Getting a referral from a current or past client goes a long way in building trust for future prospects. Since they are someone who's already done business with you, the prospect already has confidence in your ability before they even pick up the phone or send you an email. Testimonials, too, are
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03/29/2013
Video Marketing - What is it and How Can You Take Full Advantage of Everything it has to Offer in Marketing Your Business? Words are powerful. However, no matter how eloquently you write, video is the ultimate way to persuasively communicate your message. People will watch a 2 to 3 minute video
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03/21/2013
How much information can you get into six seconds? You're probably thinking, "not much". I think that if you put on your thinking cap and start brainstorming, you'll come up with quite a few things you can do and say in six seconds. Consider this...you take your iPhone, iPad or other handheld d
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03/19/2013
Here a hacker...there a hacker...everywhere a hacker. In light of the recent news about all the high profile people getting their accounts hacked, I wanted to provide a few tips about some simple ways of protecting yourself against hackers. Since I'm not a hacker and have no idea how to hack an a
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03/14/2013
Search engine optimization (SEO) comes in several different forms. There is white hat SEO which is playing by the rules and tends to be more organic and there's the black hat SEOwhich is the direct opposite. Anything a black hatter can do to increase their site rankings is okay by them. Black hat
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03/12/2013
It's St. Patrick's Day and you're thirsty. If you're not really into green beer, or if you are looking for something your non-drinking friends (and kids) might enjoy, serve them this great Leprechaun or St. Pat's Day Green Punch. They're magically delicious! Leprechaun Punch 1/2 gallon lime she
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03/11/2013
I am a firm believer that email marketing is underused and under appreciated. I'm here to tell you, though, that there's gold in them thar lists. And, I'm going to give you some easy-to-implement tips that will help your email marketing efforts succeed. What Exactly is Email Marketing Anyway?- Em
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03/07/2013
Have you ever felt like you're just running in place and not really getting to your goal or destination? Me, too! I go to a lot of webinars and read tons of blogs and promotional materials. While I don't mind paying for a valuable product or service, free is always tops in my book as long it tak
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03/05/2013
March is National Noodle Month. Can’t tell the difference between a cannelloni and a capellini? Since I don't have a photo of each type of pasta I've listed below, I'd recommend that you spend a little time in your supermarket's pasta aisle. It's really quite an eye-opener to see how many differe
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03/04/2013
