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Services for Real Estate Pros - Dynamic Page Solutions
DPS is a database driven technology company that focuses on creating search engine visibility for real estate agents. This is a place to learn about SEO, long tail keyword optimization and emerging real estate technologies
RECENT BLOG POSTS
We're working in a time where indexable listings -those that are visible and crawlable and therefore able to be included in the search engine result pages - are becoming more commonplace. Because of this trend, it's valuable as a listing agent to recognize the importance of optimizing the content...
04/12/2011
Connecting with consumers online is becoming more important everyday as people look to the web for answers, reviews and to purchase products (real estate is included in this category). Developing your skill set to engage customers online can result in a relationship and the all important real est...
04/04/2011
Most of you that are involved with real estate have heard about the importance of blogging and how, with relatively little effort, it can impact your business, yet so many postpone getting involved. I believe that this is because of the fear of the unknown (how to get started) or the fear of bein...
01/14/2011
Real estate agents that rely on their brokers and old marketing strategies are in jeopardy of losing valuable ground to new agents that are following emerging technological advances in the industry. This is due to either ignorance, lack of motivation or a foolish consistency in marketing habits t...
12/29/2010
Have you noticed how privacy issues relating to the internet are increasingly at the forefront of news releases and blog discussions lately? Most recently, Facebook’s launch of Instant Personalization is being challenged as too intrusive since this new feature automatically opts you into Partners...
05/03/2010
Hiding behind an advertised search-engine-friendly face is a technology that is "dumb." You don't see the "dumb" until you realize that search engine friendly means little more than having a content management system (CMS) with a user interface that allows you to optimize your site by making chan...
03/30/2010
It's been understood for several years now that blatant reciprocal linking in an effort to manipulate search engine rankings is a big no-no and will get real estate websites penalized harshly. I only bring this up because I am repeatedly asked by clients if I think it's a good idea to set up a li...
02/25/2010
Are you using your MLS database content as a strategy to compete for traffic on the Internet? Did you know that your typical IDX display is invisible to the search engines? This is because the listings are housed in an i-frame which the search engines cannot crawl. If they can't crawl the listing...
02/19/2010
Their driving you nuts but what can an individual real estate agent do to compete on the web for precious Internet visibility? Use a real estate technology wrapped around a one of a kind IDX solution that is algorithm smart. In a nutshell we are all about creating a HUGE fishing net that will dra...
01/14/2010
Okay, I know a lot of you can't see the correlation between Internet visibility and owning real estate but I see that they are both substantial investments taking both money and time. This idea came to me when I realized I needed to communicate a total shift in thinking about real estate websites...
01/08/2010
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DPS is a database driven technology company that focuses on creating search engine visibility for real estate agents. This is a place to learn about SEO, long tail keyword optimization and emerging real estate technologies.