Real Street Marketing-CRM and New Media Strategies

Ever been on a listing appointment and the home seller says they just don't have any money to do those improvements to get their house ready to sell?  Ever shown a home to a prospective buyer and they walk out immediately after seeing the red foil wallpaper?  If you answered yes to either questio...

There are three scams today that are doing a good job of separating money from good people.  Please help your clients avoid them. Obama Credit Card Bailout Program- In short, there is no such thing.  Today, there are over 2,000 debt settlement companies, many of whom are using this type of claim ...

A lot of Realtors have been asking me how to structure purchase agreements for Fannie Mae foreclosures (www.homepath.com).  First, a little background: HomePath is a loan program developed by Fannie Mae to sell their foreclosed properties In order to make sure a qualified buyer can purchase one o...

Today started great, wiith a flurry of activity and incoming purchase agreements.  It ended on kind of a sad and frustrating note and a symptom of what can happen in this fragile economy. This woman--a widow in her 60's that I'll call Elaine--was transferred to me by my assistant.  Elaine was cal...

The homebuyer tax credits are extended for qualified members of the uniformed services, members of the Foreign Services and employees of the intelligence community. Qualified service members may qualify for the tax credit if the home will be their primary residence. And if the home remains their ...

I'm convinced of it now.  A great majority of Americans pay absolutely no attention to the news.  And that's good news for those of us in today's real estate market. Many of my recent clients didn't know that they couldn't buy or refinance.  They didn't know that there was no equity in their home...

Yesterday, I met a man at an open house who was interested in getting pre-qualified to purchase a home.  He was a 47 year-old retired Air Force Master Sergeant looking to get into a home with his girlfriend.  While she toured the home, he and I talked about financing options, payments and the app...

Fannie Mae has introduced a new tool to help buyers identify properties that are within the First Look marketing period on HomePath.com -- the First Look timer. Fannie Mae's First Look is designed to provide owner occupants and buyers using public funds a "first look" at Fannie Mae homes. During ...

I've been fielding a lot of questions recently on FHA condo approval.  As you know, spot approval has been discontinued by FHA, but you still have a couple more options. This link, https://entp.hud.gov/idapp/html/condlook.cfm lets you know whether a property is approved for FHA financing.  I find...

I'm hearing from a lot of Realtors that there's some confusion on the 3.5% appliance incentive offered on HomePathâ qualified Fannie Mae foreclosures.  I've outlined in bulleted-form the opportunities offered by this incentive... You can find qualifying homes on the www.homepath.com website.  If ...