Real Estate Sales and Marketing

After reading the barrage of articles about all the changes or should I say impending doom in real estate such as real estate 3.0, more transparency, etc. the one thing that is not being said or highlighted is: Real estate agents are salespeople who are licensed! Pretty simple! And yet, how many real estate agents think of themselves as salespeople? I remember taking my 90-hour pre-licensing course and the instructor told all those in attendance that real estate was all about marketing and they as real estate agents were marketers.  With over four decades of sales experience, I knew that was false and decided not to engage in a fruitless discussion. Marketing is about attracting, hopefully positive, attention from the targeted audience. Successful salespeople understand that sales is e... 04/21/2024

Sometimes the most simple question must be asked “Why do people buy?” In this book, buy•ology, the author, Martin Lindstrom, looks to answer this question from a three years of extensive research into neuromarketing and the impact to the subconscious brain.With 11 chapters that range from discussing the study to learning is “sex” sells, the reader gains some greater insight as to why people buy.  For those in real estate agents this research may provide even greater clarity.Several chapters I found particularly fascinating. As in Chapter Four entitled “I Can’t See Clearly Now” Subliminal Messaging, Alive and Well.” I did not know subliminal advertising was banned by the National Association of Broadcaster in June of 1958. This was due to one incident (later claimed to be a lie) where su... 04/21/2024

Here is the north Texas real estate market update for  April 21 2024.New properties for sale 275Back On Market 50Price Decrease 163Price increase 21Active kick out 6Active option contract 194Active contingent 35Pending listings 222Sold listings 132Expired listings 26Cancelled listings 23Withdrawn listings 3Temporary off market listings 24Coming soon listings 41 04/21/2024

I am not a big fan of time share units but if that is what you want to talk about, lets get it on.  It was another rough week for would-be-buyers, with 30-yr mortgage rates approaching 7.5% in response to hotter retail sales data and comments from Fed Chair Powell.Despite this, the spring buying & selling season is definitely here, with rising competition levels and faster sales.Looking to take some profits or make a move?Let's talk! #housingmarket #realestatenews #housingmarketupdates #realestatemarket #mortgage #realestate #whatsupwithrealestate 04/21/2024

After reading the barrage of articles about all the changes or should I say impending doom in real estate such as real estate 3.0, more transparency, etc. the one thing that is not being said or highlighted is:Real estate agents are salespeople who are licensed!Pretty simple! And yet, how many real estate agents think of themselves as salespeople?I remember taking my 90-hour pre-licensing course and the instructor told all those in attendance that real estate was all about marketing and they as real estate agents were marketers.  With over four decades of sales experience, I knew that was false and decided not to engage in a fruitless discussion.Marketing is about attracting, hopefully positive, attention from the targeted audience.Successful salespeople understand that sales is essenti... 04/21/2024

      Most people are satisfied with their realtors. Surveys suggest that 90% percent of clients would do business with their realtor again---and most would recommend their realtor to a friend. Yet, only 30% of the time do clients actually return. Now, of course, some clients are moving away from the area, but you would still expect people to use the realtor who helped them buy when they subsequently sell. Why don’t realtors see more client referrals and repeat business?    Transactional Nature of Real Estate: Real estate transactions are typically infrequent compared to other industries, such as retail or service-based businesses. Clients may only need the services of a realtor when buying or selling a property, which means there may be long periods between transactions. During these l... 04/20/2024

We are All Very Proud of You Jill!Sky's the Limit!!Check Our Ad in This Week's Homer News! Homes, Multi Family, Land or Business  We Will Help You Find What You are Looking for! Call 907-235-6183 for more Information! #BayRealtyAlaska #HomesforsaleinHomer #RealEstateforSaleinAlaskaBay Realty Offers You the Knowledge You Need to Sell, Rent or Buy Property on the Kenai Peninsula.  Information is Power and we give You the Power to make the Right Decision for YOU! Our area offers Beautiful Homes, Recreational Cabins, View properties, Private Remote Property, Beach And Waterfront Properties, Islands, Waterfalls, Bluff Homes and Bluff Land, River Property, Small Acreage, Large Acreage, Commercial Land and Business Opportunity. We Also Have a Bona Fide Property Management With a Longstanding R... 04/21/2024

Here is the north Texas real estate market update for the week ending  April 20 2024.New properties for sale 4148Back On Market 722Price Decrease 3631Price increase 526Active kick out 90Active option contract 2151Active contingent 436Pending listings 2646Sold listings 2295Expired listings 250Cancelled listings 521Withdrawn listings 39Temporary off market listings 332Coming soon listings 775 04/20/2024

Here is the north Texas real estate market update for  April 20 2024.New properties for sale 894Back On Market 124Price Decrease 696Price increase 72Active kick out 10Active option contract 291Active contingent 63Pending listings 380Sold listings 512Expired listings 33Cancelled listings 72Withdrawn listings 12Temporary off market listings 59Coming soon listings 107  04/20/2024

 Listing Details: 62 CLASSIC COURT LN, Santa Rosa Beach, FL 32459MLS #: 933325Price: $795,000Beds: 3Baths: 3.5Sq feet: 1,813 Call John Skinner Sr. 850-687-3440 to see if this property is still available Cottages of Santa Rosa Beach is within walking distance to Scenic Highway 30A, Gulf Place Town Center with shopping, restaurants and public events, Ed Walline Regional Beach access along with the beautiful white sand beaches and emerald waters of the Gulf of Mexico. This comfortable 3 bedroom/3.5 bathroom home is in a small, quaint neighborhood of 16. Other features are a covered front porch, back patio, granite countertops, stainless appliances, an open floor plan with the master suite and a half bath on the first floor and two bedrooms/two bathrooms along with a family room upstairs. T... 04/19/2024

 Listing Details: 15 Cypress Street UNIT 266, Santa Rosa Beach, FL 32459MLS number: 943894Price: $551,000Beds: 2Baths: 1.5Sq feet: 1,096 Call Courtney Ledezma (850) 608-0677 to see if this property is still available. Do not miss your chance to purchase this townhome with the perfect location! RIGHT on the pool for convenience, yet you can relax on your balcony with so much privacy due to the gorgeous lush foliage. Beautifully maintained and new easy maintenance vinyl plank flooring throughout, fresh coat of paint, and new HVAC as of 2021! 1st floor lanai off the living area and 2nd floor lanai off of the master bedroom - both overlooking one of the gorgeous pools. Cassine Gardens has 2 pools, a picnic area, lake, a walking trail; plus miles of additional hiking trails in the State Park... 04/19/2024

Listing Details: 3587 Waverly Circle, Destin, FL 32541MLS #: 938533Price: $1,995,000Beds: 5Baths: 4 Sq feet: 2,695 Call Courtney Ledezma (850) 608-0677 to see if this property is still available.Nestled in one of the most lush and coveted locations in Destin Pointe, this turnkey beach house is what you've been waiting for with INCREDIBLE rental history! Thoughtfully configured as a primary residence, second home, or vacation rental, 5 bedrooms plus 4 bathrooms and multiple porches are spread across levels! Inviting, light-filled rooms welcome you, while the home's coastal chic ambiance suggests casually elegant living and entertaining in all seasons. This beautifully designed home has high end finishes throughout, two master suites, a gourmet kitchen with state of the art appliances, an... 04/19/2024

Welcome to our real estate blog, where we delve into market insights and offer guidance to homeowners considering selling their properties. In this post, we'll explore why the current real estate landscape presents a prime opportunity for sellers to maximize their returns.Low Inventory, High Demand:As of 04/19/2024, the real estate market is characterized by a significant shortage of available homes for sale. This imbalance between supply and demand has created a seller's market in many regions, with a surplus of eager buyers vying for limited inventory. This scarcity of homes has led to increased competition among buyers, often resulting in multiple offers and bidding wars.Favorable Selling Conditions:For homeowners contemplating selling their properties, these conditions couldn't be m... 04/19/2024

Welcome to our real estate blog, where we delve into the current market trends and offer insights into why buying now might be the best decision for prospective homebuyers. In this post, we'll explore how current interest rates are influencing the real estate market and why waiting might not be the most advantageous choice.Understanding Current Interest Rates:Interest rates play a significant role in the real estate market, affecting both buyers and sellers. As of [insert current date], interest rates remain at historically low levels. The Federal Reserve's efforts to stimulate the economy have resulted in favorable borrowing conditions, with mortgage rates hovering near all-time lows.The Impact on Affordability:Low interest rates translate to lower monthly mortgage payments for buyers.... 04/19/2024

Informative read! Backlinks are crucial for real estate SEO. This blog likely offers updated strategies and tips for building effective backlinks to improve your website's visibility and ranking. Have a super fantastic week!Joe Jackson, Realtor-KWCP Backlinks are one of the most important ranking factors for search engines. Essentially, backlinks are inbound links to your website from other external sites. The more relevant, high-quality backlinks you have, the higher your site might rank in search results. This article provides valuable information and strategies for real estate agents and brokers to build and optimize backlinks in 2024. Why Backlinks Are Crucial for Real Estate Websites Credibility and Authority Backlinks from authoritative industry sites and influencers establish cre... 04/19/2024

Listing Details: 4634 Sunset Pointe, Destin, FL 32541MLS #: 947678Price: $1,300,000Beds: 3Baths: 3 Sq feet: 2.670 Call Martin Luus  (850) 296-7011 to see if this property is still available.Located within one of the most sought-after Destin communities is this beautiful lakefront home + saltwater splash pool in the gated Destiny neighborhood. Would be an incredible primary or secondary residence, or this home is sure to be a huge rental income producer and sleeps up to 14 guests with 1st floor master (king and twin/twin daybed), sofa sleeper in living room, 2nd floor guest bedrooms (1 king, 2 queens), hallway bunk beds in an alcove, and a 3rd floor loft with a daybed and kitchenette with amazing lake and Gulf views! Large living room with fireplace and built-ins and new furniture, gourm... 04/19/2024

Listing Details: 8600 E Co Highway 30A 250, Inlet Beach, FL 32461MLS #: 947517Price: $1,995,000Beds: 3Baths: 3 Sq feet: 1,634 Call Courtney Ledezma (850) 608-0677 to see if this property is still available.Deluxe, second floor, 3 bedroom and 3 full bath condo, situated perfectly on the west end of the prestigious 20-unit Tranquillity On The Beach! Greater than 1,600 square feet of seaside extravagance with breathtaking gulf views and toes-in-the-sand locality on the renowned beaches of 30A. Unit 250 was just renovated from top to bottom, with some main highlights being luxury vinyl plank flooring, gorgeous quartz countertops, shaker cabinetry, ultra-modern appliances, and new flat-screen TVs, lighting and fixtures throughout. This beautifully laid out condo is one of a kind, with a gulf... 04/19/2024

Here is the north Texas real estate market update for  April 19 2024.New properties for sale 1134Back On Market 135Price Decrease 666Price increase 61Active kick out 12Active option contract 323Active contingent 60Pending listings 407Sold listings 349Expired listings 23Cancelled listings 97Withdrawn listings 10Temporary off market listings 44Coming soon listings 114 04/19/2024

Experience the epitome of elegance and functionality at 904 Canyon Oak Drive, Euless, Texas. This stunning property, built in 2019, offers a remarkable blend of modern design and convenience, spanning an impressive 3,924 square feet with 4 bedrooms, 3 full baths, and 2 half baths.Situated within a gated community, residents enjoy access to premium amenities including a sparkling pool and scenic walking trails. Step inside to discover vaulted ceilings and a majestic 2-story staircase adorned with sleek metal railings, creating an ambiance of openness and luminosity.The first floor features two primary suites, each boasting spacious upgraded bathrooms and walk-in closets for unparalleled comfort and privacy. The second bedroom downstairs introduces an uncommonly spacious layout, featuring... 04/18/2024

Attention all real estate agents! Do you have a client looking for a low maintenance (yard work is included with HOA - seriously) custom garden home with an oversized side entry garage, 4 beds, an office, HUGE windows, a fireplace, MASSIVE (and recently renovated with custom pavers) patio that backs onto a trail for hiking? Great! We’ve got the property for you!  Situated adjacent to the serene Cibolo Creek Nature Trail in Fair Oaks Ranch, this stunning 4-bedroom, 3-bathroom residence is a true gem waiting to be discovered. Crafted by Atkinson, a name synonymous with quality and craftsmanship, this 3,026 square foot home is a testament to luxurious living.From the moment your clients step inside, they'll be captivated by the elegance and charm that permeates every inch of this home. Wit... 04/18/2024