You have probably heard of a "landing page", but you may have asked yourself: What in the heck is a landing page and what is it for? In a nutshell, a landing page is the "holy grail", the real insider secret of selling any product on the internet. This includes selling YOU, your services, and yo
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03/07/2009
While all of the new Social Media is all the rage, a lot of Real Estate Agents are having a hard time getting a handle on how to use them as Tools to generate business. I'm going to try and give you a few hints... First of all, when it comes to the internet, generating leads, and producing new c
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03/06/2009
Here's another thing I cover in the Real Estate Rocket Fuel 6 hour course: How to turn Twitter into a TOOL that you can use rather than just a "noisy toy". First - there are several tools that exist to "harness" the power of Twitter. One of them allows you to search on a keyword like "house hunt
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03/06/2009
Here's a taste of what I covered in Wednesdays seminar at the Board of Realtors office.... You're on Facebook, you have friends, you have some converstations going, but so far, you aren't connecting with any buyers or sellers. In fact, facebook just seems like a bunch of "noise" with no real patt
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03/05/2009
I just wrapped up the SOLD OUT seminar at the Board office yesterday afternoon - Real Estate Marketing for the 21st Century...and Beyond. A quick run down of everything I covered: 1) How to Set up your own FREE Customizable Blog in 3 Clicks 2) How to add a lead capture form to your Blog 3) How
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03/04/2009
From Real Estate Success Institute in Birmingham, 1100 East Park Drive, Suite 104, 35235, 205-833-6325 One of Alabama's only 2 week 60 hour real Estate Pre-license classes starts on July 7th, 2008. This is the perfect opportunity to get potential new sales associates licensed quick! We have som
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06/29/2008
A bank or mortgage company forecloses on a property. After a few months of legal hassles, the lender finally gets clear title to the property and hires a local real estate agent. Of course, the lender, at this point, wants to try and recover almost all of the money lent on the property. 6 month
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06/29/2008
I was surfing some city forums this morning and ran across a few posts by an unhappy consumer. Here is the post - unedited: "I have been talking with a friend who has had a house for sale for over a year. She is using a company from the next town (13 miles away) since that company doesn't have a
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06/25/2008
I appreciate the supportive comments. Maybe we, as a group, have some hope. Maybe we can become the HELPING professionals that we think we should be portrayed as. If enough of us change the way we communicate, it WILL make a difference. Now I want you to think and think hard.... Question: Whe
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06/17/2008
Note to readers: this is NOT a warm and fuzzy feel good article about how to make more money or get more prospects. Rather, it is about a subject that we all fall short on and need to improve. First, let me pose a few questions: Why does the media look down on Realtors and agents? Why does Ho
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06/17/2008
