R. Michael Brown's Blog

Authenticity Counts: Three Top Brand Marketing Trends for 2023Pandemic recovery continues to come with mixed feelings: no-going-back opportunities and attitudes we could hardly have imagined just a few years ago offset by labor market pressures and protracted economic uncertainty. Spikes in infla...

Content Marketing is key to your Marketing Strategy in 2023. You must be in the broadcasting and publishing business in this tightening year to compete!Content will help you establish you as an expert, an authority, and as a trustworthy source in your industry. And it will improve your traffic, e...

Marketing and social media are a team sport! Don't try and do marketing alone. Start small with a group you trust. Building a business and a strong brand involves collaboration. Get your #team together for 2023. Weaknesses in your knowledge, skill, or time? Hire a proven teammate that can fill th...

Visuals are everything online. You need to get attention within the first few seconds, or they move on quickly.  Design your images and posts with the intent to surprise and attract.If you need help with this, contact me! I can either do it or I have a strong list of freelance designers that can ...

The first work day of 2023 is today for most and many are setting goals for the year.Start strong!Your goals and ideas will always work better when you collaborate with top performers. Think about all of your past successes. Did you do it alone? Probably not.Build your brand!Here are tips to help...

To attract both real estate sellers and buyers, use this strategy to get more listings and buyer leads.This will help make you an authority and influencer in your market.Content marketing is all the rage now. The big questions are, what content, where, and at what stage of the customer buying fun...

When so many are trying to make viral posts or become Web or YouTube stars with content marketing, the fundamentals of headline writing have been lost in the rush to be (in)famous. Here are five essentials that will help you create better headlines:1. First and foremost, try to get self-interest ...

Are you ready to take your business to the next level? In this free digital real estate business assessment, we'll help you find out if your business is marketing ready!We'll take a look at your website, social media profiles, and email marketing campaigns to determine where you need to focus you...

I'm known for helping brokers, agents, and builders get website traffic, social media followers and engagement, and qualified leads. You may have seen me on ActiveRain recently providing free webinars on How to Use Facebook to Accelerate Your Business, How to Sell New Home Construction, and How t...

Plus we have 10,845 Facebook Followers and growing!Like our Facebook Page to get real estate industry news, agent tips, free webinars, and more!My State MLS on FacebookFree Webinar Replay: Learn how to use Facebook to increase your real estate business.