RECENT BLOG POSTS
Do You Have The Passion, Persistence And Patience To Be A Successful Entrepreneur? I don't know when you decided that you wanted to become part of the real estate industry - whether as a mortgage broker, home stager, real estate agent, inspector, builder, contractor, interior decorator but I do ...
11/23/2012
She decluttered and depersonalized the property feels lifeless.. We all live in a world of aging baby boomers whicih means our parents (I"m a boomer myself) and their friends, are selling their homes and downsizing. Since women tend to outlive the men, many of my new clients are aging women who w...
11/22/2012
The Fortune Really Is In Your Follow Up! How is Yours Working for You? As a solopreneur business owner I know that sometimes there just does not seem like enough time in the day to get everything done. And since we should be spending about 60 – 80% on marketing and selling, how can we get it a...
11/21/2012
Make sure you highlight the best architectural features when selling… ‘The way you live in your home, is not the way you sell your house’ has been a PRES staging mantra for over 10 years now. We were staging this gorgeous heritage home in Vancouver and wanted to highlight the best architectural f...
11/20/2012
How To Provide a Recommnedation Report to Your Sellers As part of the PRES staging training course we provide students with over 25 templates that they can use to get started in their business. The Recommendation Report is one of them. I recently heard of a stager going in to provide recommendati...
11/19/2012
Be respectful to your sellers even if you get 'bruised ego'. So why wouldn't a seller want their property to look absoltuely the BEST it could look for the showings? It's all about the emotional attachment to 'the way things used to be.' The longer they have lived in their home, the harder it ca...
11/18/2012
Have you ever made a bed out of shower doors? PRES stagers have! Stagers always need to ‘think outside the box’ to create new ways of using furnishings that help us create the right look. For example during one of the PRES staging training classes we needed to create a guest bedroom downstairs. D...
11/16/2012
Advise Your Sellers to Start A Year Ahead For Selling! As a home stager I encounter many, many older home sellers who have lived in their homes for 25 or 30 years. It's agony for some of them to face the fact that they need to move and downsize, and in some cases it feels like the end of the worl...
11/16/2012
Attracting New Clients is Easy Peasy with Speaking Engagements! Over the past 10 years a great deal of my business has come from opportuniites for speaking engagements. It's one of my Top 3 Marketing Tactics for home stagers (and realtors) to use to attract new clients! I've done talks at librar...
11/15/2012
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The Power of ‘Giving’ in Business We all know the importance and role that we as business owners can play in giving to charities that need our support. For years now the PRES Staging Resource Centre has taken students into real clients' homes to stage them for selling or redesign them for living....
11/14/2012
Rainmaker
93,950
93,950
Dana Smithers
PRES Staging Training, Redesign Training & Busines
Real Estate Resources
Our blog posts are primarily written to provide education to new home stagers and share information with more seasoned professionals. We focus on marketing strategies and tactics because we know this is what is essential to growing any business.
We like to post the odd blog that might be controversial to some, and welcome opinions and open discussion from all Active Rain members and viewers.
We are all in a great industry and by keeping our standards professional and high - we become an essential service in the real estate marketing.