Listen to Lesson 1 of 10 and begin to understand how to create a powerful postcard marketing campaign that will engage your customers and boost your results. PODCAST
03/03/2008
How can a little 5.5”x 4.25”piece of paper bring you money? Hard to believe but it is true. There are so many gadgets and flashy web ideas out there to spend money on that we forget about something that is so simple and relates to people. Think about it. We all grew up just receiving mail from th
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03/03/2008
What the heck is a PURL? It’s simply a Personalized web-site (URL) that is customized to the person visiting the web site. It is often used with to further increase results with Direct Mail campaigns. On the direct mail piece there would be a web-site listed that would encourage the recipient to
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03/03/2008
What are you going to read first? A full colour postcard with attractive photos and visible offersA plain envelope with an unmarked sender That’s the beauty of it, you know the answer to the question and it sells. You’ll get an incredible high readership just because it’s visible and in front of
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03/03/2008
