RECENT BLOG POSTS
Home Redesign Adds Personality to a Bland Home. Find out how... In the last PRES 5 day training course we had the opportunity to do a home makeover for a client who said her home was very bland, and seemed to lack personality. (A home makeover for living is all about bringing in the home owner's ...
11/15/2011
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Yes video is the new way to promote your business. If you go to Debb's site you will see some great videos she has done for her target market creating a great USP!Want to add some pizazz to your marketing, have fun and tap into your creative side? Consider fewer slide-shows and more cowbell. Vide...
11/15/2011
Good post! I wonder how many of the PRES home stagers go in and tell a seller what they need to do only to have their recommendations ignored. Time goes on no sale - new stager comes in and says exactly the same things as the first stager - seller does it - BINGO SALE!!!!Buyer and sellers both ha...
11/10/2011
Great post and so true for PRES home stagers and all other professional home stagers. Our reputation is key to our success; and how we handle the challenges is paramount to our continued success.Your Reputation is Only as Good as The WORST Thing You’ve Ever Done Yes, let me repeat that...Your...
11/10/2011
Do you have the passion, persistence and patience needed to be a successful home staging entrepreneur? I don't know when you decided that you wanted to become a home staging entrepreneur or why you did but I do know that the 'life of an entrepreneur' is not necessarily an easy, steady climb to ...
11/10/2011
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Absolutely true. This is an excerpt from my ezine about this topic: Determining the profile of your IDEAL CLIENT is going to create MARKETING MAGIC so you attract more clients… By now you know how important it is that you have a marketing plan so that your business will grow on a steady basis. Be...
11/05/2011
Great post and all home stagers will totally agree! We get to do the Move-In Redesign and that's where we bring out their personality but in a more stylish way than when they were living in their home.Beauty Is In The Eye Of The Beholder, Except When You Are Selling Your Home It is sad but true, ...
11/05/2011
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Personally I would love to get in this home and create some staging magic. I honestly believe it would look so much better. U never comment about pricing since that's not my area of expertise - it definitely has some beautiful features outside...You Just Might Find This Rainbow Springs Treasure!!...
11/01/2011
Great post and as home stagers we don't take too kindly to being referred to someone who just wants 'free' advice. Our advice is worth a lot and we like to be respected for it. Now all referrals need qualifying and if it feels good and make sense then go for it!Months ago, I received a phone cal...
10/25/2011
Great post and so very true. As home stagers we pay close attention to the demographics i.e. what focus our staging on knowing what appeals to potential buyers too.How important are demographics in the scheme of REAL ESTATE? Huge my friend...huge. Demographic trends determine the destiny of real ...
10/22/2011
Rainmaker
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Dana Smithers
PRES Staging Training, Redesign Training & Busines
Real Estate Resources
Our blog posts are primarily written to provide education to new home stagers and share information with more seasoned professionals. We focus on marketing strategies and tactics because we know this is what is essential to growing any business.
We like to post the odd blog that might be controversial to some, and welcome opinions and open discussion from all Active Rain members and viewers.
We are all in a great industry and by keeping our standards professional and high - we become an essential service in the real estate marketing.