Special offer
Steven Johnstone, More money. Fewer hours. Better Clients. (stevenjohnstone.com)

Spam prevention
Rainmaker
556,536
Greg Cremia
Shore Realty of the Outer Banks - Nags Head, NC

My answer will get blasted but forced registration works. I have 2 idx's on my main site, one with forced registration and one without. They both get equal page views but the one with forced registration kicks butt. Every now and then i experiment by turning the force off and the leads disappear. I send every email new listing upates. Right now i am writing a offer in the 300k range for a 'bugsy' who signed up 2 years ago.

Jan 08, 2017 05:27 AM
Ambassador
3,344,906
Kathleen Daniels, Probate & Trust Specialist
KD Realty - 408.972.1822 - San Jose, CA
Probate Real Estate Services

There is no magic pill.  The magic is in the work we do.  Write compelling content and provide value enough for the person to leave their contact information. Those who want it ... will.  That does not mean they are asking to be put in my database and included on a drip campaign. 

Jan 08, 2017 09:03 AM
Rainmaker
2,817,671
Debbie Gartner
The Flooring Girl - White Plains, NY
The Flooring Girl & Blog Stylist -Dynamo Marketers

I find having a strong lead magnet works very well - provide a free "give away" with valuable info for your target.  Mine is "Top 10 flooring mistakes homeowners make...and how to avoid them."

Jan 08, 2017 02:36 AM
Rainmaker
5,104,806
Nina Hollander, Broker
Coldwell Banker Realty - Charlotte, NC
Your Greater Charlotte Realtor

I don't know of any such tools... someone is either inclined to leave their information or not based on what value they believe they are getting from your website. I'm not sure it's the lead capture tool so much as the "imagination capture" of the website.

Jan 08, 2017 02:24 AM
Rainmaker
1,844,171
Lyn Sims
Schaumburg, IL
Real Estate Broker Retired

Lead Attraction Ideas on FB always has great ideas.

Easy Agent Pro's newsletter & blog.

I'm not telling you my secrets or ideas on this forum sorry. 

Jan 08, 2017 05:16 AM
Rainmaker
823,579
Susan Laxson CRS
Palm Properties - La Quinta, CA
Realtor in San Diego, CA & Naples, FL

I agree with Debbie Gartner - give them something of value for their contact information.

Jan 08, 2017 03:57 AM
Rainmaker
989,552
Jennifer Mackay
Counts Real Estate Group, Inc. - Panama City, FL
Your Bay County Florida Realtor 850.774.6582

I have forced registration - works like a charm

Jan 08, 2017 05:50 AM
Ambassador
5,048,708
Jeff Dowler, CRS
eXp Realty of California, Inc. - Carlsbad, CA
The Southern California Relocation Dude

Kathleen Daniels  and Nina Hollander said it best for me!

Jan 08, 2017 08:04 PM
Rainmaker
2,224,473
Debbie Laity
Cedaredge Land Company - Cedaredge, CO
Your Real Estate Resource for Delta County, CO

I'm with Kathleen Daniels on this one. 

Jan 08, 2017 01:23 PM
Rainmaker
5,583,278
Barbara Todaro
RE/MAX Executive Realty - Happily Retired - Franklin, MA
Previously Affiliated with The Todaro Team

I love what Kathleen Daniels said.... the woman is right on target AS USUAL.... you'd be wise to follow her...

Jan 08, 2017 12:01 PM
Rainmaker
2,220,323
Anthony Acosta - ALLATLANTAcondos.com
Harry Norman, REALTORS® - Atlanta, GA
Associate Broker

In my website I have a 2 search criteria before having a force registration. 

Jan 08, 2017 10:40 AM
Rainmaker
4,160,025
John Pusa
Glendale, CA

Steven Johnstone It depends on your market area and clients.

Jan 08, 2017 10:38 AM
Rainmaker
4,935,551
Will Hamm
Hamm Homes - Aurora, CO
"Where There's a Will, There's a Way!"

I have to see what otheres are saying on the suggest.

 

Jan 08, 2017 09:19 AM
Rainmaker
7,834,939
Roy Kelley
Retired - Gaithersburg, MD

This will be a good blog topic for you.

Jan 08, 2017 08:54 AM
Rainmaker
1,157,785
FN LN
Toronto, ON

It is difficult to determine the "most successful / compelling" tool without conducting A-B style testing.

Jan 08, 2017 08:36 AM
Rainmaker
1,712,676
Joe Pryor
The Virtual Real Estate Team - Oklahoma City, OK
REALTOR® - Oklahoma Investment Properties

Video works for me.

Jan 08, 2017 08:35 AM
Rainmaker
921,504
Annette Lawrence , Palm Harbor, FL 727-420-4041
ReMax Realtec Group - Palm Harbor, FL
Making FLORIDA Real Estate EZ

#1. Who is your ideal client?

Without this identification you will be stuck with "What your house worth" or the other "Free Market Report" stuff.

#2. What is your specialty?
Your solutions solve what problem for whom is the question. A distressed owner and the owner whose knows their house is 'way to big' have different problems and will respond to proper solutions.

#3. You can use location, event or solution to differentiate yourself from all the real estate clutter the subject owner is subjected to. 

#4. Make a value packed PROMISE then over deliver. 
Example: (DIY focused) 7 Flipper mistakes that must be avoided

From your personal; experience, you can create a GREAT document. Don't 'play it safe' and create a typical real estate agent piece of garbage. Be controversial. Controversial means 'about what people WANT" to talk about. Make certain it is LOCALIZED to establish your authority. Augment with information that appeals to your real target, then engage your echo.

Best of success,

Annette

Jan 08, 2017 08:06 AM
Rainmaker
5,772,575
Ron and Alexandra Seigel
Napa Consultants - Carpinteria, CA
Luxury Real Estate Branding, Marketing & Strategy

Steven,

It really depends on the marketplace.  A

Jan 08, 2017 07:57 AM
Rainmaker
864,658
Les & Sarah Oswald
Realty One Group - Eastvale, CA
Broker, Realtor and Investor

Deals of the week seem to work for me. 

Jan 08, 2017 07:17 AM
Rainmaker
4,434,127
Gita Bantwal
RE/MAX Centre Realtors - Warwick, PA
REALTOR,ABR,CRS,SRES,GRI - Bucks County & Philadel

I do not know.

Jan 08, 2017 06:45 AM
Rainmaker
1,617,916
Harry F. D'Elia III
WEDO Real Estate and Beyond, LLC - Phoenix, AZ
Investor , Mentor, GRI, Radio, CIPS, REOs, ABR

landing pages work

Jan 08, 2017 05:27 AM
Rainmaker
1,513,143
Raymond E. Camp
Ontario, NY

Looking at answers

Jan 08, 2017 05:21 AM
Rainmaker
1,196,912
Peter Mohylsky, Beach Expert
PMI. Destin - Miramar Beach, FL
Call me at 850-517-7098

Interesting comments, I wish there was more participation here.  

Jan 08, 2017 04:21 AM
Rainmaker
3,071,489
Tony and Suzanne Marriott, Associate Brokers
Serving the Greater Phoenix and Scottsdale Metropolitan Area - Scottsdale, AZ
Haven Express @ Keller Williams Arizona Realty

 Parked and reading...

Jan 08, 2017 03:35 AM
Rainmaker
5,868,372
Joan Cox
House to Home, Inc. - Denver Real Estate - 720-231-6373 - Denver, CO
Denver Real Estate - Selling One Home at a Time

I have a pop-up that appears after they have viewed 3 homes, and forces registration.

Jan 10, 2017 12:04 PM
Rainmaker
1,725,896
Sandy Padula & Norm Padula, JD, GRI
HomeSmart Realty West & Florida Realty Investments - , CA
Presence, Persistence & Perseverance

We do not force registration, however if a visitor wished auto emails based on private search criteria then yes, they must sign up and give valid information

Jan 09, 2017 09:31 AM
Rainmaker
4,272,548
Paul S. Henderson, REALTOR®, CRS
Fathom Realty Washington LLC - Tacoma, WA
South Puget Sound Washington Agent/Broker!

I also agree with Debbie Gartner 

Jan 08, 2017 10:03 PM
Ambassador
6,392,879
Bob Crane
Woodland Management Service / Woodland Real Estate, KW Diversified - Stevens Point, WI
Forestland Experts! 715-204-9671

I wish I knew.

Jan 08, 2017 07:40 PM
Rainer
321,564
Melissa Jackson REALTOR
Trinity Premier Properties - Azle, TX
Helping You Make The Right Move

If I'm receiving information I believe to be useful I will give my contact info. 

Jan 08, 2017 07:23 PM
Rainmaker
1,502,848
Ryan Huggins - Thousand Oaks, CA
https://HugginsHomes.com - Thousand Oaks, CA
Residential Real Estate and Investment Properties

Greg Cremia, Kathleen Daniels and Debbie Gartner have some great answers.

Forced IDX registration does work, but be prepared for a lot of fake people.  I go by "A Person" with an email of "A@A.com"

Quality content and the clickbait giveaway work wonders.  I've signed up for many a free ebook.

Jan 08, 2017 06:54 PM
Ambassador
5,228,997
Debe Maxwell, CRS
Savvy + Company (704) 491-3310 - Charlotte, NC
The RIGHT CHARLOTTE REALTOR!

I agree that forced registration is where you'll get your serious leads - if you let them 'explore,' they'll use you up and will never have to speak with you. Those buyers typically find the listing agent and go dual purchase!

Jan 08, 2017 05:51 PM
Rainmaker
4,800,082
Gabe Sanders
Real Estate of Florida specializing in Martin County Residential Homes, Condos and Land Sales - Stuart, FL
Stuart Florida Real Estate

If you have an IDX search, allow them three or four freebies and then force a registration.

Jan 08, 2017 05:22 PM
Rainmaker
151,633
Julie Larson Realtor® Sarasota FL 941-284-9826
White Sands Realty Group FL | 941-284-9826 | Serving Sarasota, Manatee & Charlotte Counties - Sarasota, FL
When you're thinking of moving...ThinkSuncoast.com

I've got my IDX set up to where the visitor can view the details of 3 properties and then they are forced to register if they want to keep searching on my website.

Jan 08, 2017 04:53 PM
Ambassador
2,684,009
Fred Griffin Florida Real Estate
Fred Griffin Real Estate - Tallahassee, FL
Licensed Florida Real Estate Broker

    I am subscribing to the answers.

Jan 08, 2017 04:10 PM
Ambassador
3,727,873
Patricia Kennedy
RLAH@Properties - Washington, DC
Home in the Capital

This might sound crazy, but keep in mind that a website is just one - and not always the most efficient - way to capture leads.   

Jan 08, 2017 03:47 PM
Rainmaker
911,228
Jeff Pearl
RE/MAX Distinctive / LIC in VA - Lovettsville, VA
Full Service Full Time Realtor

The telephone.

Jan 08, 2017 03:10 PM
Rainmaker
4,319,419
Praful Thakkar
LAER Realty Partners - Andover, MA
Andover, MA: Andover Luxury Homes For Sale

Steven Johnstone - working by referral has worked the best for me.

Jan 08, 2017 02:48 PM
Rainmaker
5,005,333
Dorie Dillard Austin TX
Coldwell Banker Realty ~ 512.750.6899 - Austin, TX
NW Austin ~ Canyon Creek and Spicewood/Balcones

I'm so with Kathleen Daniels on this one! There is no magic pill!

Jan 08, 2017 01:30 PM
Rainmaker
3,988,007
Debbie Reynolds, C21 Platinum Properties
Platinum Properties- (931)771-9070 - Clarksville, TN
The Dedicated Clarksville TN Realtor-(931)320-6730

My website allows 3 searches without entering registering and that is about the right number.

Jan 08, 2017 12:50 PM