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Rainmaker
1,525,616
Sybil Campbell
Fernandina Beach, FL
Referral Agent Amelia Island Florida

I would hire someone to drop off monthly goodie bags to specific farm areas.

Nov 27, 2015 01:41 AM
Rainmaker
5,772,575
Ron and Alexandra Seigel
Napa Consultants - Carpinteria, CA
Luxury Real Estate Branding, Marketing & Strategy

Tony,

I would spend it on creating a brand and identify an under-served marketplace.  I would develop a strategy, and then work it like crazy.  One of our clients just beat out the two heaviest hitters in Santa Barbara and they have a new listing priced at over $6million.  We got a big Thank You from them with their Thanksgiving wishes.  

Nov 27, 2015 02:00 AM
Rainmaker
3,988,007
Debbie Reynolds, C21 Platinum Properties
Platinum Properties- (931)771-9070 - Clarksville, TN
The Dedicated Clarksville TN Realtor-(931)320-6730

I would do Facebook target marketing and more mailout marketing. $10,000 would cover a lot of territory.

Nov 27, 2015 01:50 AM
Rainmaker
5,583,278
Barbara Todaro
RE/MAX Executive Realty - Happily Retired - Franklin, MA
Previously Affiliated with The Todaro Team

 I'd set up a seller's website; a buyer's website and a new construction (niche) website.... I'd have all three loaded with quality content until the $10k was gone....

Nov 27, 2015 01:49 AM
Rainmaker
5,104,931
Nina Hollander, Broker
Coldwell Banker Realty - Charlotte, NC
Your Greater Charlotte Realtor

I'd probably do print media blitzes. I've not heard that radio and tv are all that effective. Not sure I'd trust unlicensed doorknockers to set appointments for me.

Nov 27, 2015 10:30 PM
Rainer
213,263
Dennis Swartz
Full Circle Property Management - Columbus, OH
MBA, GRI...experience counts!

Free? Website, email blasting, postcards, calendars-in that order

Nov 27, 2015 09:54 PM
Rainmaker
2,759,812
TeamCHI - Complete Home Inspections, Inc.
Complete Home Inspections, Inc. - Brentwood, TN
Home Inspectons - Nashville, TN area - 615.661.029

 Good Saturday morning Tony and Suzanne. Most likely, some type of print advertising that would go out in bulk to particular farms

Nov 27, 2015 06:14 PM
Rainmaker
4,319,419
Praful Thakkar
LAER Realty Partners - Andover, MA
Andover, MA: Andover Luxury Homes For Sale

Tony and Suzanne Marriott, Associate Brokers if used wisely for Facebook ads - I am sure you'll get 10 listings....and you'll save $9000, too!

Nov 27, 2015 02:38 PM
Ambassador
1,076,551
John Meussner
Mortgages in AZ, CA, CO, DE, FL, GA, IN, MD, MN, MT, NC, NJ, NV, OK, OR, PA, SC, SD, TN, TX, UT, VA, WI - Fair Oaks, CA
#MortgageMadeEasy Fair Oaks, CA 484-680-4852

I'd use it online...there are several places I'd spread it out, but likely would do PPC or FB ads.

Nov 27, 2015 01:50 PM
Rainmaker
2,443,250
Evelyn Johnston
Friends & Neighbors Real Estate - Elkhart, IN
The People You Know, Like and Trust!

Probably TV.  I did several ads a couple of years ago and more than made up the fees.

Nov 27, 2015 11:22 AM
Rainmaker
1,502,998
Ryan Huggins - Thousand Oaks, CA
https://HugginsHomes.com - Thousand Oaks, CA
Residential Real Estate and Investment Properties

I'd do a combo of the following:

  • Door knocking material (but do your own knocking).  I like the lottery ticket idea mentioned below.
  • Past client party, but they need to bring a friend or two.
  • Facebook and Google advertising.

I don't see radio or TV being useful.  I listen to mostly MP3s when I drive.  On the odd chance that I'm listening to the radio, I change the channel when commercials come on or turn off the radio.

TV, I don't watch live TV anymore along with many millenials.  Streaming and iTunes/Google/Amazon purchased seasons for me.

Nov 27, 2015 10:12 AM
Rainmaker
564,720
Women of Westchester Working Together
Women of Westchester Working Together - West Harrison, NY
Women helping Women get ahead

I would test direct mail (EDDM).

Nov 27, 2015 07:42 AM
Rainmaker
921,504
Annette Lawrence , Palm Harbor, FL 727-420-4041
ReMax Realtec Group - Palm Harbor, FL
Making FLORIDA Real Estate EZ

50% Facebook

20% Grass roots (lottery, CIS, affiliate, event, coffee)

20% EBM direct response marketing

10% Bird dogs

Nov 27, 2015 07:12 AM
Rainmaker
530,966
Gary Coles (International Referrals)
Venture Realty International - Las Vegas, NV
Latin America Real Estate

More internet marketing -- Facebook, Twitter, etc.

Nov 27, 2015 04:03 AM
Rainer
94,105
Val Evans
Scottsdale, AZ

Ken Jones nailed it! Rather than waiting for business to come to you, go out and take your business to the masses by talking with as many people as possible. Lottery tickets are cheap "ice breakers" to give away. I don't know of a single person who would turn down a free lottery ticket in exchange for a few minutes of conversation. Think about how much business you'll be doing if one of those people you talked to hit it big?

Nov 27, 2015 03:02 AM
Rainmaker
4,800,082
Gabe Sanders
Real Estate of Florida specializing in Martin County Residential Homes, Condos and Land Sales - Stuart, FL
Stuart Florida Real Estate

I would spend it on promotional material such as videos and flier templates that I could re-use as I need.

Nov 27, 2015 02:54 AM
Rainmaker
472,114
JoAnn Moore
The Mortgage Market of Delaware - Georgetown, DE
Home Loans in Delaware

In our market, you can do a question and answer session with a DJ for about $600 for 15 minutes.  I'd do some of those along with Mailers to your farm areas with your resume and list of recent sales in the area. 

Nov 27, 2015 02:52 AM
Ambassador
6,393,154
Bob Crane
Woodland Management Service / Woodland Real Estate, KW Diversified - Stevens Point, WI
Forestland Experts! 715-204-9671

Direct mail to a very targeted list.

 

Nov 27, 2015 02:39 AM
Rainmaker
1,052,211
Candice A. Donofrio
Next Wave RE Investments LLC Bullhead City AZ Commercial RE Broker - Fort Mohave, AZ
928-201-4BHC (4242) call/text

I do lots of direct mail already. Produce a local/regional TV series about real estate in our area, and invite past clients and local experts to be guests. Interview/presentation/Q&A segments. 12 episodes, 10 minutes each. Buy time on local/regional stations for first run, then YT for reruns.Actually creating prototype now.

Nov 27, 2015 02:19 AM