After spending last week in San Fransisco I have to say that this was both a very intense and incredibly informative event. Inman News‘ conference was great. I would invite any one who is serious about leveraging technology to put this event on their schedule. There was a ton of information and m
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07/21/2010
Successful marketing means one thing and one thing only, the consumer was compelled to take action. That will happen in one of three ways, in person, via phone or via the internet. What happens after an anonymous web shopper has found information compelling enough to justify connecting or simply
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07/21/2010
This statement was made on a call I was on and at first I agreed. Something did not ring right though... Here are my thoughts and I would love to hear yours. No doubt this economy is impacting all of us in some way and it is safe to say that many are now looking at change as a necessary evil. It
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02/14/2010
I am always amazed by the number of posts and articles about the web, social media, pay per click campaigns etc... I am also often time wondering how much time and money is being invested there and what is the ROI? As I have had numerous conversations with agents and brokers we always agree that
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12/15/2009
By joining forces and working as a group real estate agents can help grow their business faster. We commonly think about real estate agents to be able to do it all on their own and while this may be the choice of many agents to try but I believe that working as a team is more effective. Imagine t
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12/07/2009
What could happen if there was a way for an online visitor to ask a question and get someone to answer within a few seconds? Simply put, your odds of capturing more buyers would go up, dramatically up! So here is a possible answer, in my view the only answer. You need to offer a way for visitor
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12/02/2009
November 19th, By Frederic Guitton Would you ever enter a store with its lights off? Let's say you did... Would you by anything? Sounds like a silly idea to rent a space then create a concept and a store to sell a specific merchandise but never turn the lights on, doesn't it? Here is the point, t
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11/19/2009
By Frederic Guitton, November 12th 2009 As we all know the shift of prospective home buyers' behavior has been dramatic over the past 13 years. With an estimated 88% of them shopping online for their next home we know where they go to shop for their next home. Imagine if we knew which avenue peop
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11/12/2009
As we all know the shift of prospective home buyers' behavior has been dramatic over the past 13 years. With an estimated 88% of them shopping online for their next home we know where they are and where they go to shop for their next home. Imagine if we knew which avenue people walked on to shop
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11/08/2009
90% of homebuyers start search online 60% to 70% of buyer do business with the first agent they make contact with You may not know that hundreds of visitors to your website are leaving without contacting you. THE SOLUTION? BE FIRST! With activSalesAgent your website will engage visitors into
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07/13/2009
