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Rainmaker
5,570,242
Barbara Todaro
RE/MAX Executive Realty - Retired - Franklin, MA
Previously Affiliated with The Todaro Team

the best price we found was a local printer with low overhead.... the total cost including delivering to the post office is .55/ jumbo jumbo postcard....the postcard is 6" x 9 5/8 "  ,....top quality stock.... our first mailing with it brought 5 listing calls.... 

I mailed to 7,423 is our exact database count.....but we get calls from people who saved our postcards..... 

our average listing call is $500k-$600k

Mar 01, 2019 08:05 AM
Rainmaker
6,306,472
Roy Kelley
Realty Group Referrals - Gaithersburg, MD

Follow the practices of Barbara Todaro

Mar 01, 2019 07:07 AM
Rainmaker
3,916,107
Michael Jacobs
Pasadena, CA
Los Angeles Pasadena 818.516.4393

Interesting question.  I have always wondered about the most effective versus the least expensive.

Mar 01, 2019 07:30 AM
Rainmaker
5,306,133
Ron and Alexandra Seigel
Napa Consultants - Carpinteria, CA
Luxury Real Estate Branding, Marketing & Strategy

William,

We have never been proponents of least expensive or cheap.  We believe in quality first and foremost, and sometimes you have to pay more for quality and its shows and pays for itself and then some. A

Mar 01, 2019 08:06 AM
Rainmaker
961,423
Doug Dawes
Keller Williams Realty - Topsfield, MA - Georgetown, MA
Your Personal Realtor®

If you want good advice for postcard marketing contact Barbara Todaro 

Mar 01, 2019 07:30 AM
Rainmaker
1,355,618
Ryan Huggins - Thousand Oaks, CA
https://HugginsHomes.com - Thousand Oaks, CA
Residential Real Estate and Investment Properties

Barbara Todaro is our expert on all things mailing.  I know some people her use local printers and prefer them.  If memory serves, Barbara may use one as well.  She does an incredible volume though.

 

The vendors I've looked at of late have all had various pricing tiers.

 

For geographic farming, EDDM (Every Door Direct Marketing or as I call it "Every Darned Door Marketing") has been mentioned often as a good way to cheaply mail to a specific area.

Mar 01, 2019 07:59 AM
Rainmaker
468,099
Dan Pittsenbarger
Keller Williams Western Realty - Bellingham, WA
Improving Conditions

I haven't shopped alot but the least expensive I know of is express copy at expresscopy.com and another good one is postcardmania. Both are known for good prices. I have used expresscopy.com and was happy with the product and the price. They could print double sided, recycle friendly laminated, color both side, and postage for about the same price I was paying just for a stamp. I originally made and mailed my own.

Mar 01, 2019 07:28 AM
Rainmaker
1,649,151
Carol Williams
Although I'm retired, I love sharing my knowledge and learning from other real estate industry professionals. - Wenatchee, WA
Retired Agent / Broker / Property Manager

Calling Barbara Todaro .  

Mar 01, 2019 07:23 AM
Ambassador
2,990,091
Kathleen Daniels, Probate & Trust Specialist
KD Realty - 408.972.1822 - San Jose, CA
Probate Real Estate

I am with Michael Jacobs - my focus is on effective.  

Mar 01, 2019 08:15 AM
Rainmaker
530,110
Rose Mary Justice
Synergy Realty Pros - Dandridge, TN
Synergy Realty Pros

Doing it yourself.  

Mar 01, 2019 07:25 AM
Rainmaker
1,820,861
Bob "RealMan" Timm
Ward County Notary Services - Minot, ND
Owner of Ward Co. Notary Services, retired Realtor

I've never used a service. I've made my own lists from some great programs that are available free through our public library.

Mar 01, 2019 07:15 AM
Rainmaker
1,162,517
Thomas J. Nelson, REALTOR ® e-Pro CRS RCS-D Vets
Big Block Realty 858.232.8722 - La Jolla, CA
& Host of Postcards From Success Podcast

I seek out the best, not the cheapest.

Mar 01, 2019 09:48 AM
Rainmaker
488,616
Susie Kay
Ultra Real Estate Dallas Fort Worth - Plano, TX
North Dallas Specialist

I do my own mailings.

Mar 01, 2019 09:48 AM
Rainmaker
1,707,197
Joe Pryor
The Virtual Real Estate Team - Oklahoma City, OK
REALTOR® - Oklahoma Investment Properties

Try Express Copy.

Mar 01, 2019 07:34 AM
Rainmaker
1,695,250
Anthony Acosta - ALLATLANTACONDOS.COM
Harry Norman, REALTORS® - Atlanta, GA
Associate Broker

xpressdocs.com 

Mar 01, 2019 07:30 PM
Rainmaker
826,318
Jeff Pearl
RE/MAX Distinctive / LIC in VA - Lovettsville, VA
Full Service Full Time Realtor

Check EDDM from the Post Office. ( Every Door Direct Mail). You also might want to check print prices at Vistaprint and do your own mailing.

Mar 01, 2019 02:16 PM
Rainmaker
1,087,121
Kevin J. May
Florida Supreme Realty - Hobe Sound, FL
Serving the Treasure & Paradise Coasts of Florida

If you're not sending something specific to your location cost does not matter. There will be little response relative to a focused long term effort. You'll want at least 3 years of mailing usable information before reaping a consistent benefit. You'll know when people on the street recognize your face if a profile picture is being used.

Mar 01, 2019 10:27 AM
Ambassador
4,039,629
Debe Maxwell, CRS
www.iCharlotteHomes.com | The Maxwell House Group | RE/MAX Executive | (704) 491-3310 - Charlotte, NC
The right Charlotte REALTOR!

I don't know, William. I use a local printer.

Mar 01, 2019 07:36 PM
Rainmaker
511,870
Diana Dahlberg
1 Month Realty - Pleasant Prairie, WI
Real Estate in Kenosha, WI since 1994 262-308-3563

VistaPrint, ExpressCopy or team up with your "preferred Lender" and share the cost!

Mar 01, 2019 02:51 PM
Ambassador
5,162,273
Bob Crane
Woodland Management Service / Woodland Real Estate, EXP - Stevens Point, WI
Forestland Experts! 715-204-9671

Vistaprint.

Mar 01, 2019 02:44 PM
Rainmaker
635,086
Abby Stiller
REMAX Realty Group - Cape Coral, FL
Professional Bilingual Realtor (239) 284-8637

Express Copy is good.

Mar 01, 2019 01:58 PM
Rainmaker
1,131,870
Sam Shueh
(408) 425-1601 - San Jose, CA
mba, cdpe, reopro, pe

Bulk mail  8.5 x 5.5" at 30.5 cents.  You do the mailing.

Mar 01, 2019 12:14 PM
Rainmaker
3,850,050
Nina Hollander, Broker
Coldwell Banker Realty - Charlotte, NC
Your Greater Charlotte Realtor

I don't use such services so don't have a recommendation.

Mar 01, 2019 10:24 AM
Rainmaker
4,680,493
Joan Cox
House to Home, Inc. - Denver Real Estate - 720-231-6373 - Denver, CO
Denver Real Estate - Selling One Home at a Time

I usually don't search for the cheapest anything, you get what you pay for.

Mar 13, 2019 02:57 PM
Rainmaker
3,969,373
Wayne Martin
Wayne M Martin - Chicago, IL
Real Estate Broker - Retired

Barbara Todaro is the source to follow! She is consistent in her mailings!

Mar 04, 2019 04:53 AM
Rainmaker
3,782,383
Will Hamm
Hamm Homes - Aurora, CO
"Where There's a Will, There's a Way!"

Try Printer Bee!  Tell them Will Hamm send you.

 

Mar 03, 2019 09:07 AM
Rainmaker
1,620,337
Sandy Padula and Norm Padula, JD, GRI
HomeSmart Realty West & Lend Smart Mortgage, Llc. - Carlsbad, CA
Presence, Persistence & Perseverance

We use Corefact due to the link to reporting results when offering Home Value Reports

Mar 02, 2019 09:25 AM
Rainmaker
4,799,256
Gabe Sanders
Real Estate of Florida specializing in Martin County Residential Homes, Condos and Land Sales - Stuart, FL
Stuart Florida Real Estate

It's not the price, but what you are putting in and on the cards that matter.

Mar 02, 2019 06:44 AM
Rainmaker
1,690,117
Lyn Sims
RE/MAX Suburban - Schaumburg, IL
Schaumburg Real Estate

bulk mail at 26.2 cents a piece for postage.

Cards are extra & I do the 1/2 sheet as Barb suggests.

Mar 02, 2019 05:45 AM
Rainmaker
3,493,889
James Dray
Fathom Realty - Bentonville, AR
Exceptional Agents, Outstanding Results

I was going to write ask Barbara Todaro, but I see she has already made a comment.

Mar 02, 2019 01:42 AM
Ambassador
4,459,419
Jeff Dowler, CRS
eXp Realty of California, Inc. - Carlsbad, CA
The Southern California Relocation Dude

Least expensive is not always the best. See what Barbara Todaro has to say

Mar 01, 2019 09:38 PM