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Has this ever happened to you?Some new guru comes along with a great new marketing program or a website you wish you had or a new way of selling that makes prospects melt in your hand. They offer an "incredible training program" to show you how they made millions of dollars and you can too...And ...
08/03/2012
Yesterday I was on the phone with a real estate coaching client. He was telling me how he'd had a string of prospects walk away from him recently. One had refused to see a lender, so the agent didn't want to put them in his car. Another wanted to list, but wouldn't commit. Another wanted him to d...
08/01/2012
I attend a weekly mastermind group. Each person comes to the meeting with a "burning" question. This week someone asked what she would need to do in order to make a half-million dollars a year in real estate. Great question, right? I won't bore you with our discussion, but I will tell you that it...
07/26/2012
Are you crystal clear about what you do and what your advantages are as a real estate agent? Can you convey that to a prospect in 15 seconds? If not, then here's a video I found on YouTube that offers a pretty good method for developing your own elevator speech (this link will take you to my pers...
07/25/2012
Over the weekend I heard Jay Abraham speak about the concept of leveraging untapped opportunities in your business. One of his stories was about the Icy Hot product he used to sell and how he used an "ethical bribe" to turn it into a billion dollar product. You can read the story on my website at...
07/17/2012
I'm tight with my money. I'm so stingy that I make my kids pay for their own ice cream. I hate spending money, especially on getting help for my business. If I can do it myself, I'm going to at least pretend I'm going to do it. I've been talking to a marketing specialist for a few weeks about hel...
07/13/2012
Yesterday I was talking with one of my coaching clients whose career was stuck in neutral. For the past five years she had clawed her way up from 3 to 7 to 10 to 9 to 12 transactions. She was doing just enough business to stay in business. But not enough to feel abundant.We came up with an intere...
07/07/2012
Here's a bit of thought for breakfast. Below are the formulas that our business lives or dies by, whether we know it or not...it's better to know it.Bad Agent + Good Prospecting = Short term wins, fast to fail Decent Agent + Good Prospecting = Mildly successful agent Great Agent + Good Prospectin...
11/03/2011
Unfortunately "sales skills" has become almost a dirty word in real estate. That's because the traditional ways we're taught to "handle objections," "build yeses," discover needs and present solutions," "close," etc. make us feel aggressive, pushy, and out of our integrity. Our instincts are corr...
02/06/2010
If you were making $60K/yr. as a Realtor, would you rather keep doing it or quit and go to work for someone else for $60K? When I was young and terrible, I used to pity agents who quit to take "real" jobs. "They can't take it! They're losers!" Now I'm older and wiser. So when I ran into a former ...
01/27/2010
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Linda Schneider

Fast Newsletters for Real Estate Agents
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