Julie Rieman, All About Redesign Center  AARC, IDS (All About Redesign Center) Home Stager



Julie Rieman
All About Redesign Center AARC, IDS
location_on Lino Lakes, MN — All About Redesign Center
Get to Know Julie Rieman

Specializing in home staging and interior redesign.  We will show you how to put your best foot forward and gain the edge on your competition! 

Many people confuse home staging with interior redesign or decorating. Home staging is not decorating.  Instead, it is a unique marketing tool intended to produce the quick sale of a product.  The sellers property.  Our purpose is to sell the product for the most money, in the least amount of time.It is helpful to refer to the property as just that.  Property - For Sale - Big Asset - No Longer a Home.  This may sound harsh, but it is important that we make our intentions clear.  We are in business to help the seller to sell their property. 

Our experts can assist you in preparing your property or next listing for sale.  We provide a professional presale checklist including a specific detailed suggestions for each property.   With our attention to detail, we can also prepare your listing for the MLS photo shoot.   The Internet has become the "great equalizer" with potential buyers viewing the listing online first.  It is especially important that your photos are picture perfect and showcase the property!  As the saying goes... You never have a second chance to make a first impression!

      Services Provided:

Property evaluation, including detailed checklist.Specific room by room suggestion list, including pre-packing ideas.One day yard makeovers.Painting ~interior and exterior.Pressure WashingSimple home repair/handyman.MLS photography.Deep cleaning services, including windows.Furniture rental.Props and accessories.Open House assistance.

We realize that many property owners experience a roller coaster of emotion when selling their homes.  This is especially true if the listing doesn't sell within the expected/necessary time frame.  With our attention to detail and simple instruction, we can help you sell your property today!

Our professional affiliations include:

Member IDS  ~Interior Design SocietyMember IRD  ~Interior Redesign DirectoryMember MBD  ~Minnesota Best DecoratorsMember HDWFI   ~Hunter Douglas Window Fashions InstituteMember IDDP  ~International Directory Decorative Painters

This is typical of many busy families.  Not exactly picture perfect!

Before our staging expert came in, this kitchen looked messy and cluttered.

By removing many distractions, the kitchen is much more inviting and ready for the photo shoot!

This property received showing requests the first day it was listed.  Within a few hours of being posted online, proving the importance of first impressions!  No home should ever be photographed without being properly staged.  My personal pet peeve is looking at the trash can 90% of homeowners have in the kitchen.  It is not a decorative element and should NEVER be shown online.

Whether you are a Realtor or homeowner, we have a staging package that can work for you!  From our simple and easy to understand home seller do it yourself checklist to our Realtor gift certificate program. 


Training in the arts of interior redesign and home staging.  Our hands-on workshops are held Monday-Friday, in the Twin Cities once a month.  The traveling workshops vary by demand and are held Wednesday-Friday.  Begin the interior decorating/home staging career of your dreams!

Julie has been in the design field for over twenty years.  Starting out with wall coverings and faux painting finishes before they were all the rage.  Rearranging furniture and hanging artwork upon completion of her painting projects... the story began.   After many years of helping family and friends she decided to be paid for her efforts.  Julie accepted a position with a National Retailer, completed her training and went on to become one of the Top Decorators in the Nation.During this time she was in three homes a day, five days a week.  Julie has met with thousands of homeowners over the years.  She has seen every room shape imaginable and solved many decorating dilemmas.  "The interior redesign industry is just beginning to take off and I believe there are incredible opportunities for anyone who wants to start a business in this field."  She goes on to say "I believe that the field of Staging for Real Estate is also ready to explode. Many agents are starting to realize the value of having their properties professionally staged.  Now is the perfect time to become involved in this exciting field."

Our training workshop is extremely hands-on.  We move a lot of furniture and redesign/stage several rooms!  Besides the learning experience, you will have before and after photos of several rooms to start your professional portfolio.  If a picture is truly worth a thousand words, are members walk away with the beginning of their very own story.

Illustrated 100 Plus Page Training ManualBusiness Plan SampleTools of the Trade KitDecorating Assistant Kit *Color ToolsBusiness Startup TipsForm TemplatesImportant Business AffiliationsUnlimited Email SupportFramed Designation CertificateOngoing Email SupportFREE Membership to the AARC and Free One Page Website Listing!Eligibility to joint the IDS ~ Interior Design Society

    Business Startup and Marketing:

Professional StandardsWhere to Find ClientsInitial Client ContactGaining Credibility QuicklyContracts vs ProposalsPricing Your ServicesFollow Up and ReferralsImportant Business Affiliations"Sweet 16" Proven Marketing StrategiesMarketing Tips (70+ very affordable)Wholesale...How and WhereWriting a Business PlanTaxes and InsuranceHow and Where to Purchase Wholesale Additional AffiliationsOngoing Support... Only a Phone Call Away!

If you are someone that everyone calls on for decorating advice and/or assistance, this workshop is definately for you!  If you are considering starting your own business, this workshop will walk you through start-up, client contact and important contract coverage.


Interior redesign and home staging professional services and training available. The one stop interior decorating service including color consultation, faux painting and certified training.