Just Sold Postcards Tell Neighbors You're a Hard Working Realtor
By Nancy Milton Holtzscher, Edwardsville/Glen Carbon, Illinois Broker, REALTOR
(RE/MAX Alliance in St.Louis' Illinois suburbs)
This post from Belinda Spillman, a great Realtor in Aurora, Colorado -- and the response she received from other Realtors -- really made me think about the value of those old-fashioned "Just Sold" postcards. I've gradually come to realize that some of the old school real estate marketing techniques have been around for such a long time for one reason -- because they actually work. "Just Sold" postcards allow you to tell the neighbors and others nearby that you participated -- as a listing agent or selling agent -- in the deal that sold a property in or near their neighborhood. The cards let them know that you are actively working in their area and that you're familiar with what it takes to price and market a home, find a buyer and hold a deal together to closing. The cards should show t...
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