TC Marketing Tips!

I’m sure you can all agree with me that when ads from the large cable TV providers come on TV offering new customers better rates than what you are paying, you want to scream.  It’s insulting really.  That’s why so many people have no problem dropping one company and switching to another on a reg...

We all know the basic details to include on your business card. Name, Title Company Name Best Phone Fax or E-Fax Email Website Company Logo Address (if you need to) Yeah, yeah, yeah…That’s not what this post is about.  I want to help make your business cards a little more memorable and useful to ...

That’s right, when you own a business you NEED TO BE A SHOW OFF! You always have to be putting your best foot forward whether you are dealing with suppliers, clients, or potential clients.  This means your presentation matters.  Everything from your apparel to your print material. In writing this...

I cannot stress enough the importance of tracking the sources of your new leads.  If I were to put a dollar sign on the value of this data, you would probably choke on your lunch right now.  Knowing the who, what, when, where and why behind consumer behavior is the most important element to any b...

The best way to set your marketing efforts up for success…PLAN!  A calendar of marketing events, next to reviewing your budget from the prior year, is one of the essential first steps to a successful year of marketing.  Those who set goals, write them down, and then review them are ultimately mor...

If you are a regular reader of our blog, then you’ve probably already thought about what you want your business to accomplish in 2012 (maybe you even wrote it down!).  This is great!  Now, we really need to get specific about it, and definitely write it down! Your goals need to be attainable, yet...

Looking back on 2011, I’m sure we are all reminded of the goals we meant to accomplish last year.  Instead of letting this deter you for 2012, let it inspire you! Some things that may have been on your goal sheet: • Consistent marketing plan • Building a presence on social media sites • Create mo...

As as business owner, at some point or another, you are going to need to write an ad. Whether it is for your own business, or in a REALTORS situation, a new listing they need to market. Below are some tips on how to improve your ads and descriptions so as to generate more interest and more leads...

Just because you get a listing, put it in the MLS and advertise it in a real estate book doesn't mean you're 'marketing' the property. Instead, every time you get a new listing, I want you to think of it like you're starting a new company. 1. Analyze what type of property you have. What's the bes...

This post was inspired by another blog post I received this morning: http://www.kimwoodbridge.com/just-a-quick-question/.  It raises a VERY important topic.  How much of your time do you spend working for free? I know I get emails all the time filled with the so-called 'quick question'.  The real...