Jim Lord's (jimlordaz) Blog

Follow me
By
Real Estate Agent - DeLex Realty
RECENT BLOG POSTS
Everything was deemed impossible, until we did it. Guglielmo Marconi was an Italian inventor who is responsible for creating the wireless radio. Without the invention of Marconi or Tesla before him, wireless anything would still remain impossible. When Marconi first mentioned the idea of a wirele...
03/07/2017
1 Comments
Ever wonder what breakfast costs to make?A breakfast consisting of two eggs, 2 slices of toast, hash-browns, 8 ounces of OJ, a cup of Coffee and a Banana in today's market has a total cost of $2.29 to make at home.ImagineIf no one had invested into farm equipment, distribution networks and grocer...
03/07/2017
6 Comments
Why use Facebook to market:Unlike most of the other avenues of marketing, Facebook allows you to really target your audience, this can be especially helpful when working with a limited budget. Facebook allows you to directly market to those looking for a home or a host of other demographics you c...
03/05/2017
Multiple MailingsWith each of my listings I mail postcards announcing the new listing, announcing at least two open houses, a post card when under contract and finally a post card with final closing data after it has become public. I own software that can predict those in an area likely to move, ...
03/05/2017
I believe an open house is a showcase for the property. You are putting the property on "show" like an item in a store. Music, scents and most importantly proper lighting can make or break an open house. For a few dollars you can match the lamp colors throughout a home. I recommend a Kelvin tempe...
03/04/2017
As everyone knows, since the dawn or retail, music has played in stores. As a commercial contractor, I can tell you that stores spend big money on sound systems and the reason is simple, it improves sales. Almost every large store purchases music from companies the specialize in music for retail....
03/04/2017
Recent studies have indicated that smells can make us reach for our wallet. It has long been an open house trick to bake cookies in a home, I like to take it a bit further. I have found several scented waxes that smell like vanilla and cinnamon which both scents have been confirmed by science to ...
03/03/2017
Recently a high school friend posted a video to Facebook of a listing he had acquired. He clearly had either his wife or someone shoot the video with a phone. While I do not know the details of his listing, I know he was being paid to market the home as a professional, as we all are.As many of yo...
03/01/2017
2 Comments
I market my listings and invest real money to ensure they sell quickly. I see this as a duty to my clients, on average I invest around $1,500 in marketing. Most recently I invested about $2,300 in a property which had been listed with another agent for 400+ days, without selling. I sold that prop...
03/01/2017
4 Comments
Anyone who knows me knows that I listen to business books while in my car. In an effort to make myself more productive, I began doing this several years ago. I am in my car so much and was wasting so much of my time.Of all the books I have listen to or read, one piece of advice in a book written ...
02/10/2017
Rainer
60,856

Jim Lord

Contact The Author