RECENT BLOG POSTS
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Do You Go The Extra Mile?In of my past articles I introduced to you the five simple success guidelines for your contact with customers.Let me quickly give you the list:#1: Remembering you are your company to its public. #2: Treat each customer like your closest friend. #3: Customer diplomacy alwa...
04/29/2007
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Congratulations, you work with a lender who, for the most part, gets your loans through. Usually, they get them approved and you get paid. It can't get any better than this...can it?Oh, to the contrary! There are many more things that your lender can do to make your job easier, more efficient ...
04/29/2007
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What is a UBI? It's a person who gives out tons of answers to questions asked by prospects without asking or getting any answers in return. In other words, A Useless Bag of Information!The call comes in. You put on your best game face and start the conversation. They are calling about the ad ...
04/26/2007
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spent your time showing the properties, writing the contracts and closing the sale. You've spent your time completing the listing paperwork, writing the ads, marketing the home and closing the sale. You've done the smart thing and added these people to your database which you intend to follow u...
04/26/2007
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What is it with today's marketing campaigns? As I browse through the various real estate periodicals, pamphlets, etc. I can't help but wonder..."What were they thinking?"Granted, many of you recognize the most important aspect of the marketing campaign, but at the same time so many others miss t...
04/25/2007
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Believe it or not, it's time to start increasing the advertising budget to get newbusiness continuing to come into your door. You're setting the tone for the yearboth in production level and also efficiency(?).It never ceases to amaze me the verbiage that many agents use when advertisinga proper...
04/25/2007
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"Time is Money" is an old saying pertaining to all people who sell for a living. In the real estate business, time is not equal to money; time is more valuable than money. Timing is money!To illustrate this, consider all of the time that you have spent in the real estate business. How much of ...
04/24/2007
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Well, the market is changing. The times of record earnings look like days gone by. The days of sitting back and waiting for things to come to you are coming to an end. You must prepared ahead of the curve to maintain your profitability.With that in mind, let's turn to your marketing efforts an...
04/24/2007
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I want to address your fee and how you will set yourself apart to demonstrate yourself and THE professional and the only choice for the client if they want to sell their house in the fastest time on the best terms.The commission. Telling the seller your fee and demonstrating to them why you are ...
04/23/2007
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Today, I want to give you an idea that, together with the above mentioned ideas, will create a stream of agents wanting to sell your properties. This idea is so simplistic that it is amazing that I sometimes find it amazing that everyone doesn't do it. However, this is the beauty of the concept...
04/23/2007