I don't understand why some home stagers give their knowledge away for free. Why would a professional home stager offer a free home staging consultation? Why would home owners and real estate agents value your knowledge if you don't? Isn't your expertise worth anything? I've heard that some home
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04/12/2011
Here's the perspective of a very experienced real estate agent, Patricia Kennedy, regarding home staging. As Pat points out, neither vacant or occupied un-staged homes show as well as a staged home. She has motivated buyers, but they are having a hard time falling in love with a house. You r
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03/29/2011
Here's an important home staging tip: Don't make home buyers guess if their furniture will fit in your home. Its very difficult to judge the how much furniture will fit in an empty room. Empty rooms look smaller than rooms that have a few pieces of well-chosen furniture. The furniture gives the r
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03/19/2011
In January I was hired by Pasadena homeowners for a home staging consultation. They knew their home had "good bones", but they also recognized that a house with "good bones" that doesn't look super sharp is not going to sell quickly or anywhere near their target price. Kitchens are one of the mos
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03/14/2011
Think I'm only a home stager? Think again...I'm also a source of referrals & listings. Many professional home stagers are - especially the home stagers that are good at marketing their services to consumers. I first wrote about this in April 2010 Think I'm Only A Home Stager? I'm Also A Source Of
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02/27/2011
Is your home stager insured? Not all home stagers are created equal and not all home stagers carry home staging liability insurance. Whether you are staging a vacant home, staging an occupied home, staging a model home, or staging a real estate investment property, hiring someone who is properly
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01/11/2011
Home Staging Inventory Management with My Darby™. This past week I signed up to use My Darby inventory management software to manage my very extensive stock of home staging accessories, artwork, linens, throw pillows and silk plants. I had been using iMagic for a number of years, but iMagic did n
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01/08/2011
If you want to sell your home in the coming year, there's no time like the present to follow through with these 7 home selling New Year resolutions. 7 New Year resolutions to help sell your home: Hire a home inspector for a pre-sale home inspection. Why? A thorough inspection of your home by a bu
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01/03/2011
Home buyers in the Los Angeles real estate market want a house that is move in ready. Home buyers don't want an allowance to repair the roof, replace the carpet or repaint. Allowances are for teenagers. They want a well priced home, in a decent location, that they can move right in to without sp
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12/17/2010
Google Docs is a great way to add a free contact form or a "sign up for our newsletter" capture form on your home staging website. Some email services like Constant Contact have an email sign up widget that you can add to your site (also free if you are a subscriber to their sevice), but Google
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12/11/2010
