RECENT BLOG POSTS
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Too many things on your plate? Struggling with bits of scrap paper, notes drawn on napkins and reminders haphazardly loaded into your phone? With Evernote, you can do away with all of that. Basic Evernote service is free, and premium service is just $45 per year, or $5 per month. As a real estate...
01/15/2013
Most consumers have a love-hate relationship with Twitter. They love the immediacy Twitter affords but are quickly annoyed when someone clogs their feed with spam-like tweets. When used effectively, Twitter can be a powerful communication and brand-building tool for real estate agents. On the fli...
01/23/2012
QR Codes are great, but if you have a lot of listings, it can get a bit confusing. Here's an idea that should help. Why not create one QR code that directs your visitors to a webpage that showcases all of your listings? If you have a page on your website called "My Listings", you can easily crea...
03/09/2011
With an estimated user base of over 500 million people, the power of Facebook as a marketing tool cannot be ignored. Businesses throughout the world are utilizing Facebook to connect and interact with their clients and prospects, and real estate professionals are doing the same. Properties Onlin...
01/12/2011
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Hello Fellow ActiveRainers! I need some feedback on a new feature that we are releasing shortly. I know a lot of agents who are looking for affordable ways to create videos and post them on You Tube or their blog. Is this something that you or your sellers would find helpful? Please let me know w...
12/02/2010
For many years Real Estate agents have struggled to create professional, engaging videos for their listings. The expense of having a professional video shot has always been cost prohibitive and the quality for most do-it-yourselfers usually leaves something to be desired. Virtuets seeks to solve...
11/23/2010
Once you have an agent website, you should make sure it's optimized for search engines. But Search Engine Optimization (SEO) is a long-term effort to get your site to the top of the search results. It can take months until your efforts pay off and requires constant monitoring and tweaking. In the...
10/26/2010
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Listing syndication makes a lot of sense for agents. You obviously want your listings to reach as wide an audience as possible, and placing the listing on your site and social media accounts and in the local newspaper, while definitely useful, will likely not reach a huge audience. Benefits of Li...
10/12/2010
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“If it were possible to redirect the time and effort poured into antispam and antimalware code over the last 10 years, we'd already have colonies on Mars and probably a new form of renewable energy.” (InfoWorld). We have to agree! Spam now accounts for between 95-98 percent of all email and is no...
10/05/2010
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So why does craigslist drive the most traffic? The short answer: Because of its huge volume of traffic! Craigslist is a fascinating Internet phenomenon. It reminds us of Facebook: a site that started small, based on a simple, localized idea, but then ballooned into a huge site that everyone wants...
10/04/2010