Frazier Oleary's (breakthroughagentinvestor) Blog

"Fame! I want to live forever. I want to learn how to FLY...High." Well, Fame is overrated.  I personally HATE being "Brad Pitt" famous. Just once I would like to be able to walk through an airport without being mobbed by teenage girls and middle aged guys who want my autograph (or a lock of my h...

Ok, so we've covered why NOT to be Vanilla. Let's get down to brass tacks. In this age of 24-7 media and all encompassing internet "touching", it's easier than ever to get "slightly famous", that is, famous to the people who matter to you - your prospective customers. In fact, as I wrote about in...

by Frazier O'Leary Over the next few lessons, we're going to talk about WHERE are the best places to publish, promote, network, appear, get interviewed, etc. to start positioning yourself as a "Celebrity" in your industry. As I mentioned in Lesson #1, this adventure in becoming "Famous" is going ...

I have to say that even though I've been promoting Active Rain.com to my members for (gosh) a couple of years, It's not until recently that I have "discovered" the power of this community.  It's amazing. So, I wanted to put the flag up the flag pole and see who salutes on this particular project....

by Frazier O'leary (Faculty) - Published: 03/12/09   In truth, this "lesson" applies to you whether you're an Agent-Investor or just another normal, run of the mill, ordinary, mundane, dime a dozen (am I beating a dead horse here?) Realtor. You've got to make yourself famous. When I talk about "g...

One of the most important lessons that I teach the Agents at the National Association of Real Estate Agent-Investors is the importance of building a group of people who rely on you as a trusted advisor. Marketing guru Dan Kennedy calls tha group a "herd". Seth Godin has a book talking about a "tr...

So, I got some nasty emails from realtors who didn't like my "Why Realtors Are Saps..., and other mysteries" article (I put the (r)egistered trademark symbol in there - give me a break!) but those emails just reinforce the lesson that I was making with the article originally. Trying to please eve...

I got yelled at on a call last week for declaring (most) realtors saps, but my attitude is, "If the tree fits..." How else to explain the typical Realtor M.O.? "Take all comers, beg them to "choose" to work with me, spend my time chasing down deals and visiting houses with people who aren't serio...