The Altos Research Real Estate Marketing Blog

Services for Real Estate Pros - Altos Research
A bunch of ideas from my experience working in technology and with agents & brokers across the country.
The quick & dirty: Twollow allows you to automatically follow people on Twitter based on key words. When the key words are tweeted, you will automatically begin following that person on Twitter. Real Estate application: What if you're an agent in Palo Alto?  Maybe it would be a good idea to foll...
In what's seeming to turn out as a series of posts about Twitter, here are few more Twitter tips, links, and tricks. Today's O'Reilly's webcast: Twitter for Business (by Sarah Milstein) One good idea: Twitter once a day. It's 140 characters.  You can find something interesting to post in there, e...
Just received notification of this through, of all places, a tweet from Tim O'Reilly. Looks interesting, and it's free... Sign up now - it's scheduled for tomorrow morning (Thursday, November 13)!
Well, the good news is that asking prices were up in Denver, Dallas, and Houston... Check out coverage of our monthly National Housing Report release on Inman News today.
During the recent REBarCamp in Houston, the attendees participated in a group-led workshop about social media.  Lots of time was spent discussing Twitter and ideas on how best to use this simple web application.  I thought I'd take moment to share some of the conversation.  (I can't recall which ...
You've got a website. You're trying to get visitors to stop by your site everyday, but deep down, you know that you're getting 20 visitors a week, or maybe 10, or maybe 0... You hear that you need to do better search engine optimization.  It's a term that's thrown around, and for some it means sp...
At the recent California Association of REALTORS® conference, I heard some striking consumer behavior statistics: 40% of home buyers/sellers begin their search on Google About 80% of home buyers/sellers use the Internet for real estate research BEFORE contacting a real estate agent.  This include...
Just received my shipment from Amazon for: Tribes by Seth Godin the cluetrain manifesto: the end of business as usual by Rick Levine, et. al. (Available free online at presentatationzen: Simple Ideas on Presentation Design and Delivery by Garr Reynold They're all short reads th...
I just found and joined a new group in Facebook called "New Media Chatter."  From their Facebook page: This group is to share coverage and education about New Media and Social Media. This is made up of the emergence of digital, computerized, or networked information and communication technologies...
"Blogging is a long-term strategy with the potential for a short-term result."  - Jason Crouch, Austin Texas Homes.   Heard this quote at last week's REBarcampHouston event and it's really stuck with me over the past week.  Lots of our clients here at Altos Research are bloggers or aspiring blogg...

Scott Sambucci

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Real Estate Marketing Strategy: Tips and Ideas. We work with real estate professionals and Altos Research subscribers all across the country. This blog is an exchange of ideas that we've learned from our daily interaction and events like Inman-Connect and the REBarcamps.