RECENT BLOG POSTS
When you hold a successive weekend Open House schedule for the same listing--make sure to capture at least a phone number for the folks who really seem to love the house, but are "just starting" their search. Then call to invite them back to the home the following weekend when you host it Open a...
Last Saturday, on my way to host an Open House in Ancala Country Club. Beautiful day, beautiful home...everything perfect. I stop to get ice for the bottled waters at a local convienience store. As I am leaving the lot, I stop, look to the left for my right turn, and BAM, something hits me from...
We hosted an Open House over the weekend...extended hours which started early and ran late in the afternoon. I knew I would be hungry at some point, and assuming I would have a "lull" in traffic at some point, was sure I could sneak a bite of my sandwich, and get back hosting the open house. EVER...
I spent many years in Chief Marketing and Brand Officer roles for some very well known service and retail brands, before beginning my "next chapter" career in real estate. What strikes me as most common between my former career world and my current one is the constant need for better storytelling...
4 laws of lead generation: 1. Build the database, relentlessly, with quality. 2.Feed it everyday, without fail, with quality. 3. Communicate with it in a systemic way. 4. Service all leads that come your way.