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Spam prevention
Ambassador
6,393,154
Bob Crane
Woodland Management Service / Woodland Real Estate, KW Diversified - Stevens Point, WI
Forestland Experts! 715-204-9671

It the email is important then it is wise to call or text to let them know to check for it.

Feb 13, 2021 03:06 PM
Rainmaker
805,799
Steve Higgins
RE/MAX Kelowna - Kelowna, BC

I tell all my new clients before I start emailing them to add me to their contact list or check their junk/spam folders if they haven't received my emails. 2nd question - I have no idea.

Feb 13, 2021 04:06 PM
Ambassador
3,345,091
Kathleen Daniels, Probate & Trust Specialist
KD Realty - 408.972.1822 - San Jose, CA
Probate Real Estate Services

The only way to ensure, that I know of, is that the sender is in their database and on the approved list. 

I do not send spam emails so my guess is zero.  If working with someone new I ask them to confirm receipt of the message so I know my email is going through.  

Feb 13, 2021 04:45 PM
Ambassador
3,587,835
Anna "Banana" Kruchten
HomeSmart Real Estate - Phoenix, AZ
602-380-4886

I have this conversation upfront with clients and students.  And almost always it's in their junk file but they forget to look.  Simple enough to remind them.

Feb 13, 2021 04:14 PM
Rainmaker
2,781,153
Richie Alan Naggar
people first...then business Ran Right Realty - Riverside, CA
agent & author

I have resorted to telling people who claim they never got the email ck spam

Feb 13, 2021 03:49 PM
Rainmaker
584,621
Shayne Stone
HomeSmart - Fulshear, TX
"Your Rock Solid Choice Realtor" RETIRED

Not only do I explain why people should check their SPAM / Junk folder by simply typing "GOT IT" to let me know they received what most likely they requested. I also ask people at the bottom of the message to "Please Reply Back with a just "GOT IT"...

But no matter, there are still a few who can't understand or read and I would still need to call or text and say it again... LMAO

Feb 13, 2021 05:15 PM
Rainmaker
1,311,397
John Juarez
The Medford Real Estate Team - Fremont, CA
ePRO, SRES, GRI, PMN

I am probably jinxing myself by saying this but having my emails treated as spam has not been a problem.

Feb 13, 2021 05:07 PM
Rainmaker
921,504
Annette Lawrence , Palm Harbor, FL 727-420-4041
ReMax Realtec Group - Palm Harbor, FL
Making FLORIDA Real Estate EZ

How is spam detected?
Ones sending ISP may analyse the list and squatch it before it reaches anyone.
The receiving ISP may analyse the list, sender and subject line and squatch it before forwarding to its destination.
Some ISP are over-subcribed and park email in a queue until bandwidth becomes avvailable.
Edge, Gmail, Yahoo...well ALL OF THEM impose default filters to control the informatin shared in addition to filters the owner of that email addresss has installed.
Some own there email domain and allow 'wildcard' delivery while other require an exact match.
There is a lot we can not see and can not overcome by sending architecture. So we must compel the target to leave the door open and unlocked for US.
QR codes, IP addresses and irresistable offers is how you stay out of the spam folder.
The second part can only be answered in the context of the audience to whom I am sending.
No client email goes to spam.
8.6 % goes to spam originating from direct response marketing.
Zero from inbound marketing. This is EXPENSIVE.
99.7% goes to spam when I'm spamming. 150,000 addresses. Is spaming at no cost worthwhile? Before responding in righteous indignation, be aware you do not know the intent of the message or the response wanted. Be aware this AR question is about avoiding the spam folder NOT getting a listing or buyer.

Feb 14, 2021 05:52 AM
Rainmaker
289,719
Dario Ferreira
Attleboro, MA
Internet Marketing & SEO

It all depends where you are sending the email from.

If you are using a website email, you have to make sure you have a good email host and that they know what they are doing.

Email is very complex and ensuring good deliverability is not a given, especially if you send a lot of emails.

I always recommend people use a good email host for their website emails - Google, RackSpace, Liquid Web, etc.

You can check your email deliverability here: https://mxtoolbox.com/deliverability/

Feb 13, 2021 06:38 PM
Rainmaker
1,502,998
Ryan Huggins - Thousand Oaks, CA
https://HugginsHomes.com - Thousand Oaks, CA
Residential Real Estate and Investment Properties

It depends largely on the reputation of your mail sender and your domain name.  At first with HugginsHomes.com emails, they would go into spam frequently with Google.  That's why I always advise people to also text or call agents and not just assume they got the email.  Enough of them marked them as "not spam" that this hasn't been a problem in years now.

Feb 14, 2021 09:39 AM
Rainmaker
1,844,271
Lyn Sims
Schaumburg, IL
Real Estate Broker Retired

There are programs that tell you the open rate if that is what you want. If you are email blasting as Dario said, better have a good provider so you're not black listed as a spammer.

Feb 14, 2021 06:30 AM
Rainmaker
5,216,381
Wayne Martin
Wayne M Martin - Chicago, IL
Real Estate Broker - Retired

I ask any new contacts to confirm receipt. And have had no problems. 

Feb 14, 2021 04:47 AM
Rainmaker
2,182,502
Michael J. Perry
KW Elite - Lancaster, PA
Lancaster, PA Relo Specialist

It all varies

Feb 14, 2021 04:21 AM
Rainmaker
1,422,028
Jeff Masich-Scottsdale AZ Associate Broker,MBA,GRI
HomeSmart Real Estate - Scottsdale, AZ
Arizona Homes and Land Group/ Buy or Sell

Good topice. If it is important, I ususally ask the recipient to confirm receipt. If  no word soon I call or text. Things do go to SPAM sometimes and not just newsletters but individual mail with links fo homes for sale or contracts as an attachment. Steve Higgins comment is good, at the start of a relationship ask the client to put you the approved list. For those that have the time or inclinatin it will help. 

Feb 13, 2021 06:26 PM
Rainmaker
900,128
Olga Simoncelli
Veritas Prime, LLC dba Veritas Prime Real Estate - New Fairfield, CT
CONSULTANT, Real Estate Services & Risk Management

Warn the recipienat to check his/her spam folder.

Feb 14, 2021 01:42 PM