Mark Given's (markgiven) Blog

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Education & Training - Mark Given Seminars, LLC - Senior CRS Instructor
RECENT BLOG POSTS
Marketing can be expensive and in today's economic conditions, we need to be reminded of what works without spending alot of money. In fact, many have realized that they can spend themselves right out of business. And yet, now is NOT the time to stop marketing. In Seth Godin's book, "Small Is The...
01/30/2009
Determine Your Niche! It really didn't take me long in the business to realize that if I got focused on specializing in some specific area, a niche, rather than generalizing, that I could be more successful. And it doesn't matter the size or location of your market. It's really hard to try to be ...
01/18/2009
Long term success is built on the concept of Advocacy, not just a relationship. In the book by Richard Cross and Janet Smith entitled "The Five Degrees of Customer Bonding", the authors reflect on what it really takes to keep those customers always coming back. The highest degree of association i...
01/08/2009
Recently I spoke with hundreds of agents from NY, NJ, and PA at the Triple Play convention in Atlantic City. Just thought I'd share one of my topics in a 9 part series. Here's the first one! #1 - Establish a business plan and write it down The biggest error I have observed in professionals across...
12/29/2008
I'm preparing to have a wonderful Christmas Eve dinner with my family and was reflecting on this time of year and what it means to me. I was reminded of a book I once read by Ken Blanchard and S Truett Cathy entitled "The Generosity Factor". Ken reflected on this very thought. And he said: We all...
12/24/2008
"The service we render to others is really the rent we pay for our room on this earth." Now is the time of year that we tend to be more giving, but the true worth of a man is determined 365 days a year. I recently read the book "How full is your bucket" by Tom Rath. It will likely help you, as it...
12/22/2008
"What you leave behind is not what is engraved in stone mountains, but what is woven in the lives of others." I can't help but be reminded of the blessings we enjoy in our lives. We live in a time of abundance and a country that represents freedom and comfort. Of course, the media tends to celebr...
12/19/2008
They may forget what you said, but they will never forget the way you made them feel! It's been my experience that when you get into someones heart, they open up to a new world of possibilities. In fact, it's great to show how smart we are, but we humans respond better when it just feels right. M...
12/18/2008
"Imagination is everything. It is the preview of life's coming attractions." Albert Einstein I just returned from seeing "Twilight" with my 14 year old daughter and it didn't suck. In fact, the movie reminded me of how amazing we can be if we use our imagination to create magnificent work. Some m...
12/16/2008
Albert Schweitzer, the noted theologian and physician, declared: “I don’t know what your destiny will be, but one thing I know: the only ones among you who will be really happy are those who have sought and found how to serve.” When I read those words, I'm reminded how important we are to the wor...
12/13/2008
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Mark Given

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