RECENT BLOG POSTS
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There are three problems with taking the one stop shop approach with your website. First, your information on anything other than your local real estate market is going to be weak relative to professionals’ sites who do this work on a daily basis. Second, you may confuse Google about how to cl...
10/31/2011
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The seemingly obvious solution to getting lost in the Craig’s List real estate ad shuffle is posting your ads multiple times to the site. San Francisco has always been a bastion for left of centre political thinking, and Craig’s List, having originated in San Francisco, has many democratic/socia...
10/30/2011
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Change Your Ad Wording When Renewing – one of the things search engines really like is web pages that are updated regularly. This indicates to them that the page has fresh new information on a regular basis and is therefore most likely part of a superior site to one whose pages’ content change r...
10/29/2011
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Renew Your Soon To Be Expired Ads – with both Craig’s List and Kijiji your ads will eventually expire and get removed from these sites unless you stop this from happening. With Craig’s List your ads will last either 7 days or 45 days, depending on what city you’re posting in. The busiest sites ...
10/29/2011
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It's Facebook Friday again and I have a great list of newbies to Facebook for you to help. I really enjoy helping others get there because it was equally hard for me at first. So please show them some love and like their pages and tell them you came from Active Rain and Gabrielle Jeans recommende...
10/28/2011
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Today, because of the internet and technology, more people are trying to sell their own homes than ever before. There are enough people trying the FSBO route nowadays that you could focus exclusively on wooing FSBOs and have a thriving business. So it’s important you understand how to engage FS...
10/27/2011
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I have had real estate agents ask me several times how to build rapport with clients to break the ice and establish a good conversation. My answer to this question is what I will list below in this blog post. Rapport is a relationship marked by harmony, conformity and accord and based on this def...
10/26/2011
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Here are more ways you can become the recognized expert in your farm neighborhood:Demographics: do the research necessary to become an expert on the types of people in the neighborhood. You’ll want to know the people’s age, ethnicity, race, marital status, income, education, languages spoken, and...
10/24/2011
Content matters. It’s important to remember that no matter what your subject matter is, your content has the potential to reach a large audience and help you build your business beyond the SEO benefits. Website content, articles and blog posts are ways to connect your services to relevant, inte...
10/21/2011
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The biggest problem is techies tend to be poor business people. For every 10 would-be tech entrepreneurs, you’d be lucky to find one with a sustainable business model and a decent business suit. All too often with techies it’s a matter of “technology for technology’s sake”. In other words, the te...
10/21/2011