed buyer's agreement.

In our area, the professional photographers who produce virtual tours often provide an unbranded version of that tour on youtube. I go to their youtube channel and search for the tour. Then I email that to buyers. For my own listings, I always send the branded tour.

Nov 01, 2016 10:08 AM
Debbie Laity
Cedaredge Land Company - Cedaredge, CO
Your Real Estate Resource for Delta County, CO

My MLS has branded and unbranded tours. So we don't have this problem. It doesn't sound fair you don't have access to unbranded tours. 

Oct 08, 2016 11:47 AM
Olga Simoncelli
Veritas Prime, LLC dba Veritas Prime Real Estate - New Fairfield, CT
CONSULTANT, Real Estate Services & Risk Management

If you have a Buyer Agency agreement, buyers should be loyal to you.

Oct 03, 2016 01:40 AM
Sandy Padula & Norm Padula, JD, GRI
HomeSmart Realty West & Florida Realty Investments - , CA
Presence, Persistence & Perseverance

MLS Listings with Virtual Tours are no allowed to be branded; at least in the Mid-Florida Regional MLS and Sandicor

Oct 02, 2016 11:15 PM
Tony and Suzanne Marriott, Associate Brokers
Serving the Greater Phoenix and Scottsdale Metropolitan Area - Scottsdale, AZ
Coldwell Banker Realty

So far has not happened here...

Oct 02, 2016 10:37 PM
Gita Bantwal
RE/MAX Centre Realtors - Warwick, PA
REALTOR,ABR,CRS,SRES,GRI - Bucks County & Philadel

Our Mls does not have branded ones

Oct 02, 2016 09:54 PM
Praful Thakkar
LAER Realty Partners - Burlington, MA
Metro Boston Homes For Sale

Emily Medvec - that's perfectly fine. They trust me to help them with listings from ANY other agents.

Oct 02, 2016 03:41 PM
Paul S. Henderson, REALTOR®, CRS
Fathom Realty Washington LLC - Tacoma, WA
South Puget Sound Washington Agent/Broker!

Our MLS doesn't allow branded virtual tours.

Oct 02, 2016 03:31 PM
Tammy Lankford,
Lane Realty Eatonton, GA Lake Sinclair, Milledgeville, 706-485-9668 - Eatonton, GA
Broker GA Lake Sinclair/Eatonton/Milledgeville

I don't check.  I have a relationship with my buyers and I don't worry about them having the listing agents contact info, they aren't going to call.  They realize the listing agent works for the seller.

Oct 02, 2016 02:29 PM
Inna Ivchenko
Barcode Properties - Encino, CA
Realtor® • GRI • HAFA • PSC Calabasas CA

In my MLS branded tours are not allowed. If they really need to find a name of a listing agent, they can open Z. or any other site like them.

Oct 02, 2016 01:26 PM
William Feela
Realtor, Whispering Pines Realty 651-674-5999 No.

We can not have any branding in Minnesota as far as I know

Oct 02, 2016 11:12 AM
Debbie Reynolds, C21 Platinum Properties
Platinum Properties- (931)771-9070 - Clarksville, TN
The Dedicated Clarksville TN Realtor-(931)320-6730

Yes I do email these listings which reminds me I need to stop email notifications for one seller. We are ready to close.

Oct 02, 2016 10:39 AM
Lise Howe
Keller Williams Capital Properties - Washington, DC
Assoc. Broker in DC, MD, VA and attorney in DC


Oct 02, 2016 10:34 AM
Lynnea Miller
Bend Premier Real Estate - Bend, OR
Premier Real Estate Service in Central Oregon

Our MLS does not permit a branded virtual tour be attached to the listing. Branded tours are attached to other virtual sites. As an agent representing a buyer, as long as I had a buyer's service agreement in place with that buyer, I would be fine to send the branded tour.

Oct 02, 2016 10:23 AM
Will Hamm
Hamm Homes - Aurora, CO
"Where There's a Will, There's a Way!"

Always do.


Oct 02, 2016 09:43 AM
Patricia Kennedy
RLAH@properties - Washington, DC
Home in the Capital

Not sure what you mean by a "branded" tour, but sure.  If there are tours I send them. 

Oct 02, 2016 06:18 AM
Teri Pacitto
Compass - Westlake Village, CA
Real Estate, Your Style...Your Home...My Specialty

I'd rather send it out as they will get it anyway from another site.  Our MLS doesn't allow unbranded links either, but I think many don't even click on the links for virtual tours anyway.  They are often slow to upload, too long, strange music and the branding is typically at the end...not many get there anyway.  They saw we have the attention span of a goldfish....! 

I like to take a short video from my IPhone and use that.  It's short and branded with my mug.  

Oct 02, 2016 01:55 AM
Jeff Dowler, CRS
eXp Realty of California, Inc. - Carlsbad, CA
The Southern California Relocation Dude

Our MLS doesn't allow branded tours

Oct 02, 2016 01:07 AM
Greg Cremia
Shore Realty of the Outer Banks - Nags Head, NC

Paragon lets you adjust the emails so you can set it up to not include virtual tours.

Oct 02, 2016 12:47 AM
Harry F. D'Elia III
WEDO Real Estate and Beyond, LLC - Phoenix, AZ
Investor , Mentor, GRI, Radio, CIPS, REOs, ABR

just send the information and the buyer will call you

Oct 02, 2016 12:07 AM