R. Michael Brown's Blog

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RECENT BLOG POSTS
South Florida’s R&R Construction of Florida has retained R. Michael Brown LLC for marketing consulting and content development.“We’re a local south Florida business with a new name and brand,” said Richard Carfagna, President of R&R Construction of Florida – formerly known as Custom Carpentry Sol...
05/02/2023
Here's an interesting marketing idea that I just proved that it works!Pick a community service that you can do and provide it for free in your markets. It can be anything as long as nobody else is doing it. Just make sure you don't forget to tell folks about it and link to your website. Then sit ...
04/26/2023
Since 1986, April has been designated as the Month of the Military Child (BRAT) by the United States Department of Defense.This is a legacy of Defense Secretary Caspar Weinberger as a time to applaud military children and the daily sacrifices they make and the challenges that they overcome.Let's ...
04/23/2023
The ability to persuade is vital in marketing. Every business wants to sell its products or services to potential customers, and to do that, they must grab their attention, generate interest, create a desire, and drive prospects to act.This is where AIDA copywriting and scriptwriting comes in, an...
04/20/2023
The ability to persuade is vital in marketing real estate. Every business wants to sell its products or services to potential customers, and to do that, they must grab their attention, generate interest, create a desire, and drive prospects to act.This is where AIDA copywriting and scriptwriting ...
04/19/2023
Big milestone for R. Michael Brown: 500,089 points on the real estate broker and agent social media site ActiveRain.I've been here since the beginning in 2006. At the time I was the Marketing Director for Pulte Homes in Florida and was attracting real estate agents to sell our new homes.Since the...
04/13/2023
Your customers will listen to relevant stories, not ads. Show them something surprising and then tell them something smart. Learn more [RMIchaelBrown.com] 
04/05/2023
Follow the 8-steps to increase your real estate listings and sales with our Content Marketing System.🤷🏻‍♂️ Wouldn’t it be great to get results from social media and video platforms without producing so much content that just doesn’t get attention and leads?❓Would you like a simple system, where y...
03/27/2023
Here's an experiment: I prompted ChatGPT to write an advertisement for a house in Florida.Prompt: Write a persuasive advertisement for selling a single family house in Florida.In about 15 seconds it gave me this:Looking for your dream home in the sunshine state? Look no further than this stunning...
03/21/2023
An integrated marketing plan for your company or organization should include the following components: Business goals and objectives: Identify the company’s SMART* objectives and desired outcomes, such as increasing revenue or market share. Target audience: Define the ideal customer(s) for the co...
03/18/2023
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R. Michael Brown

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