Hans Guth's (hguth) Blog

Wow - it's been awhile since I posted a blog entry.  Since my last post we added a new member to our family - now 2 1/2... whew.  Wow where does the time go.  Well - technology has of course moved on with new companies, new products, new shiny objects to lure our attention.  But on closer inspect...

There are some things that I have learned while focusing on technology marketing and real estate.  I don't profess to know everything about the real estate industry although I did hold a license for a year and in that year learned that it's not the profession for me.  Why I got my license in the ...

If you are an agent that is trying to get more traffic to your website you most likely are working hard to improve your search engine optimization (SEO) and/or you are working with Adwords or Overture pay-per-click campaigns.Having been in this business for over 7 years now I have a fairly length...

Something I felt like writing about tonight is the subject of "marketing money".  Real estate is such a fascinating profession.  There really is nothing else like it out there where you have every walk of life - from Susie Homemaker to former corporate executives.  When you think of lawyers, doct...

Many of you probably are already in the know that Realtor.com is still the 900 pound gorilla in the marketplace.  Yes sites like Trulia, Zillow and even the national ad campaign started by Dave Liniger from RE/MAX has his sight - Remax.com - in third position.  But everyone pales in comparison to...

All right - let's blog.  What's the real value of blogging as a real estate professional?  Can you honestly tell me that buyers are out there reading blogs when they are ready to select a realtor?  It may be occurring but it sure isn't happening on a scale that would cause me as a realtor to be c...