Piers's Blog

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Services for Real Estate Pros - Evers & Co.
RECENT BLOG POSTS
I have always gotten great feedback when I do a shoot and the owners pets are in the shot. It comes from two sides. First the owner loves seeing their most favorite animal having its picture take and then for the world to see them on the fact sheets and web. The situation reinforces your relation...
06/16/2008
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This is one that is simply, easy, doesn't take much time and makes a big difference. Just get the stuff off the fridge. Remove all magnets, stickers, calendars, business cards and yes, the kid's masterpiece. Also remove the debris off the top. This is a good time to get rid of the other agents' c...
06/13/2008
This is an easy one that is often forgotten. Remember to ask the person at the desk what extra amenities the building offers as the client (seller) does not always know or just did not think to mention them. Look for the gym, pool, roof deck, sitting room, laundry room, grocery store or library....
06/12/2008
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Here is a piece of technology I had not seen before. This is an old call box for the two apartments of this town-house in on Irving Street, Columbia Heights, DC. This came originally with the home per the owner selling the home, built around 1913. This one had two tubes to talk into, running to t...
06/11/2008
This comes down to Time, Quality, Dollars. Time:    Learn a multi-flash system to use while shooting or           At shoot time -  pull light out, set up and then tear them down just to put them back in storage after you shoot or            Take 2-3 hours(average home) to get a pro to shoot with ...
06/11/2008
In this market properties need every advantage they can get. Having a floor plan is one of those advantages. It helps enhance the visual emotion of the home, allowing a buyer to fantasize about how their furniture will look and what upgrades they might do to the home. It's just another tool inclu...
06/09/2008
Think outside of the normal angles of shooting. I have found shooting out of windows on the upper floors or roof of a home to be a great asset to seeing large plots of land. The two pics I have enclosed were part of the whole of the yard shots I used on the fact sheet and web. They show a better ...
06/06/2008
Have you ever wondered why the photos you take come out yellow?  This yellow comes from the ambient light given off by light bulbs.  There are ways to fix this. First increase your ASA or ISO on your camera to 800-1000. This raises the light sensitivity of the camera allowing for a faster exposur...
06/05/2008
Since I was a child my mother always told me to put the toilet seat down. For good reason, it is not attractive. Even for the cleanest of toilets. This lesson should carry over to our real estate photography and open houses. I also believe that the furry cover and rug should be removed as well. M...
06/04/2008
I try to clean rooms of clutter before I shoot.  Here is a shoot I did today.  I took about 8 minutes to go through the room and do what was needed to make a much more appealing shot. Here is some stuff I do to go that extra mile; remove all stuff off the fridge and range, hide all wires, remove ...
06/03/2008
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PiersLamb

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This blog is of my day to day experience as Art Director of Evers & Co. Real Estate located in Washington, DC. The topics are dealing with photography, design & marketing, including insight through my many years in the design field.