The Altos Research Real Estate Marketing Blog

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Services for Real Estate Pros - Altos Research
A bunch of ideas from my experience working in technology and with agents & brokers across the country.
RECENT BLOG POSTS
Sitting at Zillow headquarters at the Bloodhound Blog Unchained workshop... Some good tips ffrom Brian Brady's opening presentation about the importance of Social Media Marketing.  Just a little mental tune-up.  Always good to hear someone you haven't heard present a topic you think you know well...
02/12/2009
I came across this website over the weekend, and I strongly recommend utilizing it. But beware - you might be in for an unpleasant shock if you're site is not optimized, or you think it is, but it's really not... The tool is SEO-Browser.com - found at www.seo-browser.com. Here's how it works: Jus...
02/09/2009
The details: Start Time: Friday, February 13, 2009 at 9:00am Location: Zillow Corporate Headquarters Street: 999 3rd. Avenue, Floor 41 (Click for map) City/Town: Seattle, WA You may have been hearing about the "REBarCamp" movement spreading across the real estate community.  The movement started ...
01/20/2009
Just passing along info from O'Reilly Media for the following webcast: Advanced Twitter for Business: Conversation, Community, and Profit--140 Characters at a TimeDate: Friday, February 6, 2009 Time: 1 PM EST / 10 AM PST Host: Sarah Milstein I've attended other webcasts hosted by Sarah - she will...
01/15/2009
(Author's note: This article was also published on Seeking Alpha on 1/13/08.) At last week’s Inman News Real Estate Connect NYC 2009 conference, several key suppliers of real estate market information participated in a panel discussion – “Crunching the Numbers To Find the Turnaround” - moderated ...
01/13/2009
We're doing a bit a research here at Altos Research (yes we know - shocking, right?)... 1. What has been the ONE MOST effective marketing program you've tried in the past 6 months?  2. What has been the ONE LEAST effective marketing program you've tried in the past 6 months?  If you would be so k...
01/05/2009
Seems that more and more major corporations are starting to understand the value of Twitter.  Bill Rice from RICE Interactive "tweeted" this article on Twitter tw(@billrice) - "Companies use Twitter to pack PR Punch" published in the Financial Times. Here are lines to the Twitter accounts of a fe...
12/31/2008
Mike Simonsen and I from here at Altos Research will be attending the REBarCamp NYC on Tuesday, January 9 "How's the Market?" is a question that every real estate professional is asked daily - from client, leads, and prospects. New information is available weekly about the stock market, housing m...
12/31/2008
In a previous article, I wrote in detail about using an "organic web search strategy" to help with developing traffic and readers to your blog and website.  Another effective strategy is to use effective commenting on other websites to link to your site. Want to know how this works, or need proof...
12/23/2008
Here's the basic scoop of developing leads from your website and blog, with some screen shots down below to show you some excellent services that are free (or very inexpensive)... 1. Be found - This is where blogging and a regular updates to your site helps potential prospects and clients find yo...
12/18/2008
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ScottSambucci

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Real Estate Marketing Strategy: Tips and Ideas. We work with real estate professionals and Altos Research subscribers all across the country. This blog is an exchange of ideas that we've learned from our daily interaction and events like Inman-Connect and the REBarcamps.