The Real Estate Copywriting Blog

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Services for Real Estate Pros - Marte Cliff Copywriting
Thoughts, ideas, insights, and tips on writing for real estate - from a former real estate broker turned real estate copywriter.

ARCHIVED BLOG POSTS

2021 

Perhaps you already have all the market share you need or want. You may be so well established that people think of you first when they think of real estate. But if not, you probably want a greater real estate market share. With the number of sales dwindling due to lack of inventory, increasing y...
06/08/2021
You do have an elevator speech, don’t you?If not, now is the time to write it and say it so many times that it doesn’t sound at all rehearsed.In case you haven’t heard that term before – your elevator speech is something you can say in the time it takes to go between floors in an elevator. In oth...
06/04/2021
If you're doing your job well, the answer is "Both."Have you thought about how much of your job involves being a real estate educator?Unless you’re working with experienced investors, education is a large part of what your clients need from you.It may also play a large part in your success as a r...
06/01/2021