Frederic's Blog: It's Personal!

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Mortgage and Lending - HomeBridge Financial Services - NMLS# 298562
A simple perspective on what being a Personal Mortgage Advisor in today's market. The mortgage industry has allowed itself to become largely commoditized and the need for the utmost professionalism has never been greater.
RECENT BLOG POSTS
  We all know that loosing weight is some version of moving more and eating less. When it comes to selling more home it comes down to connecting with more prospects and converting them into closed sales. Closing is tough but it seems that getting in conversation with more qualified prospects is ...
03/18/2011
activSalesAgent, the premier provider of live chat service for the real estate industries has recently expanded it service hours to 15 hours per day of coverage. activSalesAgent clients now benefit from having a live agent online from 9am to midnight EST from Monday through Friday. activSalesAgen...
03/14/2011
Once thing we all know for sure is that we don't know when the next buyer will drive by the home you are currently marketing. Open houses are still an effective way to connect with prospective buyers and holding open houses M-F through Friday from 9 am to midnight EST is now possible without drvi...
02/18/2011
I am tired of the social awkwardness around wishing people a Merry Christmas. I would understand the concern if you were telling them to go screw themselves but that is not what wishing a Merry Christmas is. Merry Christmas is a national Holiday. We wish people Happy Easter without a second thoug...
12/24/2010
They argue about the right price to list is They judge your marketing strategy They negotiate your commission (your value...) They meet with you prepared with all the Zillow reports They tell you what offer is good or not THAT'S BECAUSE WE LET THEM BELIEVE SO! TRUE PROFESSIONALS DON'T MAKE THAT ...
12/22/2010
In 2011 you are going to have to get up in the morning, shower and get your butt to work... Shocker! Ideas will come and go but it will always come down, as it does every single year, to getting in conversation with more prospective buyers and sellers! The sun will rise, will set and the world w...
12/16/2010
  As live chat is becoming a more commonly used marketing strategy each day those who use it are gaining a significant competitive advantage. The currently accepted online marketing model for real estate is not based on what is best but based on what was possible. A natural barrier has existed fo...
12/14/2010
When it comes to selling homes in this market gambling seems like a really bad idea in my opinion. Unfortunately, based on perceived limitations of the internet, we see thousands of websites that are built on that premise. Gambling is playing odds and stats, it is basically taking a shot in the d...
12/13/2010
The Internet is today’s best way to reach out to a large audience. Even though we get in front of many people it seems like we are not reaching far enough in our online marketing approaches. How can we create a new online experience? What could an open house online look like? With today’s technol...
12/11/2010
This is a great post about a very relevant risk. Too many people think that because an image is on the internet it is free to use it. It is not and using pictures without paying can expose you to a big liability! Where to Find Copyright Free Images. By Lisa Hill, "THE SMART CHOICE!" Adding Great ...
12/10/2010
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Frederic Guitton

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