DJ's Blog - Real Estate Wiki

How do I Set the Stage for my Clients? Becoming an Agent In addition to “Dressing for Success,” your work environment (in a Realtor®’s case this includes his or her vehicle) must be professional and inviting. Whether you work in your car, a cubicle or an office, be sure the environment looks cle...

Following are some ways you can train yourself in Cold Calling: * Develop your technique by preparing mentally before each call. By going over what you plan to say, you will find it easier to “converse” with the prospect. Practice a warm approach without sounding fake or “sugar coated.” * Practic...

It is very important for the agent to know more about the area and the home than the client does. In this Internet age, clients have easy access to all kinds of information and the agent must make an effort to stay ahead of the pack. In addition, you must particularly show off your knowledge of t...

Listing presentations are the ultimate form of advertising. When you give a listing presentation, you have done your legwork and achieved an interview with the prospective seller. This is huge! Your listing presentation needs to be attractive, creative and offer plenty of usable information. It s...

There are many ways for a real estate agent to stay current. To begin with, you will be required to take a certain number of CE (continuing education) courses to maintain your license active with your local Real Estate Board. These courses are geared toward improving the sales agents’ skills. In ...

Advertising usually costs money while public relations opportunities are free of charge. Under public relations, you can add volunteer work, which brings you in touch with a large number of people and presents an opportunity to network (be sure that your first motivation is to truly provide help ...

In real estate, loyalty is critical. The real estate market is extremely competitive and you want to make sure your clients are loyal to you because they enjoy working with you and they feel you are looking after them. Making a good first impression or reversing a negative impression is all about...

The first step to enter the real estate field is to become a Sales Agent. Attending the pre-license course and passing the state exam will grant you a Sales Agent license. Most states require agents to complete a number of post-license continuing education (CE) courses to maintain their license a...

The words “I’m Just Looking” are intimidating to any sales person but especially to the real estate agent. The “I’m just looking” stage of a client can cost the agent a lot of money in gas, time and general related expenses. In today’s market and considering today’s cost of gas, you need to proce...

A sales letter can be one of your most successful marketing tools. It is a relatively inexpensive way to promote your services to a selected group. An excellent idea, to ensure your prospects open your letter is to add a “gift,” such as a packet of seeds in the spring, a tea bag in winter or a sp...