Ruth Ann Macklin, Real Estate Virtual Assistant and CDPE ( Services for Real Estate Pros



Ruth Ann Macklin
Real Estate Virtual Assistant and CDPE
location_on Virginia Beach, VA —
Get to Know Ruth Ann Macklin

I am a real estate virtual assistant and owner of, a company providing effective solutions needed to give today’s busy real estate professional the competitive edge.

Having been an award winning Realtor for 17 years, I know what is needed to take your business to the next level. You and I have been to the seminars and listened to the gurus, and know there usually aren’t enough hours in the day to get it all done. You are probably so busy working “IN” your business, you don’t have time to work “ON” your business. The endless To Do lists and marketing deadlines can be so frustrating and so overwhelming that you may have lost sight of your ultimate goals and dreams.

Together, we will make your visions a reality. By, “virtually”, working “ON” your business, keeps you working “IN” your business…out in front with Buyers and Sellers. Our teamwork will enable you to be earn more by concentrating on dollar productive activities such as listing and selling, work less because you can trust in the expertise of to get the job done and have more fun because now there is time to enjoy life!

My professional services can include creating and coordinating dynamic marketing campaigns, lead managment, listing coordination, transaction coordination, Certified Distressed Property Expert (CDPE) support services and promoting your professional presence with the use of cutting edge technology…all tailored to your individual needs. is dedicated to furthering your pursuit of excellence. I succeed when you succeed!

My professional affiliations include:

International Virtual Assistants Association Professional Real Estate Virtual Assistants Star Power Approived Supplier Certified Distressed Property Expert (CDPE)



17 years as an award winning REALTOR provides the experience and insight needed to assist you in developing and growing your business. Here’s how I can help make your goals and dreams a reality:

CDPE Support Services
We have developed systems to assist CDPEs in building their distressed property business and the marketing and closing of distressed property listings.

Systems Development I will use your contact management software to automate your business so the smallest of details won’t fall through the cracks. The use of prospecting, listing, closing and after sale plans will allow you to effectively communicate with your clients.

Transaction CoordinationMy Transaction Management Team will conduct all the administrative tasks involved in the closing process. We utilize The Settlement Room web-based technology allowing you and your clients to access your transaction information 24 hours a day.  

Website Creation and Maintenance I will assist you with the creation, maintenance and enhancement of your internet presence. The design will be consistent with your other marketing materials, information will be timely and drip email campaigns will keep you in the mind of the prospect. If you have multiple sites, they will be linked to optimize and maximize your online exposure.

Listing and Buyer Presentations Informative and eye catching print and multi-media presentations and CMAs will be designed featuring your Unique Selling Proposition assisting you in converting the prospect into a client, beating out the competition. Don’t have a Unique Selling Proposition…I will assist you in developing one.

Listing Coordination I will coordinate the marketing of your listings through website placement, virtual tours, Just Listed postcards, print advertising, blast emails and more. Whatever promise you make, I can help you keep!

Virtual Tours I have experience with such programs as Imprev, Agency Logic and Visual Tour. The virtual tours I create will impress you, your clients and prospects with their design, richness of content and compelling direct response “call to action”.

Flyers “One of a kind” full color flyers designed to enhance your listings and make you stand out from the crowd.

Whether marketing your listings through Just Listed and Just Sold postcards or marketing yourself to customers and clients, I will create postcard campaigns that result in “top of mind” consciousness.

Drip E-mail Campaigns I will develop drip email campaigns allowing you to consistently and effectively communicate with your internet leads giving prospects reasons to continuously return to your website.

Farming Campaigns You will dominate your geographic farm area with the long-range marketing plan I will implement.

FSBO Campaigns My multi-media presentations and effective follow-up plans will allow you to increase your business with additional listings.

Newsletters  Frustrated Sellers will be calling you to sell their home after viewing custom CD and DVD shows.

Real Pro systems MarketingMy comprehensive Marketing Plan will turn this dynamic lead generating system into a money making machine.

“Canned” newsletters usually end up in the trash. Your personalized electronic or print newsletter will be created to reflect your personality and end up on the refrigerator.

After The Sale Marketing
Ensure your clients will never forget you through innovative client gifts, fun activities and interactive marketing.

Client Event PlanningI will coordinate all the details of your next client party. Need ideas for that party…I can help with that also.

I will create and maintain your Blog. Link it to your websites. Incorporate RSS feeds. Update it weekly. You don't need to do a thing.

Closing CDWOW your clients with a customized CD which includes their contract, home inspection report, survey, closing documents, photos of their home and links to your website.

Travel Store Your prospects will love the convenience of planning their house hunting trip right from your website while you get all the perks of traveling like a Pro.

My goal is excellence…yours and mine! I will exceed your expectations by seeing to the smallest detail and creating exceptional quality custom marketing tools.


Specializing in marketing, internet marketing, lead management, listing coordination, multi-media presentations & transaction coordination and assistance for Distressed Property Experts (CDPE).