When thinking of buying or selling Real Estate, having the right real estate agent means having an agent who is committed to helping you buy or sell your home with the highest level of expertise in your local market. This means also to help you in understanding each step of the buying or selling process. This commitment level has helped me build a remarkable track record of delivering results. Nothing is more exciting to me than the gratifying feeling I get from helping my clients meet their real estate needs. You can count on me to always do what's in your best interest. I pride myself on being honest, trustworthy, and knowledgeable in the real estate market. I know how important it is to find your dream home or get the best offer for your property. Therefore I will make it my respons... 03/20/2009

Open House Tips Back To FSBO Tips - Next Page   Write an effective Open House ad with clear directions. Call your local newspaper's classified department at least two weeks in advance to order your Open House ad. Present it in the best possible light, but be factual and to the point. Buyers will want to know howmany rooms, bedrooms and baths your home has, what kind of neighborhood it's in, and what special or unique features it has. You can put your ad in the newspaper or on a FSBO web site, or, preferably, both. Take pictures of your home and make up an information sheet with details like room sizes, square footage, lot size, etc. Put a sign in the front yard. Make sure your house is "market ready," inside and out. Safety First! Keep stairways clear. Avoid possible injuries and litig... 02/13/2009

Open House - What If I Get An Offer Back To FSBO Tips - Next Page   You've decided to sell your home yourself and decide to have an open house to show off the property. Potential buyers come and you get an offer. What now? Qualifying BuyersYour home is looking sharp and you've got the word out telling people about the open house. Now you need to be prepared to take action if a qualified buyer attends, likes your home and wants to buy it.Most qualified buyers will have a strong lender letter. If one of them wants to buy, you can move on to the next step. There may be people who come to your open house who would like to buy but don't yet have a lender letter. Let me suggest a mutually helpful alliance for dealing with that situation. Call several lenders before you schedule your open hou... 02/13/2009

Every Prudential Rand Listing on Realtor.com is a Showcase Property with Multiple Photos. Back To FSBO Tips - Next Page It's crucial that your real estate agent be an online marketing expert in order to reach the 85% of home buyers now turning to the Internet to search for a home. That's why at Prudential Rand Realty, every client's home is showcased with multiple photos and a detailed property description on the #1 real estate site, Realtor.com, where more buyers search for homes. Your home competes with other homes for sale in your community Since buyers will be looking at many homes online, at Prudential Rand Realty we want your home to stand out from the competition in order to help generate greater demand. Because Showcase homes are clicked on 72% more often on average, the invest... 02/13/2009

PrudentialRand.com Receives over 18,000 Visitors per day! Back To FSBO Tips - Next Page Prudential Rand Realty's powerful marketing campaign drives over 18,000 visitors to prudentialrand. com each day, making it the highest traffic real estate website in our region. Potential buyers conduct over 350,000 property searches per month and view over 1,100,000 properties. Your OWN Home Page Once you are listed with Prudential Rand, we will develop a home page featuring details and photos of your property, and an email alert will be sent to all of the registered buyers at prudentialrand.com who have saved searches for your home's area and price range. Every advertisement for your property in print and on the internet will include a "WEB#" for direct access to your home page. Featured Homes Pr... 02/13/2009

Selling your Home in a Down Market ... Yes, You Can Sell Your Home in a Down Market. Ignore the doomsday reports and the negative voices! If you need to sell your home.. You Can! If you need to sell your home you can sell it, even in a down market. Think positive and create the outcome you desire! The secret is the marketing plan. Since buyers aren't lined up like frenzied shoppers waiting to start a bidding war, you have to use some smart strategies. Think of your house as a product, and you are creating "Pride of Ownership" for the new owners. No matter what the market is, there are always people looking to buy a home-and it only takes one buyer to sell your home! So, rather than succumb to a negative mindset about the down market, just outwit the competition. Stay positive; you can s... 02/13/2009

The decision to rent vs. buy is a very personal one. There are many sound reasons to purchase a home: equity build-up, tax savings, capital gain when you sell, and the enjoyment of ownership. The purchase of a home requires a cash investment and taking on debt. Naturally you must have saved enough cash, be able to make future payments, and also have enough time and resources to maintain your home. The cash investment is applied toward your down payment, closing costs, and prepaid items. Some of these items are not easily recouped if you should sell the home you buy in the short term. Buyers need to consider how long they will own the property before selling. If you intend to occupy the property for a short period of time, then the financial benefits of owning the property are diluted. I... 02/13/2009

The excitement of buying a home can kindle urgency to start your Home Search. When you view homes for sale the American Dream gets closer to reality. However, instead of jumping in to view homes first, the smart first step in the process should be arranging your financing. This focuses you on a price range of homes that matches your personal finances, instead of looking at properties beyond your means. It can be very disappointing to have to step back to a lower price range to obtain a mortgage. Fluctuations in interest rates may influence the size of home you can qualify for. When rates are low you can qualify for more house than when the rates are high. Various loan programs can influence the amount you can borrow, the rate that you will pay, and the cash required. These factors will ... 02/13/2009

Showing Off Your Home - Every Time! Back To FSBO Tips - Next Page     These tips can help your house make the best impression, every time it is previewed by sales professionals or shown to prospective buyers:   Exterior Remove toys, newspapers, yard tools and other clutter. Tidy up; pick up after pets. Park vehicles in the garage or on the street; leave the driveway clear. Add color with flowers and potted plants. Interior Make beds; clean up dishes; empty wastebaskets. Remove clutter throughout; organize closets and cupboards; put away toys. Set out "show towels" in baths. Freshen the air; potpourri or baked bread aroma; deodorize pet areas. Set comfortable temperature. Do quick vacuuming and dusting. Arrange fresh flowers throughout. Fire in fireplace (when appropriate). Turn off tel... 02/04/2009

How Will Buyers See Your Property? Back To FSBO Tips - Next Page It is important for a property to make the best possible impression on prospective buyers. The following can interfere with a buyer's appreciation of a property: Exterior Clutter Lawn needs mowing and edging Untrimmed hedges and shrubs Dead and dying plants Grease or oil spots on the driveway Peeling paint Anything that looks old or worn Interior Worn carpets and drapes Soiled windows, kitchen, baths Clutter Pet and smoking odors Peeling paint, smudges or marks on walls A comparatively small investment in time, money and effort to remove these distractions can lead to stronger offers from buyers.   For assistance with any of your real estate needs, please contact me by email, phone or visit me at my office, whether it's t... 02/04/2009

Determining the Value of Your Home Back To FSBO Tips - Next Page     A Comparative Market Analysis (CMA) is essential to determine the value of residential property. Location and characteristics of the property are the key elements in determining value, therefore the basis for valuation is similar properties in your area. The market analysis takes into account the amount received from recent sales of comparable properties and the quantity and quality of comparable properties currently on the market. The desired end result is to find a price that will attract a willing and able buyer in a reasonable time. Once the value of your home has been determined, you can decide on an offering price that will achieve your goals. Generally, the price should not exceed the value by more than 5% or p... 02/04/2009

Understanding Market Value Back To FSBO Tips - Next Page     Market-sensitive pricing can be the key to maximum market exposure and, ultimately, a satisfactory sale. The existing pool of prospective buyers determines a property's value, based on: Location, design, amenities and condition. Availability of comparable (competing) properties. Economic conditions that affect real property transactions. Factors that have little or no influence on the market value of a house include: The price the seller originally paid for the property. The seller's expected net proceeds. The amount spent on improvements. The impact of accurate pricing: Properties priced within market range generate more showings and offers, and sell in a shorter period of time. Properties priced too high have a difficult ti... 02/04/2009

The Goals Of Effective Marketing Back To FSBO Tips - Next Page   To successfully promote your property to the market, a comprehensive plan of Targeted activities is essential. Our marketing program has three aims:   Promote directly to prospective buyers Print advertising The Internet Yard sign Open houses Other marketing activities Enlist the efforts of other real estate professionals The Prudential Real Estate Network Referral and relocation resources Multiple Listing Service (MLS) Direct promotion to other real estate professionals Maintain communication with you Review the results of our marketing activities Consult with you to fine-tune our marketing strategy, as needed For assistance with any of your real estate needs, please contact me by email, phone or visit me at my office, w... 02/04/2009

The Dangers Of Overpricing Back To FSBO Tips - Next Page     An asking price that is beyond market range can adversely affect the marketing of a property. Fewer buyers are attracted, and fewer offers received. Marketing time is prolonged, and initial marketing momentum is lost. The property attracts "lookers" and helps competing houses look better by comparison. If a property does sell above true market value, it may not appraise,and the buyers may not be able to secure a loan. n The property may eventually sell below market value.   For assistance with any of your real estate needs, please contact me by email, phone or visit me at my office, whether it's to get started on helping you realize your goals and dreams, or just to ask a question - no pressure, no hassle, no obligation - jus... 02/04/2009

Determining The Market Sensitive Price Back To FSBO Tips - Next Page   An impartial evaluation of market activity is the most effective way to estimate a property's potential selling price. A Comparative Market Analysis considers similar properties that: Have sold in the recent past This shows us what buyers in this market have actually paid for properties similar to yours. Are currently on the market These are properties that will be competing with yours for the attention of available buyers. Failed to sell   Understanding why these properties did not sell can help avoid disappointment in the marketing of your property. For assistance with any of your real estate needs, please contact me by email, phone or visit me at my office, whether it's to get started on helping you realize your ... 02/04/2009

Why Sellers Choose Me and Prudential Rand Realty Back To FSBO Tips - Next Page   Selling your home is one of the most important decisions you will make in your life. How much is it REALLY worth? How long will it take to sell? How do you handle buyers making undesirable offers? The right agent makes all the difference in the world!  How I Am Different?. My answer can be summed up in a single word, "service". Deceptively simple, but true, delivering better services to my clients is the Difference. The desire to make your real estate experience as easy and hassle-free as I possible can. In such a competitive market, you need the expertise, success and company backing that will help you reach your ultimate goal. And you need a personality that offers courtesy, patience and the energy to he... 02/04/2009

How I Can Help You... Back To FSBO Tips - Next Page I will apply my knowledge and expertise to achieve the successful sale of your property. Here is what you can expect from me: Your needs, interests and objectives will be my top priority. I will want to learn what is important to you, so I can help you attain your real estate goals. I will give you reliable information and solid advice so that you can make informed decisions. Please don't hesitate to ask questions. I will work for your best interests at every stage of the homeselling process, from the development and implementation of a Marketing Plan, through the negotiation of purchase offers, to the final settlement of the transaction. Communication is important. We will want to agree to a system of regular contacts (whether in per... 01/31/2009

Key Market Factors Back To FSBO Tips - Next Page   How long does it take to sell a property? Some properties sell in a few days, others may take several months. By recognizing some key factors that influence marketing a home, you can get significant control over market time.The proper balance of these factors will expedite your sale:   LocationLocation is the single greatest factor affecting value. A neighborhood's desirability is basic to a property's fair market value. CompetitionBuyers compare your property against others in that neighborhood. Buyers interpret value based on available properties on the market. TimingThe real estate market may reflect a "buyers" or "sellers" market. Market conditions cannot be manipulated; an individually tailored marketing plan of action must be dev... 01/31/2009

Things you should know The things you should know, and need to know, to successfully market your home. Back To FSBO Tips - Next Page   The home selling process differs from state to state, but there are some important steps that most home sellers should take before listing a house with an agent or selling it for sale by owner. Every bit of prep work you do helps you get the most return from your investment. Make all needed repairs unless you want the house to be regarded as a fixer-upper. I'm not referring to cosmetic updates--just items in need of repair. Anything that's obviously broken gives potential buyers a reason to offer you a lower price, especially if it's one of several repair hot spots that worry buyers the most. You never get a second chance to make a great first impressio... 01/31/2009

  Back To FSBO Tips - Next Page   Here are some guidelines you should follow: Do not put a "FOR SALE BY OWNER" sign on your property. This invites strangers to come to your door at any time and relaxes the natural vigilance of your neighbors regarding strangers on your property. If someone calls on your ad, get their name and phone number. Tell them you'll call them right back. This will enable you to verify that they have given you a correct phone number. Try to get as much information about the caller as you can before giving out your address. Never show the house alone. Discuss the situation with your children. Be sure thay know that the should not let strangers in. Alert babysitters as well. If your home has a burglar alarm, do not demonstrate its workings, power source location or... 01/31/2009