Glenn's Thoughts...

Follow me
By
Real Estate Broker/Owner - Lake Homes Realty
Various thoughts about real estate, business, effective communication, sales, and marketing.

ARCHIVED BLOG POSTS

2009 

In building your business, it is not about who you know... it is about who knows you! And by "knows you," I don't mean your name.  (I hope your marketing plan is more than just "get my name out there.") I'm talking about who knows you to the point they understand, and can repeat, your: Success In...
01/31/2009
Quotes are often great ways to encapsulate an idea, a goal, a topic or even a discussion.  Here are some that I think are particularly timely as I look at our businesses and the economy... We will either find a way or make one.                             Attributed to                            ...
01/26/2009
In business and in life, do you set specific goals?  You know there are lots of benefits of never setting goals.  Here are a few: You never miss a goal You are never late You never need excuses for missing goals Your best effort of the moment will be always be enough You can change your prioritie...
01/24/2009
In her blog, Janet Guilbalt wrote about "Inquiring Minds Want to Know: Why Do Realtors Trash Marketing from Mortgage Brokers?"  Janet's post was in response to another interesting post by Jennifer Allan, "How Can a Lender Earn My Business?"  In particular, Janet asked a great, really interesting ...
01/18/2009
Memorable?   Actionable?   Immediate? Does your marketing material meet these three important tests?  If not, I hope you not surprised when your material generates little action or response. In my post, Does your marketing material FAIL... and you don't even know it?  I mentioned this sign for s...
01/14/2009
When buying something, did you ever work with someone in sales that made you miserable?  Or you saw how hard they made something that could have been much easier? Now, step back.  Do your clients ever think the same about you?  Discuss it openly with yourself and BE HONEST, particularly about fau...
01/11/2009
Do your advertisements and other marketing material work.. and by that I mean, does it produce real results?   Two simple tests for this: 1) Do you get measurable, actionable responses? or 2) Are they memorable to people you don't know? First off, forget what your friends and families say about y...
01/07/2009
Rainmaker
123,189

Glenn S. Phillips

CEO, Lake Homes Realty / LakeHomes.com
local_phone1-866-LakeHomes
local_phone(205) 985-2991
Contact The Author