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The Real Estate Tomato is a destination for real estate news, emarketing, internet insight, services and products. Our mission is to provide Realtors with the news, knowledge, service and technology to make them more successful.
RECENT BLOG POSTS
We know that we are not officially being judged yet by the audience, nor the judges, but I feel that it is important to begin documenting Jackie Colson-Miller's progress. Below is a breakdown of some of the formula we have used getting Jackie's Real Estate Sizzle prepared here during Pre-Season, ...
03/26/2007
This is a piece submitted to the Real Estate Tomato by Jonathan Greene of www.RealOpinionated.com  The Art Of Warby Jonathan Greene Jim once wrote a post about how your blog is an Army, which got me thinking. If blogs are comparable to armies, and posts to soldiers, then the time-tested rules of...
03/26/2007
The Obvious:The most effective way to overcome objections is to handle them before they become a hurdle in the sales process. The new agent routinely looks for the solution to providing the right answers to their clients' concerns.  The questions they ask, the fears they present, the roadblocks ...
03/21/2007
I've been trying to hold back Jackie Colson-Miller from an official launch for a week now... and it's like trying to keep a raging bull in a chute.She is so raring to go, it's dangerous.Active Rain’s Jonathan Washburn set the rules that we're in "pre-season" through April 9th, but we see no reas...
03/19/2007
"With Great Power There Must Also Come Great Responsibility!"- Stan Lee, Creator of SpidermanAs Google has become a household name (and a verb), a certain amount of faith has followed that recognition.  We all now seem to have a certain level of trust in the results that Google provides, regardl...
03/16/2007
Writing the same topic from different angles can help pin down your audience and your subject.-As the long tail effect has taught us, broad, rich  and on-topic content will attract the audience you are aiming for.So you've beefed up your blogging efforts; pumping out relevant content, regularly.Y...
03/15/2007
Now that Realtor Magazine recognizes that real estate blogs are worth visiting, it seems we can all lower our “freak flags” and breathe a sigh of relief; we’re on the map.  Now let’s take it by storm.  This year’s Inman Connect in San Francisco has included a special two day event called the Blo...
03/12/2007
Yesterday, Teresa Boardman and I were invited by Jessica Swesey of Inman to participate in a sort of "meeting of the minds" for real estate bloggers.  17 of the 'elite' met on a teleconference call to discuss what topics we should all consider for discussion when we all meet again, in person, at...
03/08/2007
The biggest challenge for a new blogger is readership, not visitorship.  Most who have the fervor to embrace the blog as a real estate marketing tool have no problem developing the content.  Dropping a post on ActiveRain or Digg will generate an instant audience.  It’s enticing that audience to ...
03/06/2007
Our resident twenty-something, distracted by something he stumbled across online, looks to paint the picture for what Realtors’ future clients are bound to ‘look’ like.  The message is clear, this maturing generation of First Time Home Buyer’s is not enticed by the “Old School.” Beam Me Up, Jimmy...
03/02/2007
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