Casinos are exciting and entertaining places. Yet as a society we seem to be cautious and sensible. So the idea of gambling away our hard-earned cash on the basis of luck does not sound too appealing - deposit and play.
Casino games are ultimately based on luck. No way can fully predict how a game will play out in a casino. That is why casinos need to entice individuals to take a chance and play at a casino.
When trying to persuade someone to buy a product or attend an event companies need incentives. They need a great selling point. Individuals are hard to buy. That is why free incentives work so well. When an individual is offered something that they do not have to pay for they will find it almost impossible to turn down.
Online casinos offer free spins to new potential customers. This is a clever move as they are encouraging individuals to test out their casino without any risks attached.
Potential customers then get an idea of how casinos work. They enjoy themselves and have fun without the worry of losing money. They get to explore the range of games. They also get a feel for what winning is like, which becomes addictive. After their free spins run out they are likely to continue gaming.
The great thing about free spins is that are not just used to lure new customers in. They are used to retain current customers.
By offering free spins to existing customers, casinos are creating a relationship with the customer. This could cause customers who are thinking of stopping gaming to continue. It could also benefit customers who are not so lucky, as they will fill a sense of gratitude towards the casino for the free spins. Casinos also offer free spins as part of a reward programme. When customers feel like they have earnt something then their loyalty and devotion to the casino improves.
Another benefit of free spins is that the odds of winning are the same. A few sceptical individuals may believe that the odds are slimmer as you don't have to pay for the spin. Or they could believe that the odds are higher so that you win on your free spin, then deposit cash and lose forevermore. Both theories are incorrect. The chances of winning on a free spin are exactly the same chances as if you had paid for the spin.
How many free spins?
The number of free spins varies from casino to casino. They range from as little as 10 spins to as many as 200. They also vary depending on whether you are a new or existing customer.
So are they the best bonus?
There are a few other bonuses connected with casinos but personally, I believe they are the best bonus you can receive. If you lose your spin, you lose nothing. If you win, you win money without having to do or risk anything. How can it get better than that?