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One of my families all time favorite movies is "A Knight's Tale" with Heath Ledger.  It's a story about a young kid whose peasant father sends him off with a Knight, to serve as a squire.  His father tell him that he's done all he can for him now.  The boys needs to watch and learn from this knig...
09/06/2011
Right now I believe we are riding a real estate wave, with interest rates now at 4.2% on a 30yr fix.  For many agents, the party is quickly coming to an end now now that the summer rush is over.  This weekend I received two reports indicating the Housing Market continues to shrink and will only t...
08/29/2011
I do a lot of education related to technology and social media and am therefore often asked, "What are your favorite iPhone apps for real estate.  My answer is simple "The ones that save me time and make me money!"  Facebook and LinkedIn are a given and I'm particulary fond of LinkedIn's latest u...
08/23/2011
Box!! Who me? I'm not inside the box, or am I? While visiting a real estate brokerage a successful realtor yelled out, "If we're going to be successful we have to get outside the box". Later the same day a good friend of mine said, "Max, doing the same ol' thing over and over again is insanity. I...
08/18/2011
Upon returning home from work last week I was greeted by my glowing 8-yr old son, "Dad, I just got the best haircut ever".  Mom took him to Sports Clips and as it was his first time in they gave him a free "MVP Haircut".  He talked about it all night and giggled every time he described the massag...
08/04/2011
Three years ago I’m sitting at a bar at a tradeshow having a diet coke.  Sitting next to me was a very well dressed woman in her early thirties.  I introduced myself, she did the same, and we started some small talk related to the show itself, attendees, and our background.  It turns out that we ...
07/26/2011
The #1 complaint I hear from real estate agents regarding social networking is that it takes too much time.  Oh there are plenty of reasons be sceptical of social networking, especially when it's viewed from the perspective that it's Facebook driven.  After all, whose client cares where they ate ...
07/22/2011
With risk that I'll get into trouble with my non-Cowboy loving friends, who can argue that the Dallas Cowboys of the 90's is not a dynasty team?  Under the leadership of Hall of Fame Coach Jimmy Johnson, the Dalls Cowboys racked up 3 Super Bowls trophies. When Jimmy Johnson arrived in Dallas as h...
07/15/2011
Are real estate professionals sales people? The answer is heck yes, well at least the million dollar realtors are. While interviewing sales candidates I often would ask the question in the interview "what's the first thing that comes to mind when I say salesman?" It is almost frightening how ofte...
07/05/2011
Several years ago my wife and I decided it was time to upsize our home.  Our family had grown from newlyweds and no children to a family of four with more kids on the way.  Our three bedroom home, though cute as can be, just wasn't going to cut it anymore. We found a realtor who we exhausted with...
06/24/2011
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Max VanNatter

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Max's thoughts on sales, marketing, and strategy for the real estate professional.