12530 Prince Solms Is Not For Rent This home was listed for sale a couple of weeks ago. Yesterday I received a text message inquiry regarding the house to see if it was still available for rent. It is not now, nor has it ever been listed for rent. I checked the real estate portals and found it ...

03/29/2015

We Can't Say It's Better Than New, But,,,

29 Comments

We can't call it better than new, but if we could this would be the one. In early real estate training we are taught to avoid overstating ( I think the term is puffery). In effect blowing smoke, or hot air, or whatever makes something sound to good to be true. It's not good for the consumer and a...

03/14/2015

Open House is Another Tool in Your Marketing Play Book

28 Comments

Open house is another tool in your marketing play book. Just as a golfer has an array of golf clubs to handle the various shots a player has to handle on the golf course, the Open House is another tool that some use to good effect. I'm no golfer but I listen to players and announcers describe d...

03/04/2015