I can't think of any other circumstance when a homeowner would open the doors to their house and say come on in to whoever walks in off of the street. I know some agents depend on open houses in their marketing campaign, but it is my opinion, they aren't a safe way to do business. Real estate ag
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02/25/2008
Marketing real estate is not just simply putting a house on the multiple listing service. A lot of preparation and thought often precedes a stellar presentation. Great agents don't just take photos and post them haphazardly on the web. Great agents take their time to get a home staged right bef
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02/25/2008
It's important to keep up on your real estate reading in this market. This month's issue of real estate's most prolific magazine should provide some chicken soup for the weary soul. The article on Dave Liniger's favorite tequila is especially enlightening and uplifting. I passed out before
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02/03/2008
It was amazing how the public responded to our first single, "I Want to Sell Your House". I really thought at that point my concept of the real estate team/recording artist would take off. As you can probably tell (far left), my head was getting just a little bigger than the other guys on my team
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02/02/2008
All virtual tours are not created equally. When you are choosing your listing agent, make sure that you take the opportunity to really preview some of their on-line listing presentations. It's important to remember that widely distributed, quality photos of well-staged properties are critical to
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02/02/2008
There are a lot of agents that are getting caught up in the interpretation of the NAR slogan, "It's A Great Time to Buy". Some agents believe that this amounts to false advertising and that it insults the public's intelligence. What's the truth?Three years ago before the bubble burst, was it a gr
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02/01/2008