The Altos Research Real Estate Marketing Blog

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Services for Real Estate Pros - Altos Research
A bunch of ideas from my experience working in technology and with agents & brokers across the country.
RECENT BLOG POSTS
Yesterday, Todd Carpenter of Lenderama hosted a conference call to continue organization of this year's REBarCamp NY.  Just passing along some information about the event... Here's a the link to the call's recording if you'd like to listen to the details. RE BarCamp New York will be held at the N...
12/16/2008
Spending time Twittering this morning, I came across a blog post from @mashable.  Mashable (self-proclaimed - "All That's New On the Web") takes a very broad-brush approach to reporting exactly that - all that's new on the web. That said, some of the general articles they publish have strong impl...
12/15/2008
Seeing that most of us here on Active Rain weren't able to attend the recent Search Engine Boot Camp in Melbourne, Australia... I found this article summarizing each presentation at the conference - chock full of specific ideas and tips that you can translate over to your real estate business. He...
12/10/2008
I devoted time this weekend on the continued development of the Altos Research social media and networking channels, spending time on Twitter and updating the Altos Research Facebook page. During the course of this work, I came across a couple of resources that I thought I should pass along to th...
12/08/2008
                               We know that lots of agents use the coffee shop as their second (or first) office - meeting clients and referrals, prospecting, and getting a quick break in the day. Those of you that frequent your local Starbucks are probably familiar with the Starbucks JoinRed ca...
12/05/2008
Found this article - you guessed it! - on Twitter: How to Use Twitter as a Twool Many folks outside of the immediate SF-Bay Area or outside of the technology industry may not know much or have ever heard of Guy Kawasaki.  He's long been one of the many faces of Silicon Valley and Web 2.0.  Anothe...
12/03/2008
We see a lot of good real estate data here at Altos Research. We see a lot of great presentations of that data too. We decided that we'd like to offer some recognition for the best stuff out there. So we thought it'd be fun to have a little awards ceremony. We'll call it the Data-Rich Realtors A...
11/25/2008
In case you missed, Jott is a great little application that changes your voice text to notes.  They have a variety of service levels starting from free (ad-supported) to $3.95/month to $12.95/month. Jott sets up a unique phone number for you to call.  You simply call the number, leave yourself a...
11/24/2008
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The other day, I provided a quick intro to Twollow, a recently launched Twitter application that enables you to automatically follow other "tweeters" on Twitter. Some early observations: Be VERY specific about the key words that you enter.  For example, if you select a general term like "real est...
11/20/2008
Just some quick hits for anyone looking to take a more measured approach to their internet marketing strategy, which you should be if you're doing any significant marketing via the web with a website, regularly updated blog, or email marketing campaigns.  Keep in mind that Internet marketing isn'...
11/19/2008
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ScottSambucci

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Real Estate Marketing Strategy: Tips and Ideas. We work with real estate professionals and Altos Research subscribers all across the country. This blog is an exchange of ideas that we've learned from our daily interaction and events like Inman-Connect and the REBarcamps.