Lisa Gray's Real Estate Marketing Blog

Even folks who aren’t thinking of buying or selling a home in the near future enjoy reading well-written real estate market reports.If you aren’t using market reports in your marketing efforts, you’re missing out on a prime opportunity to show your area expertise. However, it’s not enough to slap...

At the risk of sounding cliched, content is even more of a king now than when Sumner Redstone coined the “Content is King” mantra.Gone are those days when a 100-word post, unartfully packed with keywords and links, ranks anywhere near Google’s first-page search results.It’s not merely content tha...