RECENT BLOG POSTS
There is a dream house raffle being held in San Diego to benefit the Ronald McDonald House Charities.  The winner of the raffle can choose between the $1.9 million house and $1.6 million cash.  There are other prizes available as well and the tickets are $150 each.  The drawing will be held on Ju...
03/24/2009
A friend of mine needed pricing advice.  Here's what she gave me.  Without knowing anything else, what would you tell her?  The opinions that differ from mine are encouraged to comment the most.  -Jon   Client: So here's what I found. Things that I mention are features my condo does NOT have. The...
03/19/2009
This is an email excerpt from a message to one of my clients today.  The client appreciated the information, so I thought it would be good to share.   Are home prices still dropping in San Diego?Yes.  There was a slight increase in prices in certain pockets of San Diego in February, but it is not...
03/18/2009
Statistics don't lie.   Your clients need to understand numbers.  They are inundated with media messages that may or may not represent the entire ststistical story accurately.  It's your job to be sure they have good information so you can guide them through the buying and selling processes.   A ...
03/13/2009
WARNING: This is high-tech stuff.  If you don't have a plan to implement these strategies, you might as well leave the business and go find a "regular" job.  Technology rules our lives and you need to master these strategies in order to compete in today's challenging market.   Look at what all th...
03/10/2009
Mangled Mortgage gives a complete explanation of all the different outcomes to a mortgage default situation.   Our entire market is full of foreclosures and short sales right now (over 2/3 of our inventory).  Many of them have been put "on hold" while the lenders talk to the consumers to see who ...
02/23/2009
Top reasons to buy real estate in 2009:   1.  Interest rates are low.  Low interest rates mean your dollars have more purchasing power and you can afford a bigger mortgage. 2.  There are plenty of choices.  Because there are many homes on the market, buyers have more choices. 3.  Negotiations fav...
02/23/2009
There are many agents claiming to be "short sale specialists" right now.  Here's a list of questions to ask your agent to see if they have the necessary experience to get the job done.   There are no right or wrong answers here.  The questions are designed to give you a good idea of who you're ta...
12/18/2008
The current stats tell us that 10% of mortgages are in currently in default.  What is often overlooked is the number of housing units in the US that don't have any debt attached to them at all.  About one-third of the homes in the US don't have a mortgage, otherwise known as "free and clear." 65%...
12/08/2008
We're in the midst of the second California Gold Rush.   People who have always wanted to move to California but have not been able to afford it are arriving in droves.  Californians who were forced to leave over the past few years due to affordability are returning in droves.   Housing affordabi...
11/22/2008
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Jon Sterling

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Agent Finder (www.agentfindr.com) matches consumers with real estate professionals using some nifty technology.