by Darrell Backen

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Services for Real Estate Pros - Darrell Backen 1.855.216.6010

ARCHIVED BLOG POSTS

2010 

 BULLETIN BOARDS. The old bulletin board is very useful for providing cost effective advertising aimed at the local neighborhood. Make sure that you make your ad with detachable phone number tabs WITH YOUR AERATING NAME ON IT! So many people pick up a phone number tab and forget what the number w...
03/29/2010
LOCAL ARTS EVENTS. The local opera and ballet companies usually have fund raising events throughout the year where they ask local businesses to participate as sponsors donating their services as a prize in the raffle. You can offer your aerating services as a prize in exchange for advertising in ...
03/29/2010
CHURCH NEWSLETTER. You may be able to advertise in the local church's newsletter. You may also be able to trade your services for the advertising fee [many churches have large lawns that need aerating]. If you can leave a sign on the lawn when you are done it will be noticed by the congregants ov...
03/29/2010
LAWN SIGNS. These signs are a little different than the bigger plywood signs. They are meant to be left on the lawn until the homeowner decides to remove them. These signs are about 3" x 6" and are made of corrugated plastic. They stand up on the lawn by a little solid tube that slides in between...
03/27/2010
HOW TO MAKE YOUR OWN SIGNS! ...PLYWOOD SIGNS. These signs are very effective and last for years. When I finish a job, I always leave a small wooden sign on the lawn (unless the owner objects) fo a couple days afterwards.        People passing by notice the sign and then the little plugs on the la...
03/27/2010
CLIP ART. Finding out about these valuable of dollars over the years. Clip Art is a collection of standardized graphics that are designed to make flyers and ads quick and easy. Using this method will save you thousands of dollars, compared to if you had to hire an artist to custom draw the same g...
03/27/2010
  COMMUNITY PAPERS. I have always run a small ad in the local community paper during the season and it has always proved profitable. I find that if you are a little original in your ad copy you can draw dramatic results from a $50.00 ad. The first thing I do in designing an ad is to go to the pap...
03/27/2010
BUSINESS CARDS. I got fed up handing out my normal business cards as I knew that most of them would end up in the garbage. Most people wouldn't need my service but once or twice a year. Rarely do people tend to organize their collection of business cards all that well as a rule. When they finally...
03/27/2010
I happened to photocopy something that I had already written on. I noticed that the photocopy and the original ink [black] were practically identical! My problem was solved!  I could now write one well written letter of any length I chose, leaving spaces for the appropriate inserts and then photo...
03/27/2010
 every spring, two weeks before the aerating season starts. People hardly ever receive a personal letter anymore these days, so I know that 100% of my letters get read! I get up to 90% repeat business in this manner. I also get fantastic referrals as the customer is so surprised in receiving a ha...
03/27/2010
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Darrell Backen

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